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resource project Media and Technology
This award is funded under the American Recovery and Reinvestment Act of 2009 (Public Law 111-5).

Scientists and researchers from fields as diverse as oceanography and ecology, astronomy and classical studies face a common challenge. As computer power and technology improve, the sizes of data sets available to us increase rapidly. The goal of this project is to develop a new methodology for using citizen science to unlock the knowledge discovery potential of modern, large data sets. For example, in a previous project Galaxy Zoo, citizen scientists have already made major contributions, lending their eyes, their pattern recognition skills and their brains to address research questions that need human input, and in so doing, have become part of the computing process. The current Galaxy Zoo project has recruited more than 200,000 participants who have provided more than 100 million classifications of galaxies from the Sloan Digital Sky Survey. This project builds upon early successes to develop a mode of citizen science participation which involves not only simple "clickwork" tasks, but also involves participants in more advanced modes of scientific thought. As part of the project, a symbiotic relationship with machine learning tools and algorithms will be developed, so that results from citizen scientists provide a rich training set for improving algorithms that in turn inform citizen science modes of participation. The first phase of the project will be to develop a portfolio of pilot projects from astrophysics, planetary science, zoology, and classical studies. The second phase of the project will be to develop a framework - called the Zooniverse - to facilitate citizen scientists. In particular, research and machine-learning communities will be engaged to identify suitable projects and data sets to integrate into Zooniverse.

The ultimate goal with the Zooniverse is to create a sustainable future for large-scale, internet-based citizen science as part of every researcher?s toolkit, exemplifying a new paradigm in computational thinking, tapping the mental resources of a community of lay people in an innovative and complex manner that promises a profound impact on our ability to generate new knowledge. The project will engage thousands of citizens in authentic science tasks leading to a better public understanding of science and also, by the engagement of students, leading to interest in scientific careers.
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TEAM MEMBERS: Geza Gyuk Pamela Gay Christopher Lintott Michael Raddick Lucy Fortson John Wallin
resource project Public Programs
This project will be conducted by a team of investigators from North Carolina State University. The principal investigator proposes to examine the characteristics, motivations, in and out-of-school experiences, informal science activities, and career trajectories of 1000 science hobbyists and "master hobbyists." Master hobbyists are individuals who have developed science expertise and spend considerable free time engaging in science as a leisure activity. Master science hobbyists are found across most areas of science (e.g. birdwatchers, amateur astronomers). This research will determine who these individuals are, their career pathways, how they engage in science activities and what motivates, sustains, and defines their science interests. One of the particular goals of this research is to develop new understandings of how science hobby interests develop for women and underserved minorities. In the proposed research investigators will use the results of interviews and surveys to identify contextual factors that influence the motivational processes that, in turn, influenced choices of careers and contribute to ongoing choices in hobby and citizen science activities. Of interest in this study is how citizen scientists who are also serious hobbyists differ from master science hobbyists. Research on citizen scientists has shown that this group is highly motivated by collective motives (such as a desire to help others and further science), whereas this may not be the case with the master science hobbyist. Two groups will be sampled: a) birdwatchers and b) amateur astronomers. This sampling model will allow investigators to contrast their findings by: 1) those who have selected a science career versus those that did not select a science career, 2) those who participate in citizen science activities and those that do not, and 3) those who are birdwatchers (greater mathematical components) and those who are amateur astronomers (lesser mathematical components). Additional coding and analyses will examine any differences in the evolution of bird watching and astronomy hobbies. The results of this research will be examined in light of existing motivational and sociocultural models of career selection. This research will document differences in the perceived motivational elements that influenced master science hobbyists/citizen scientists to choose a science career or not. The results can inform federal, state, and local policies for supporting youth and adults engaged in free choice learning. Results of this research will inform the design of intervention/recruitment programs and ISE outreach initiatives. Potential audiences include ISE institutions (e.g. museums and science centers), organizations with links to STEM (e.g. scouts, boys/girls clubs) and pre- and college initiatives that seek to influence career choices and life-long science interests. The proposed cross-disciplinary approach will promote new understandings of complex issues related to motivation, retention, career selection, leisure activities, engagement with formal and informal educational environments, gender and ethnicity, communities of practice and changes in interests over time. Members of the advisory board have expertise in assessment and measurement and will work closely with the project team to conduct a detailed examination of methodologies and analyses at all phases of the project.
