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resource project Media and Technology
Unicorn Projects, Inc. is producing and distributing a project on the origins of life and its connections to the origin of the universe. The project will present the challenges facing scientists working to unlock universal mysteries and the often painstaking but ultimately rewarding process of the scientific endeavor. It will be designed to reach the lay audience by linking what seem to be abstract and complicated ideas -- like how the universe was born, or how stars evolve -- to issues at the heart of everyday life raised by such simple questions as "Where did we come from?" The components of the project will include: * Four, one-hour television programs for prime time broadcast * An informal science outreach component targeted to middle school-age children and families * Activity kits and training guides adaptable for both informal and formal education * A World Wide WEB site The Co-Executive Producers for the series will be Thomas Levenson and Larry Klein. Levenson has been on the staff of NOVA at WGBH and was producer for the NOVA program on Einstein. Klein has been the producer for numerous science films including "Matters of Life and Death" in the Science Odyssey series. The co-producer for the series and science editor for the project will be Alan Dressler, an astronomer and cosmologist whose principal area of research is the formation and evolution of galaxies. Advisors to the series include: Colleen Cavanaugh, Professor of Organismic and Evolutionary Biology at Harvard University; George V. Coyne, Director of the Vatican Observatory; Douglas Erwin, Research Paleobiologist and Curator at the National Museum of Natural History; Sandra Faber, Professor of Astronomy and University Professor at the UCO/Lick Observatory, UC, Santa Cruz; John P. Grotzinger, Professor at Massachusetts Institute of Technology; Matt Mountain, Director of the Gemini 8M Telescopes project; and Ethan J. Schreier, Astronomer and Associate Director for Operations at the Space Telescope Science Institute. Outreach material will be developed by staff at the Pacific Science Center and implementation will be handled by the AAAS.
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TEAM MEMBERS: Thomas Levenson Larry Klein Barbara Flagg
resource evaluation Media and Technology
This report details the summative evaluation of the Flight of the Butterflies IMAX film. Four focus with a total of 39 participants took part. They watched the film in either 2D or 3D. The St. Louis Science Center, where the film was presented in large 2D format, hosted two focus groups with adults (n=19). The Maryland Science Center (MSC) in Baltimore, which showed the film in 3D format, hosted one focus group with adults (n=8) and another with middle school age students (n=12). All participants were recruited through the science center membership lists. The focus group began with initial
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TEAM MEMBERS: Maryland Science Center Jim O'Leary
resource project Media and Technology
The Self-Reliance Foundation (SRF) Conociendo Tu Cuerpo (Know Your Body) Hispanic Community Health Sciences Education project is an initiative designed to introduce Hispanic students and families to biomedical science and health education resources, and increase their participation levels in these fields. The educational goals of the project are to: (1) Encourage Hispanic undergraduate students to pursue careers in biomedicine and science through a mentoring program at the university level; (2) Inspire an interest in biomedical science among Hispanic elementary-age students and parents through community outreach activities; (3) Inform Hispanic parents about biomedical science education standards and academic requirements for pursuing biomedical and science related careers; and (4) Inform and inspire Hispanic students and their families about the biomedical sciences and related careers through a series of daily nationally broadcast Spanish-language radio capsules, and a nationally syndicated Spanish newspaper column. Conociendo Tu Cuerpo (Know Your Body) includes several key components: A model, Washington, D.C., area coalition of informal science, health, community, education, and media organizations that will publicize and provide hands-on health science activities at community festivals and other community settings; Hispanic undergraduate student health-science fellows to be trained and provided experience in facilitating health science activities; and nationally broadcast Spanish-language radio capsules that will cover topics in areas of biomedicine, research, education, and health-science careers. Parents and students will be able to access additional information about biomedical science opportunities and Hispanic role models in the biomedical sciences through the project's Conociendo Tu Cuerpo website and the bilingual 800 telephone help line promoted by 147 participating radio stations and 102 newspapers nationwide. The project will be supported at the national level through collaboration with the Hispanic Radio Network and the Pacific Science Center. The Washington, D.C., collaborative will include the Capital Children's Museum, local Spanish language radio stations, area universities, and health and community organizations. Development Associates, the largest American education and evaluation consulting corporation, will evaluate the project.
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TEAM MEMBERS: Robert Russell Liza Fuentes
resource project Media and Technology
Ocean GEMS is a multi-media series and outreach program that connects girls to women marine scientist role models to inspire investigation of ocean science adventures & careers.
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TEAM MEMBERS: The Baum Foundation Beth Davidow
resource evaluation Media and Technology
This report summarizes evaluative findings from a project titled “What Curiosity Sounds Like: Discovering, Challenging, and Sharing Scientific Ideas” (a.k.a.: “Discovery Dialogues”). The project, a Full-Scale development project funded by the National Science Foundation as part of its Advancing Informal Science Learning (AISL) program, explored new ways to actively engage both lay and professional audiences, and foster meaningful communication between scientists and the general public. Appendix includes survey and interview questions.
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TEAM MEMBERS: New York Public Radio - WNYC Jennifer Borland
resource research Media and Technology
A recent collaboration between the production staff of DragonflyTV and 29 institutions of informal science learning pushed beyond the traditional roles of museum-media partnerships by engaging museum professionals in the production of television content and featuring the partner institutions on the TV show. The 14 DragonflyTV episodes produced as part of these partnerships were subtitled "DragonflyTV GPS: Going Places in Science" and were produced over two production seasons. The collaborations involved both large and small institutions, including hands-on science centers and natural history
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TEAM MEMBERS: Alice Apley
resource project Media and Technology
INTO THE DEEP: America, Whaling & the World: a two-hour documentary film for national broadcast on PBS in 2010, directed by Ric Burns and co-produced by Steeplechase Films, American Experience, and WGBH/Boston, explores the history, culture and significance of the American whaling industry from its 17th century origins in drift and shore-whaling, through the golden age of deep ocean whaling in the 18th and 19th centuries, and on to the industry's demise in the decades following the American Civil War. Combining stunning archival material with powerful on-camera interviews, evocative live cinematography, dramatic reenactments, and underwater footage of whales at sea, the film will bring alive the complex reality and extraordinary experience of American whaling as the nation rose to the threshold of global power, all the while registering the larger forces, economic, social, cultural, technological and environmental, that shaped and propelled American Whaling.
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TEAM MEMBERS: Ric Burns
resource project Media and Technology
This two-hour documentary, John Muir in the New World [working title], shot on high definition for PBS' American Masters, will follow the life of the Scottish-American naturalist and place his writing, his beliefs, and his activism in the context of late 19th and 20th century American history. We will show how, through his writings and associations, Muir became an early and influential spokesman for the conservation movement of the United States. Visually, this film will be strongly rooted in the locations of Muir's life, from Scotland to California, which were the prime influences on his thinking and writing. While preparing this documentary, we will look specifically at the emergent field of environmental history and the new scholarship on the definition of wilderness.
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TEAM MEMBERS: Catherine Tatge