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resource project Media and Technology
National Wildlife Federation is requesting a planning grant to support the development of a six-part television mini-series called "Springwatch USA" and related educational materials. "Springwatch" will focus on phenology and engage viewers to report their findings of specific natural phenomena, via the web. The goal is to educate children, families and self-appointed citizen naturalists of all ages on the core science concepts associated with phenology and ecology and the hallmark animal and plant responses to the seasonal transition from winter to spring. A second goal is to familiarize the American public with broader, cutting-edge concepts of how longer term changes in climate may also be significantly shifting some of the accepted norms for the progression of spring in North America. The proposed planning phase will include: audience research, meetings of science and education advisors, development of episode plans, conceptual design of field identification and educational materials as well as the protocols that will serve to standardize the data and make it useful for scientific, education and interpretive purposes. National Wildlife Federation will be collaborating with Animal Planet and Painless Productions to create the "Springwatch" series
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TEAM MEMBERS: Craig Tufts
resource project Media and Technology
This proposal is based on the PI's active research investigating the physical, chemical, spectroscopic and biological properties of boronic acid substituted chalcones, a subclass of flavonoid plant pigments. Functions of flavonoids include disease resistance, sunscreen protection, plant pigmentation and fertility. This project targets youth in Berrien County, Michigan providing them with hands-on activities involving natural plant pigments and their function. It also provides teachers with supplementary materials to Michigan's core science curriculum and informs the general public about the importance of research in developing a robust R&D sector in Berrien County's mixed economy. Outreach tools include the websites, DVDs, PowerPoint, poster presentations and the Benton Spirit Community Newspaper.
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TEAM MEMBERS: Desmond Murray
resource project Media and Technology
Universal BEATS developed by The Music Research Institute at the University of North Carolina at Greensboro, North Carolina State University's Department of Mathematics, Science, and Technology Education, and NCSU's Kenan Institute for Engineering, Technology, and Science improved elementary education by developing instructional resources for 2nd-5th grade students that infuse cutting-edge content from the emerging field of biomusic into standards-based elementary science and music curricula. The approach used the musical sounds of nature to help students learn concepts in biology, physical science, and anthropology.
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TEAM MEMBERS: patricia gray Eric Wiebe David Teachout Sarah Carrier
resource project Media and Technology
IslandWood, a national model for outdoor learning in the Pacific Northwest, proposes to partner with Boys and Girls Clubs of America to plan and pilot a multi-platform informal science initiative. The project will capture the attention of a broad audience, bring viewers into ecosystems they wouldn't otherwise experience, and illuminate the connections to everyday lives through 5-minute video shorts. Support materials for staff at informal learning institutions, and parents of children ages 5-11 who want to learn through neighborhood explorations will be the centerpiece of an online community of support. The scope of this planning project will be to create and evaluate support materials and a pilot video, and design an online environment. Over the year-long planning period the project will continue to develop the relationship with Boys and Girls Clubs of America with the intent to produce and distribute the project nationally beginning in 2010
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TEAM MEMBERS: Katie Jennings Pat O'Rourke
resource project Media and Technology
SciGirls was a multimedia project to encourage and empower more girls to pursue STEM careers--the first PBS television series designed specifically for girls 8-13. Episodes were made available for distribution on the newest digital platforms, e.g., Vimeo and iTunes for downloads, free of charge. Strategic partners included the National Girls Collaborative Project (NGCP) and The Franklin Institute. The NGCP links SciGirls with its network of 500 community-based science programs for girls. The Franklin Institute coordinated an affiliate network of science museums to implement outreach. The project also wored with the new "Girl Scout Leadership Experience" program.