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TEAM MEMBERS: Melissa Jones Thomas Andre
resource project Public Programs
The Adler Planetarium, Johns Hopkins University, and Southern Illinois University-Edwardsville are investigating the potential of online citizen science projects to broaden the pool of volunteers who participate in analysis and investigation of digital data and to deepen volunteers' engagement in scientific inquiry. The Investigating Audience Engagement with Citizen Science project is administering surveys and conducting case studies to identify factors that lead volunteers to engage in the astronomy-focused Galaxy Zoo project and its Zooniverse extensions. The project is (1) identifying volunteers' motivations for joining and staying involved, (2) determining factors that influence volunteers' movement from lower to higher levels of involvement, and (3) designing features that influence volunteer involvement. The project's research findings will help informal science educators and scientists refine existing citizen science programs and develop new ones that maximize volunteer engagement, improve the user experience, and build a more scientifically literate public.
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TEAM MEMBERS: Karen Carney Michael Raddick Pamela Gay
resource project Public Programs
Experts in informal science education, citizen science, bats, and computer science are developing and evaluating, at Mammoth Cave National Park, a hybrid onsite/online proof-of-concept program for citizen scientists to observe and record (tag) roosting behaviors of Rafinesque's big-eared bats via streaming video. Participants are helping bat researchers document bat behaviors that provide insights into the benefits of communal roosting and interactions that serve to create or maintain social bonds and spread disease. The project is also developing a proof-of-concept mobile kiosk that links the citizen science bat study program to other exhibits at Mammoth Cave. Project personnel are conducting evaluation studies to identify best practices for engaging underserved populations and professional scientists in the study of bat behavior, and developing plans for scaling up the program to include video and educational resources from other bat sites around the country. Lessons learned from the project will inform development of a new, nationwide, online citizen science program focused on bat behavior.
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TEAM MEMBERS: Shannon Trimboli Rickard Toomey Guangming Xing
resource project Public Programs
The 2009 International Year of Astronomy coincides with the dimming and brightening of a variable star that can be seen with the naked eye. The American Association of Variable Star Observers and the Adler Planetarium and Astronomy Museum are organizing a new citizen program called STARS (Science Through Astronomical Research) that engages 8,000 amateur astronomers and non-astronomers in measuring brightness changes in the star Epsilon Aurigae, analyzing their observational data, and developing and testing their own explanatory hypotheses. The goals of the project are to increase public understanding of science by involving citizens in active research on an accessible, yet enigmatic astronomical phenomenon, and disseminate lessons learned to other citizen science programs. A mixed methods evaluation study is monitoring the implementation and impact of the program. The project should (1) increase the number of non-astronomers who take up astronomy as a hobby, (2) increase the number of amateur astronomers who participate in other citizen science-related astronomical activities (for example, sky surveys), and (3) increase the number of non-science oriented citizens who become more interested in science. A research study is investigating how a large-scale informal citizen science project changes public understanding of scientific inquiry.
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TEAM MEMBERS: Arne Henden Robert Stencel Michael Raddick Jennifer Borland Aaron Price
resource project Public Programs
The Astronomical Society of the Pacific, in collaboration with the Institute for Learning Innovation, will implement "Sharing the Universe." This research and implementation project is designed to include both a comprehensive, two-phased research component, as well as a large-scale national dissemination. The intended impacts are to improve the quality and effectiveness of informal science education activities provided by amateur astronomers; increase the frequency of public engagements in astronomy; and broaden the variety of events and diversity of the outreach to include underserved and underrepresented audiences. The project will create a community of practice using club leaders to improve astronomy clubs nationwide through research tools, training and outreach skills. Project deliverables include Phase I research which is designed to gain an understanding of how outreach-orientated clubs function and identify strategies that make successful clubs effective. Phase II will examine a core group of 20 clubs in detail to further understand the outreach culture while using interventions developed from the Phase I results such as a training DVD, Online Resource Library, Outreach Toolkit and a robust community of practice. The final deliverable will be the dissemination of proven strategies and best practices revealed by the research to 200 diverse astronomy clubs across the country. Strategic impact will be realized in increased outreach capacity among amateur astronomers and a strong model for astronomy clubs with proven best practices and resources. It is anticipated this project will reach more than 4,400 amateur astronomers and indirectly impact more than one million Americans in astronomy clubs in four years. Inverness Research will conduct the summative evaluation of the project.
