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resource evaluation Media and Technology
In September 2008 the Greater Screen Cinema Association (GSCA) hosted the one-day symposium Connecting Society with Science: the Greater Potential of Giant Screen Experiences. Funded by the National Science Foundation (NSF), the symposium was held in Jersey City, New Jersey, one day before the GSCA International Conference and Trade Show.
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resource evaluation Media and Technology
Dinosaurs Alive is a global adventure of science and discovery featuring the earliest dinosaurs of the Triassic Period and those of the Cretaceous "reincarnated" life-sized for the giant IMAX screen. Audiences will journey with some of the world's preeminent paleontologists as they uncover evidence that the descendants of dinosaurs still walk (or fly) among us. From the exotic, trackless expanses and sand dunes of Mongolia's Gobi Desert to the dramatic sandstone buttes of New Mexico, the film follows American Museum of Natural History paleontologists as they explore some of the greatest
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TEAM MEMBERS: Alice Apley, Ph.D. Kim Streitburger Jenny Scala Maryland Science Center
resource evaluation Media and Technology
Independent investigator Knight Williams Research Communications conducted a summative evaluation for Sea Monsters. The evaluation consisted of three separate studies which sought to address the following broad questions: To what extent and in what ways did the film appeal to the viewers?, How did viewers react to the film's investigative storytelling and use of 3D?, How did viewers respond to the film in terms of clarity of presentation and the amount of information and science?, What were the most interesting things viewers felt they learned from the film?, What new information, ideas, and
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TEAM MEMBERS: Valerie Knight-Williams National Geographic Divan Williams Jr. Christina Meyers Ora Sraboyants
resource project Media and Technology
National Geographic Television is producing a large-format, 3D film, "Sea Monsters," about prehistoric marine reptiles. The project will also include formative and summative evaluations, educational materials for home, after-school and classroom use, professional development for educators, an interactive website and innovative outreach to underserved youth. The film will present the current scientific understanding of Mesozoic marine ecosystems and the biology and behavior of prehistoric marine reptiles. The storyline of the films sets paleontological discovery into historical context, and reveals much about the scientific method and process of inquiry. Innovative intercutting between live-action paleontology sequences and photo realistic 3D animation of the reptiles will bring the fossils to life and allow audiences to make connections between the remains that are uncovered and the reptiles' activities, all of which are driven by concrete evidence in the fossil record. Sea Monsters will have a strategic impact on the field of informal science education by using groundbreaking computer-generated imagery technologies, and by demonstrating that a strong, dramatic storyline is a powerful and effective method for communicating scientific concepts. Standards-based lesson plans for the classroom and informal activity guides for families will augment the impact of the film. National Geographic has teamed with leading scientific experts and formal and informal education specialists to inform and advise the project. Multimedia Research and Knight-Williams Research Communication, respectively, will conduct formative and summative research.
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TEAM MEMBERS: Lisa Truitt Erica Meehan Barbara Flagg
resource project Media and Technology
The goal of this project is to educate children between the ages of 10 and 18 about the ecology of insects and forests, how human activities affect their interaction, and how scientific research is conducted. It will disseminate information throughout Indiana based on research award DEB 0345331, Cicadas and Forests Education. For a period during May and June 2004 the United States was captivated by periodical cicadas in an unusual convergence of popular and scientific interest. This project will use this heightened awareness as a vehicle for informal science education as additional broods emerge in 2007 and 2008 in the Midwest and South. The project will use existing video footage from the research to produce a documentary film on periodical cicadas for airing on public television stations and distribution on DVDs to schools; an interactive computer-based presentation in PowerPoint; and an interactive 3-D animation of the cicada life cycle for use in a science center. Project collaborators include local public television stations, Wonderlab (a science museum), the Indiana State Museum and school systems in Indiana.
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TEAM MEMBERS: Keith Clay
resource project Media and Technology
This Communicating Research to Public Audiences (NSF 03-509) project in partnership with the American Museum of Natural History will produce a 7-minute High Definition video documentary feature story, Moving Mountains, that follows researchers in the field during the third season of the five year St. Elias Erosion/Tectonics Project (STEEP). STEEP (NSF award #0409009/0735402) is a multidisciplinary, multi-institutional study using geophysical, geological, and climatological methods to investigate a fundamental Earth science research issue. This project affords a unique opportunity to illustrate the diversity of techniques that are brought to bear in modern research efforts in the Earth sciences. The video will be projected on a 12-foot screen in the American Museum of Natural History's Hall of Planet Earth and displayed in adjacent kiosks. It will also be distributed as HD Mpeg2 files to a network of 21 informal science institutions reaching a potential viewer ship of over 7 million people. Two master versions of the video will be produced: one with English language captions and one with Spanish language captions.
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TEAM MEMBERS: Terry Pavlis