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resource project Broadcast Media
This planning activity will produce a prototype film on Spanish horses and conduct 10 focus group discussions to determine: audience interest, background knowledge, what viewers would like to see in this documentary, language barriers, cultural barriers, and how the film could be structured to help the public and teachers interact with children. The focus groups will target the follow groups: (1) middle school teachers, (2) elementary school teachers, (3) families with young children, (4) Hispanic families, (5) American Indian families, (6) youth ages 13-19, (7) horse lovers and those involved in horse activities, (8) senior citizens and individuals with disabilities, (9) documentary, museum exhibit and website production professionals, and (10) media and museum marketing professionals. The effort is intended to guide development of a PBS documentary, an interactive website, a companion book, and a museum exhibit on the origins, evolution, migration and impact of Spanish horses. STEM content in mathematics, genetics, paleontology, chemistry, evolution, and animal behavior, integrated with history, will be incorporated into the scripts for this diverse array of media platforms. The project also presents an opportunity to present in a very interesting and real sense the scientific process used for discovery. In addition to producing the prototype film and conducting focus group discussions, this planning grant will help to: clarify the responsibilities of all of the participants, especially the international participants; clarify the contributions from each discipline and scientist; plan in detail ways to achieve the greatest understanding with the anticipated diverse audiences; select the best geographic region, graphics, media, and animation; and establish realistic budgets and elements for production and post-production. Collaborators include: New Mexican Horse Project, New Mexico Museum of Natural History and Science, Habitat Media, University of New Mexico and Institute for Social Research, Cambridge University, Texas A &M University, Universidad Nacional Autonoma de Mexico, Selinda Research Associates, and PBS.
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TEAM MEMBERS: Paul Polechla
resource project Media and Technology
The periodic table of chemical elements is an array that is confusing to the uninformed and profoundly simplifying and full of crucial information to the informed. It represents some of the most basic information for the construction of what people see, feel and breathe. Due to the table's complex appearance and the way it is described; many individuals shun its informative base. This proposal is a planning grant application that intends to develop a multi-media presentation, which includes TV, web site, a teachers DVD, and an outreach plan, to bridge this knowledge gap in a user freindly manner. It will make educating minority children one of its priorities. The basic premise for their bridge is that people will better grasp the aspects of the chemical elements if they humanize the elements by discussing them as products of scientists and that scientists are people. The success of this effort is critical. While chemistry affects every aspect of human life, it is one of the least understood sciences. If successful, this project may well pave the way for additional programming.
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resource project Media and Technology
Twin Cities Public Television is producing the second and third seasons of Dragonfly TV, the science television series targeted at children ages 9 - 12. The series presents children showing their own scientific investigations and sharing the excitement that comes from making their own discoveries. Adult scientists are interspersed among the several groups of children who present research. They present their own research, their discoveries and their love of science. These adult reports are laced with home movies and snapshots of the adults when they were kids, linking childhood experiences to successful careers in science. Outreach for Dragonfly TV consists of a Dragonfly insert in the magazine Explorations, an interactive website where children can share their science investigations and programs at selected Boys and Girls Clubs of America and 4H Clubs. Teacher's Guides will be developed by Miami University of Ohio and distributed through the journals of the National Science Teachers Association.
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TEAM MEMBERS: Richard Hudson Christopher Myers Barbara Flagg
resource project Media and Technology
The World Media Foundation is producing and distributing "Emerging Science of Environmental Change." This radio-based project presents new and cutting edge research to the public through National Public Radio broadcasts, Internet radio broadcasts, multi-media web presentations, Internet-based discussion, formal school curricula and public lectures. The goal of the project is to provide the public with a longitudinal view of how those engaged in cutting-edge science formulate theories, structure their inquiries and monitor the ongoing processes, pitfalls, unexpected results and successes of their research. The production team will closely follow the work and processes of one or more research teams over major portions of the 36-month project in order to provide an in-depth understanding of the research process. The project will deliver nine one-hour radio specials and nine additional hours of shorter program segments that will be included in the NPR "Living on Earth" series. The online component of the project will present expanded versions of the audio through its daily web radio service, as well as multi-media web pages with references and discussions linked to the core subjects of the specials. School outreach will be directed primarily at largely urban, under-served middle and high schools. It will use the audio and multi-media web presentations of current research as frames of reference for student instruction in environmental science.
