Goodman Research Group, Inc. (GRG) is serving as the external evaluator of the three-year, NSF-funded Science Festival Alliance (SFA) project with this report summarizing results from the first year of the project. First year data collection was completed in June 2010. It included: Surveys of 1,411 San Diego Science Festival (SDSF) and 1,054 Cambridge Science Festival (CSF) attendees; End-of-year focus groups with each of the festival (SDSF and CSF) team leaders; and An online survey of 11 principal Alliance team members. The report is organized around four key questions: 1. Who participated
In an effort to prepare female high school students for a college curriculum and achieve gender parity in the engineering industry, WGBH has developed an initiative entitled, Engineer Your Life (EYL). The initiative is targeted toward female high school students, career counselors/educators, and professional engineers. It is designed to: 1) increase these target audiences' understanding of engineering, 2) inspire young women to explore engineering as a career option and 3) help adults encourage young women to investigate engineering opportunities. One component of this initiative involves
The findings summarized in this summative evaluation report focus on three of The World's media venues: (1) its radio broadcast, (2) its Science Podcast (http://www.world-science.org/category/podcast), and (3) its online resources (e.g., articles, streaming audio and video). An additional focus is on The World's participatory Science and Technology Forums. The primary research aim was to assess the project's impact and success at reaching its intended goals while avoiding unintended negative outcomes. Toward these ends, The World's audience members were asked to respond to an online survey
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Arthur JohnsonPublic Radio International (PRI)
The Nurture Nature Foundation’s Flood Forum project, funded by a two-year National Science Foundation (NSF) planning grant effective August 1, 2009, explored innovative means to promote science learning by and for local communities. The NSF planning grant allowed Nurture Nature Foundation (NNF) to develop a model of outreach for science centers that engages rural and underserved audiences in public dialogue on the science underlying an issue of high public concern—frequent flooding in Pennsylvania’s Lehigh Valley. Building on a public forum model used by other science centers such as the
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Alice ApleyNurture Nature Foundation
This report presents a summary of findings from our evaluation and conclusions that may carry broader implications. The audience for this report includes The National Science Foundation (NSF) and other funders (particularly science research funders), the leadership and staff of Nanotechnology: the Convergence of Science and Society project partners, and the informal science education field. The main body of the report is organized into two sections. The first section discusses the project's logic model, or theory of action and frames what the project set out to do and how. The project's
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Mark St. JohnPamela CastoriOregon Public BroadcastingJudy Hirabayashi
Design Squad, produced by WGBH-Boston (http://www.wgbh.org), premiered on the Public Broadcasting Service in October 2009. Design Squad is a reality television series that encourages kids ages 9-12 years to “show off their smarts as they design and build working solutions for real-world clients—people who are hungry for clever ideas from a new generation of innovators.” Each season, the series culminates in a final episode when the top two scorers compete for a $10,000 college scholarship from the Intel Foundation. The underlying educational goals of Design Squad are to: (1) Increase students'
Edu, Inc. provided expertise and experience in user testing and evaluation of public outreach using new media for this project. In their role as advisor, Edu, Inc., observed that the website successfully satisfied the project goal of producing and testing five new models of interactive media and several feedback mechanisms to allow the public to register personal opinions on ethical scenarios regarding nanotechnology. The evaluators suggest that there is significant anecdotal evidence to recommend four practices tested by the web designers: 1. The potential of web comics as a media to present
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Douglas SpencerOregon Public BroadcastingJediah GrahamSusan Hibbard
SciGirls is a new weekly public television series produced by Twin Cities Public Television and supported by the National Science Foundation. Twelve half-hour animated and live action shows are accompanied by web and outreach activities in the fields of science, technology and engineering (STEM). Multimedia Research, an independent evaluation group, implemented a summative evaluation of SciGirls television programming with a rigorous randomized controlled trial design comparing treatment and control groups. Girls entering fifth grade were assigned randomly either to a treatment group (n = 42)
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Barbara FlaggTwin Cities Public Television
In late spring 2010, Goodman Research Group, Inc. (GRG) was contracted by the Museum of Science, Boston, to conduct an outcomes evaluation of their educational live performance, The Amazing Nano Brothers Juggling Show (ANB). The show presents scientific concepts about atoms and nano science in a highly entertaining and engaging performance. The evaluation focused on the learning outcomes of children, adults, and middle school students. The goal of this evaluation was to examine the effectiveness of the show in increasing audiences' knowledge of and interest in nano science and nanotechnology
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Rachel SchechterMuseum of ScienceMolly PriedemanIrene GoodmanCarol Lynn Alpert
Carl Batt of Cornell University is a Discovery Corps Senior Fellow for the 2007-2008 academic year. the natural ability of bacterial surface-layer proteins to self-assemble into two-dimensional, nanoscale arrays. These biological arrays will be exploited to produce a variety of nanoscale structures, including silicon nano pillars, which have potential use in new optical and electronic devices. Batt will use the scientific discoveries arising from his research to expand outreach to the public through interactive, traveling museum exhibits and to develop improved models for understanding and describing nanoscale phenomena. The goals of the project include the development of the "Chronicles of a Science Experiment," which will provide the public with a view of the evolution of a science project over time. This Discovery Corps Senior Fellowship is supported by the Division of Chemistry and the Informal Science Education (ISE) program of the Division of Research on Learning in Formal and Informal Settings (EHR/DRL). The Discovery Corps Fellowship Program seeks new postdoctoral and professional development models that combine research expertise with professional service. Discovery Corps Fellows leverage their research expertise through projects that address areas of national need.
WGBHs third season of the PBS Design Squad reality series, designed to inspire a new generation of engineers, got teenagers to think smart, build fast, and contend with a wild array of engineering challenges for real-life clients. Targeted to 9- to 12-year-olds, and fun for people of all ages, this fast-paced TV series is the fuel behind a national, multimedia initiative to attract kids to engineering. The project expaned its reach into the middle school classroom to create the first online community where kids can share their real-world engineering projects and provide a richer video viewing experience with embedded "pop-up" commentary.
CENTC's (Center for Enabling New Technologies Through Catalysis) outreach is focused on partnerships with science centers. Initially we worked with the Pacific Science Center (PSC) to train our students in effective communication of science concepts to public audiences. Later we developed a short-term exhibit, Chemist - Catalysts for Change in the Portal to Current Research space. As part of the CCI/AISL partnership program, we partnered with Liberty Science Center to create an activity on a multi-touch media table, "Molecule Magic." We are currently developing another exhibit with PSC.