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resource research Media and Technology
Differences in viewpoints between science and society, like in for example the HPV-vaccination debate, should be considered from a socio-technical system perspective, and not solely from a boundary perspective between the lay public, medical doctors and scientists. Recent developments in the HPV-vaccination case show how the debate concerning uncertainty amongst scientists and the lay audience is mostly focussed on the improvement of understanding of lay people about why vaccination is important. This boundary thinking leads to the idea that once the boundary is crossed, the problem is solved
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TEAM MEMBERS: Maarten van der Sanden Steven Flipse
resource research Media and Technology
In this article, we present three challenges to the emerging Open Science (OS) movement: the challenge of communication, collaboration and cultivation of scientific research. We argue that to address these challenges OS needs to include other forms of data than what can be captured in a text and extend into a fully-fledged Open Media movement engaging with new media and non-traditional formats of science communication. We discuss two cases where experiments with open media have driven new collaborations between scientists and documentarists. We use the cases to illustrate different advantages
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TEAM MEMBERS: Kristian Moltke Martiny David Budtz Pedersen Alfred Birkegaard
resource research Media and Technology
The phenomenon of lay readers of neuroscience being positively biased by the mere presence of brain images (fMRI), has been hotly debated, with recent failures to replicate the phenomenon, and suggestions that context is important. We experimentally investigated the potentially biasing effect of neuroimagery on participants' beliefs and explored an important facet of context within a neuroscience article: whether the article was supportive or critical of fMRI use in detecting states of mind. Results supported recent arguments that a “neurorealism” effect may in part be an artifact of
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TEAM MEMBERS: Maria Popescu R. Bruce Thompson William Gayton Vincent Markowski
resource research Public Programs
"Strengthening Networks, Sparking Change: Museums and Libraries as Community Catalysts" combines findings from a literature scan and input from the library, museum and community revitalization fields with case studies about the experiences and vision of museums and libraries working to spur change in their communities. It describes the complementary conceptual frameworks of social wellbeing and collective impact and explains how libraries and museums can use these concepts to partner with community-based organizations, government agencies and other cultural or educational organizations. It
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TEAM MEMBERS: Michael Norton Emily Dowdall
resource research Media and Technology
Of all the online information tools that the public relies on to collect information and share opinions about scientific and environmental issues, Twitter presents a unique venue to assess the spontaneous and genuine opinions of networked publics, including those about a focusing event like the Fukushima Daiichi nuclear accident following the 2011 Tohoku earthquake and tsunami. Using computational linguistic algorithms, this study analyzes a census of English-language tweets about nuclear power before, during, and after the Fukushima nuclear accident. Results show that although discourse about
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TEAM MEMBERS: Nan Li Heather Akin Leona Yi-Fan Su Dominique Brossard Michael Xenos Dietram Scheufele
resource research Public Programs
There is broad consensus in the international scientific community that the world is facing a biodiversity crisis — the accelerated loss of life on Earth brought about by human activity. Threats to biodiversity have been variously classified by different authors (Diamond 1989, Laverty and Sterling 2004, Brook et al. 2008), but typically include ecosystem loss and fragmentation, unsustainable use, invasive species, pollution, and climate change. Across the globe, traditional and indigenous cultures are affected by many of the same threats affecting biological diversity, including the
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TEAM MEMBERS: Nora Bynum Eleanor Sterling Brian Weeks Andres Gomez Kimberley Roosenberg Erin Vintinner Felicity Arengo Meg Domroese Richard Pearson
resource project Media and Technology
People of color who live in low income, urban communities experience lower levels of educational attainment than whites and continue to be underrepresented in science at all educational and professional levels. It is widely accepted that this underrepresentation in science is related, not only to processes of historical exclusion and racism, but to how science is commonly taught and that investigating authentic, relevant science questions can improve engagement and learning of underrepresented students. Approaching science in these ways, however, requires new teaching practices, including ways of relating cross-culturally. In addition to inequity in science and broader educational outcomes, people of color from low income, urban communities experience high rates of certain health problems that can be directly or indirectly linked to mosquitoes. Recognizing that undertaking public health research and preventative outreach efforts in these communities is challenging, there is a critical need for an innovative approach that leverages local youth resources for epidemiological inquiry and education. Such an approach would motivate the pursuit of science among historically-excluded youth while, additionally, involving pre-service, in-service, and informal educators in joint participatory inquiry structured around opportunities to learn and practice authentic, ambitious science teaching and learning.