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TEAM MEMBERS: Stephen Curwood
resource project Media and Technology
The Tech Museum of Innovation is producing a 3,000 square-foot permanent exhibition, complementary online acitivities, and a Design Challenge curriculum to engage visitors in the exploration of Internet techologies. The goals of the project are to enhance the technological literacy of middle school students, provide the general public with tools, experience, and confidence to participate in shaping the future of the internet, and advance the informal science education community through applied research in networked exhibit technology. Two distinct features of the exhibit are: 1) The Smart Museum, a computer network linking gallery and online expereinces, and 2) "dynamic content," a set of strategies for rapid exhibit updates that will mirror the changing Internet for the life of the exhibition. The Design Challenge curriculum will be used at the museum, in outreach to classrooms and community centers, and in training sessions for science educators. The summative research will be shared with the science education community via The Tech's web site as well as professional seminars, publications and conferences.
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TEAM MEMBERS: Peggy Monahan Rachel Hellenga Greg Brown Craig Baker
resource project Media and Technology
This project will provide for a national tour of a 5,000 square-foot exhibit about the great Inca archaeological site of Machu Picchu, and will give a national public audience the opportunity to view one-of-a-kind and seldom exhibited Inca artifacts, while also learning about archaeological science through engaging interactive exhibits and displays. The exhibit demonstrates how understanding the past through science has made it possible to determine the purpose, activities and the nature of daily life on a royal Inca estate. Laboratory research is at the core of the visitor experience, which will include osteology, paleopathology, astronomy, stable carbon isotope analysis, faunal analysis of animal bones, compositional and structural analysis of metals and ecological analysis of the flora and fauna of the Machu Picchu National Researve in Peru. Project funding will also create a Website including a virtual exhibit tour, a self-guided tour of Machu Picchu and web-based archaeological science curriculum for classroom use. The larger project also includes an international scholarly symposium entitled "The Archaeology of Inca Cuzco." The exhibit will open at the Yale Peabody Museum in January, 2003, and after six months, will travel to Los Angeles, Pittsburgh, Denver, Washington, DC and Chicago, before it returns to New Haven for long-term installation at the Peabody. The project will reach an audience estimated at well over 2,000,000 visitors, school children, and Website users.
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TEAM MEMBERS: Richard Burger Lucy Salazer
resource project Media and Technology
Massachusetts General Hospital, representing Partners HealthCare System, Inc., is producing a large format film on the brain that is designed to increase the popular understanding of brain biology and recent advances in neuroscience. Framed within the larger question of the unique abilities of the human mind, the project will take an interdisciplinary look at brain science and raise questions about the nature and biological basis of diverse aspects of human experience including consciousness. By following a rider in the Tour de France, the film will illustrate how the brain functions in both normal and stressful situations. Major sequences will explore vision, memory and emotion. Slightly shorter sequences will delve into imagination and creativity, language, dreams and pain. Brief "interludes" will allow the film to reflect on the brain as it is represented in a range of human capabilities. Finally, the film turns it attention to consciousness, self-awareness and the totality of experiencing life as a human. Outreach components of the project include: A weeklong national symposium for museum educators, teachers, and community organizations from all regions of the country. Follow up regional "Brain Workshops" designed to provide more focused project support. "The Brain: Exploratory Trips Into the Final Frontier" -- An Educator/Student Activity Guide Fun Facts Family Guide to "The Brain" An Educational Lobby Kiosk "Head Trip: A Voyage Through the Young Human Mind" -- An illustrated instructional brochure A Brain Website The film will be directed by Bayley Silleck whose prior large format films include "Cosmic Voyage" and "Lost Worlds: Life in the Balance." The lead scientific advisors are Dr. Dennis Selkow, Professor of Neurology and Neuroscience at Harvard Medical School, and Dr. Anne Young, Julieanne Dorn Professor of Neurology at Harvard Medical School. There also will be a seven-member advisory committee composed of neuroscientists, psychologists and philosophers.
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TEAM MEMBERS: JoAnna Baldwin-Mallory