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TEAM MEMBERS: James Manning Martin Storksdieck Eric Jones Michael Bennett Greg Schultz
resource project Public Programs
The Community Collaborative Rain, Hail and Snow (CoCoRaHS) network is an existing backyard citizen science project that is enhancing the research efforts of scientists and promoting climate literacy among the public by engaging volunteers in precipitation-monitoring activities. More than 14,000 volunteer citizen scientists of all ages in 50 states currently measure precipitation from their homes, schools, public areas and businesses using rain gauges, snow rulers and hail pads, and then post their data to the CoCoRaHS website. Building on this work, the current Broad Implementation project is enhancing CoCoRaHS' network and making it possible for more people from across the country to monitor precipitation. The enhancements include (1) installing a new generation of data entry, storage, management, analysis and visualization tools, (2) collecting evapo-transpiration data to improve scientists' water cycle models, (3) revising and creating new citizen science training materials (print and multimedia), (4) expanding national collaboration and outreach via integration of social networking and mobile device technologies, and (5) developing a standards-aligned K-12 education outreach component that has a national reach. Citizen scientists are being equipped and trained to be neighborhood climate data analysts and are provided with new tools for data analysis and inquiry learning. The enhancements will allow new collaborations between museums and science centers, targeted outreach to underserved audiences, and recruitment of thousands of new volunteers for the CoCoRaHS network. Through a partnership with the National Association of Conservation Districts, the project will conduct educational outreach to all 3,140 counties in the country. Anticipated results include increased numbers of people, particularly younger people, participating in precipitation-monitoring activities, and increased participant knowledge, skills, interest, and involvement in climate science and scientific inquiry. Building the project's capacity to involve 20,000-50,000 more volunteers across nation will increase the density of precipitation-monitoring stations, providing scientists with higher quality weather data.
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TEAM MEMBERS: Nolan Doesken
resource project Public Programs
Brown University, a founding member of the 72-member New England Science Center Collaborative (NESCC), is leading Seasons of Change, a traveling exhibit development project involving members of NESCC as well as the 31-member North Carolina Grassroots Science Museums Collaborative. The key concept of the exhibit is how regional iconic "harbingers" are related to climate change - for example, the impacts of a changing climate on the maple syrup industry in New England and shifts in bird migration patterns in North Carolina. Two customizable and modularized versions of an approximately 900 square foot exhibit on local impacts of climate change are being produced for small and medium-sized venues. The project expects to serve approximately 1.5 million visitors in the two regions and is positioned as an innovative model for other regions of the country. A citizen science program will be developed by staff at TERC for those participating centers with outdoor venues. The exhibit is being designed by Jeff Kennedy Associates and MegaFun simulation software designers. NESCC is also developing a project Web site. Goodman Research Associates is conducting both formative and summative evaluation processes on visitor learning and on the project's collaborative process. The Association of Science-Technology Centers will manage the two tours.
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TEAM MEMBERS: Steven Hamburg Richard Polonsky
resource project Public Programs
The Conservation Trust of Puerto Rico is creating citizen science projects in five research areas (insect monitoring; coastal/river system management; bird communities; bat assemblages; and cultural resources) that allow 140 Hispanic residents of Puerto Rico (age 14 and older) to move along a continuum of research involvement from contributor to collaborator to co-creator. As citizen scientists engage in scientific research that measures the effects of urban development on the Manati River watershed in northern Puerto Rico, the project team is evaluating the degree to which participants show changes in science knowledge, skills, attitudes, communication, and behavior. The proposed project is accelerating the development of citizen science activities in Puerto Rico. New scientific knowledge generated by citizen scientists will have practical importance within and beyond the Manati watershed because Puerto Rico is undergoing rapid urban development, resulting in the loss of biodiversity and emergence of environmental problems such as lower water quality. Environmental data collected by citizen scientists will form an environmental database that permits long-term watershed monitoring and informs land use decision making.