Our long-term goal is to interrupt the reproduction of educational and health disparities in a low-income, urban context and to support historically-excluded youth in their trajectories toward science. This will be accomplished through the overall objective of this project to promote authentic science, ambitious teaching, and an orientation to science pursuits among elementary students participating in a university-school-community partnership promise program, through inquiry focused on mosquitoes and human health. The following specific aims will be pursued in support of the objective:

1. Historically-excluded youth will develop authentic science knowledge, skills, and dispositions, as well as curiosity, interest, and positive identification with science, and motivation for continued science study by participating in a scientific community and engaging in the activities and discourses of the discipline. Teams of students and educators will engage in community-based participatory research aimed at assessing and responding to health and well-being issues that are linked to mosquitoes in urban, low-income communities. In addition, the study of mosquitoes will engage student curiosity and interest, enhance their positive identification with science, and motivate their continued study.

2. Informal and formal science educators will demonstrate competence in authentic and ambitious science teaching and model an affirming orientation toward cultural diversity in science. Pre-service, in-service, and informal educators will participate in courses and summer institutes where they will be exposed to ambitious teaching practices and gain proficiency, through reflective processes such as video study, in adapting traditional science curricula to authentic science goals that meet the needs of historically excluded youth.

3. Residents in the community will display more accurate understandings and transformed practices with respect to mosquitoes in the urban ecosystem in service of enhanced health and well-being. Residents will learn from an array of youth-produced, culturally responsive educational materials that will be part of an ongoing outreach and prevention campaign to raise community awareness of the interplay between humans and mosquitoes.

These outcomes are expected to have an important positive impact because they have potential for improving both immediate and long-term educational and health outcomes of youth and other residents in a low-income, urban community.
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TEAM MEMBERS: Katherine Richardson Bruna Lyric Colleen Bartholomay
resource project Media and Technology
The lack of diversity in the clinician-scientist workforce is a “very serious concern to the NIH” and to health care professions. Current efforts to broaden participation in STEM fields typically target high school and college-age students. Yet, history and national trends suggest that these efforts alone will not result in rapid or significant change because racial and ethnic disparities are already evident by this time. Children are forming career preferences as early as elementary school, a time when they have little exposure to science and STEM career options. The overall vision of this team is to meet the nation’s workforce goal of developing a diverse, clinician-scientist workforce while meeting the nation’s STEM goals. As a step toward this vision, the goal of This Is How We “Role” is to inspire elementary school students towards careers as clinician-scientists by increasing the number of K-4 students with authentic STEM experiences.

This goal will be attained through two specific aims. The focus of Aim 1 is to distribute and evaluate a K-4 afterschool program across the diverse geographic regions of the US, to support the development of a robust and diverse clinician-scientist workforce. Aim 2 is focused on developing the community resources (afterschool program curriculum, informational books and online certificate program) for promoting health science literacy and encouraging careers in biomedical and clinical research for K-4 students from underserved and underrepresented communities. Combined, these aims will enhance opportunities for young children from underserved communities to have authentic STEM experiences by providing culturally responsive, afterschool educational programs which will be delivered by university student and clinician-scientist role models who are diverse in gender, race, and ethnicity.

Books and an online certificate program about health issues impacting people and their animals (i.e. diabetes, tooth decay) will be developed and distributed to children unable to attend afterschool programs. Further, by engaging veterinary programs and students from across the US, along with practicing veterinarians, this program will examine whether the approaches and curriculum developed are effective across the diverse communities and geographic regions that span the country. Elementary school teachers will serve as consultants to ensure that educational materials are consistent with Next Generation Science Standards, and will assist in training university students and clinician-scientists to better communicate the societal impact of their work to the public.

The program will continue to use the successful model of engaging elementary school students in STEM activities by using examples of health conditions that impact both people and their animals. Ultimately, this project will educate, improve the health of, and attract a diverse pool of elementary school students, particularly those from underserved communities, to careers as clinician-scientists.
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TEAM MEMBERS: Sandra San Miguel
resource project Public Programs
Science Club Summer Camp (SC2) is a practicum-based teacher professional development program for elementary school teachers, aligned to the recently released Next Generation Science Standards (NGSS). It seeks to address well-described gaps in the scientific training of elementary teachers that threaten the effective implementation of NGSS and interrupt development of early youth science skills. We offer that the best way to prepare a future STEM and biomedical workforce is to help improve NGSS-aligned instruction at the K-5 level.
SC2 uses an integrated approach to train Chicago Public School teachers and youth in the nature of science. An interdisciplinary team of scientists, master science teachers, NGSS experts, and youth development staff will collaborate to incorporate the NGSS Disciplinary Core Ideas (DCIs), Crosscutting Concepts, and science and engineering practices into both out-of-school time learning at a summer camp and academic year instruction. Program participants will also learn about NGSS connections to health and biomedicine through interactions with practicing scientists, visits to research labs, and inquiry into health phenomena.

Over the course of the program, we will train 64 teachers and more than 2000 youth in authentic science and health practices. A multi-faceted evaluation plan will assess the impact of our program on teacher beliefs, knowledge, and understanding of the NGSS, and the degree to which their training results in changes to their instructional practice. Additionally, we will help teachers design critical NGSS-aligned assessment tools as measures of student learning. These instruments will provide early evidence on the connections between NGSS-aligned instruction and deeper student learning.

In addition to addressing the acute need for NGSS-aligned teacher professional development strategies, and high quality summer learning opportunities for disadvantages youth, it is our expectation that this “dual use” approach will serve as a model for future teacher professional development programs that seek to bridge learning in formal and informal environments and strengthen academic-community partnerships.
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TEAM MEMBERS: Michael Kennedy Rebecca Dougherty
resource project Public Programs
San Francisco Health Investigators (SF HI), developed and led by the Science & Health Education Partnership at UC San Francisco, will use a community-based participatory research model to provide authentic research experiences for high school students, the majority from backgrounds underrepresented in the sciences.

SF HI will:
1) Develop a community of high school Student Researchers who will conduct research into health issues in their communities, study how adolescents respond to health messages, create new health messages informed by this research, and study the broader impacts of the materials they develop.
2) Partner with educational researchers to research the effects of SF HI on the high school student participants and the impact of the materials on the broader community.
3) Disseminate those materials shown to have the greatest impact nationally.
4) Publish results on the public understanding and awareness of health issues in peer-reviewed journals and other forums to inform and advance the field of public health.

The SF HI model is designed to leverage students’ cultural and technological knowledge and their social capital in the role of Student Researchers as they study the awareness, knowledge and attitudes about current health issues in their communities. It will have a broad range of impacts. Over the course of the project, 100 urban public high school students will be immersed in research projects that have the potential to directly benefit the health of their communities. These Student Researchers will design health messages informed by their social, cultural, and community knowledge and by their research results. They will collectively survey more than 8,500 community members – their peers, neighbors, and attendees at public gatherings to assess the effectiveness of these materials. Student-developed materials will be distributed broadly via the web, high school and college wellness centers, the NIH SEPA community, and other networks – thus these materials have the potential to reach over 1.5 million adolescents and young adults over the life of the project.
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TEAM MEMBERS: Rebecca Smith Katherine Nielsen
resource project Media and Technology
Recruiting more research scientists from rural Appalachia is essential for reducing the critical public health disparities found in this region. As a designated medically underserved area, the people of Appalachia endure limited access to healthcare and accompanying public health education, and exhibit higher disease incidences and shorter lifespans than the conventional U.S. population (Pollard & Jacobsen, 2013). These health concerns, coupled with the fact that rural Appalachian adults are less likely to trust people from outside their communities, highlights the need for rural Appalachian youth to enter the biomedical, behavioral, and clinical research workforce. However, doing so requires not only the specific desire to pursue a science, technology, engineering, math, or medical science (STEMM) related degree, it also requires the more general desire to pursue post-secondary education at all. This is clearly not occurring in Tennessee’s rural Appalachian regions where nearly 75% of adults realize educational achievements only up to the high school level. Although a great deal of research and intervention has been done to increase students’ interest in STEMM disciplines, very little research has considered the unique barriers to higher education experienced by rural Appalachian youth. A critical gap in past interventions research is the failure to address these key pieces of the puzzle: combatting real and perceived barriers to higher education and STEMM pursuits in order to increase self-efficacy for, belief in the value of, and interest in pursuing an undergraduate degree. Such barriers are especially salient for rural Appalachian youth.
Our long-range goal is to increase the diversity of biomedical, clinical and behavioral research scientists by developing interventions that both reduce barriers to higher education and increase interest in pipeline STEMM majors among rural Appalachian high school students. Our objective in this application is to determine the extent to which a multifaceted intervention strategy combining interventions to address the barriers to and supports for higher education with interventions to increase interest in STEMM fields leads to increased intentions to pursue an undergraduate STEMM degree. Our hypothesis is that students who experience such interventions will show increases in important intrapersonal social-cognitive factors and in their intentions to pursue a postsecondary degree than students not exposed to such interventions. Based on the low numbers of students from this region who pursue post-secondary education and the research demonstrating the unique barriers faced by this and similar populations (Gibbons & Borders, 2010), we believe it is necessary to reduce perceived barriers to college-going in addition to helping students explore STEMM career options. In other words, it is not enough to simply offer immersive and hands-on research and exploratory career experiences to rural Appalachian youth; they need targeted interventions to help them understand college life, navigate financial planning for college, strategize ways to succeed in college, and interact with college-educated role models. Only this combination of general college-going and specific STEMM-field information can overcome the barriers faced by this population. Therefore, our specific aims are:

Specific Aim 1: Understand the role of barriers to and support for higher education in Appalachian high school students’ interest in pursuing STEMM-related undergraduate degrees. We will compare outcomes for students who participate in our interventions, designed to proactively reduce general college-going barriers while increasing support systems, to outcomes for students from closely matched schools who do not participate in these interventions to determine the extent to which such low-cost interventions, which can reach large numbers of students, are effective in increasing rural Appalachian youth’s intent to pursue STEMM-related undergraduate degrees.

Specific Aim 2: Develop sustainable interventions that decrease barriers to and increase support for higher education and that increase STEMM-related self-efficacy and interest. Throughout our project, we will integrate training for teachers and school counselors, nurture lasting community partnerships, and develop a website with comprehensive training modules to allow the schools to continue implementing the major features of the interventions long after funding ends.

This research is innovative because it is among the first to recognize the unique needs of this region by directly addressing barriers to and supports for higher education and integrating such barriers-focused interventions with more typical STEMM-focused interventions. Our model provides opportunities to assess college-going and STEMM-specific self-efficacy, outcome expectations, and barriers/supports, giving us a true understanding of how to best serve this group. Ultimately, this project will allow future researchers to understand the complex balance of services needed to increase the number of rural Appalachians entering the biomedical, behavioral, and clinical research science workforce.
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TEAM MEMBERS: Melinda Miller Gibbons Erin Hardin
resource project Media and Technology
The National Association of Hispanic Nurses (NAHN), in association with the Hispanic Communications Network (HCN), proposes to address the shortage of bilingual professionals in all health fields by recruiting and interviewing bilingual role models and arranging to broadcast those interviews nationwide. Leveraging HCN’s nationally broadcast health education radio shows, whose cumulative audiences are larger than
NPR’s “All Things Considered,” this project has the potential to reach one out of every three US Hispanics during its first five years. This media campaign is intended to inspire Hispanic parents to encourage their children to study science and aspire to careers in the biomedical professions. It is also intended to inspire and empower Spanish-speaking adults from all walks of life to consider careers in the health professions. All broadcasts will tie to NAHN’s interactive website so that students and adults interested in changing careers can find mentors and educational resources. NAHN will also use Youtube, Facebook, mobile phone applications, and other new and popular social media technologies to reach a broad cross-section of English speaking youth and young adults. In addition to the national media outputs, attendees at NAHN’s annual conferences will have the opportunity to receive training in public speaking and media relations so they can more effectively use local media in their own communities to address health disparities and promote careers in the biomedical and health professions. NAHN will develop a standardized, bilingual Toolkit for public presentations. The Toolkit will include a PowerPoint presentation embedded with video containing gender and other- stereotype-busting role model interviews with Hispanic nurses; links to an online database of volunteer mentors; and a bilingual terminology packet that will aid nurses in creating linguistic and cognitive bridges between audience and professional knowledge bases. We expect that the refined Toolkit will empower nurses and other health professionals to become more effective public health educators and career role models during their presentations at community health events, career fairs, achievement clubs, and school assemblies. An Advisory Committee of other health organizations, professionals, and advocates will recommend Role Models and provide periodic feedback. Bilingual independent evaluators associated with the UC Berkeley School of Public Health will conduct qualitative and quantitative formative, iterative, and summative evaluations throughout the project. Their recommendations and findings will be incorporated into the project design and deliverables and shared with relevant fields.
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TEAM MEMBERS: Angie Millan Jim Booth