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TEAM MEMBERS: Yogani Govendry Lee Rodriguez
resource project Public Programs
BioTrails is a project of the MDI Biological Laboratory in collaboration with the National Park Service and the Schoodic Education and Research Center Institute, and is supported by an award from the National Science Foundation (DRL-1223210). The goal of the project is to establish practices for combining public participation in scientific research (citizen science) with DNA-based species identification (DNA barcoding) to scale-up and improve the accuracy of research projects that monitor animal and plant species in the sea and on land as they respond to climate and environmental changes. Once established through this project, the BioTrails team will expand the model to other national parks and long-distance trails, paving the way for engaging more citizen scientists in more places to understand, monitor, and manage biodiversity in a changing world.
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TEAM MEMBERS: Mount Desert Island Biological Laboratory Karen James Bill Zoellick Abraham Miller-Rushing
resource project Public Programs
This project takes advantage of the charismatic nature of arachnids to engage the public in scientific inquiry, dialogue, and exploration. The project has two specific programs: (1) The development, implementation, and assessment of an informal museum event entitled 'Eight-Legged Encounters' which now has more than 25 associated activity stations. These activities encompass stations relating to (a) classification and systematics (e.g., 'What is an Arthropod', 'Create a Chelicerate', and 'Assemble an Arachnid'), (b) spider-specific stations focused on silk (e.g., 'Build a Burrow', 'Cribellate vs. Ecribellate Silk', 'Weave a Web', and 'Catch a Moth'), and (c) research related stations (e.g., 'Microscope Madness' and 'Community Experiment'). In addition, there is a stand-alone module entitled the 'Path of Predators' that includes an activity booklet and eleven stations that walk participants through the eleven living arachnid orders. Each stations has original artwork backdrops, clay sculptures, trading cards, and collectible stamps (participants place stamps on a phlylogenetic tree depicting the current hypothesis of evolutionary relationships among the eleven orders). Most stations have live animals and prizes are given to participants that complete their stamp booklet. 'Eight-Legged Encounters' has been hosted at the Nebraska State Museum (Morrill Hall) twice, with record-breaking attendance (>800 people in
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TEAM MEMBERS: University of Nebraska-Lincoln Eileen Hebets
resource project Media and Technology
This project will expand the functions and applications of FieldScope, a web-based science information portal currently supported by the National Geographic Society (NGS). The goal is to create a single, powerful infrastructure for Public Participation in Science Research (PPSR) projects that any organization can use to create their own project and support their own community of participants. FieldScope currently provides various tools and applications for use by its existing user base that includes the GLOBE project and the Chesapeake Bay monitoring system. The application enables users to contribute volunteered geographic data collection efforts and sharing information among both professional and amateur users. The project would develop and test an enhanced version of the existing FieldScope application. The project supports major programming development for a fully-functional web-based application that would significantly enhance the usability of the current application. Along with programming new features and capabilities, the project involves extensive evaluation of the new capabilities and involves three citizen-based organizations as testbeds.

The project will increase the capability of the existing system to handle large numbers of users and user groups and also increase the number and variety of tools available to any user; provide customization through the adaption of common APIs; and provide for expansion of computer space through use of virtual servers in a cloud computing environment thereby limiting the need for installed hardware. This approach would maximize storage and computing power by being able to call on resources when necessary and scaling back when demand decreases. The platform would include advanced visualization capabilities as part of a suite of analytic tools available to the user. Social networking applications would also be incorporated as a way of enabling communication among users of a particular site. The operation of the portal would be supported by the NGS and made available free of charge to any group of users applying for space. Nominal fees will be applied to large organizations requiring large computing space or additional features. User groups can request NGS supply custom features for the cost of development and deployment.

The evaluation of this project is extensive and focused on formative evaluation as a means to identify user preferences, from look and feel of the site to types of tools desired and types of uses expected. The formative evaluation would be conducted ahead of any commitment to programming and formatting of the features of the site. The project responds to a need expressed throughout the citizen science community for web-based applications that enable individuals to engage in a topic of interest, interact in various ways on such a site including the submission of data and information, analyze the information in concert with others and with working scientists in the field, and utilize state-of-the-art tools such as visualization as a way of making sense of the data being collected. There have been numerous proposals to create similar types of sites from various groups, each based on its own perceived needs and grounded in its own particular discipline or topic. This activity could serve this community more broadly and save similar groups the trouble and expense of creating sites from scratch.
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