This study was commissioned to provide systematic feedback regarding visitor experience of the Low-Carb Craze exhibits (about nutrition and dieting) in Current Science Central. The principal issues to be investigated were about the interpretive experience: are visitors getting the idea that this is about current science information?; do visitors perceive the information to be recent?; are they learning any new information or not? To address these issues, an evaluation strategy was developed that focused on people's perceptions of the content and reactions to the activities; specifically
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TEAM MEMBERS:
Jeff HaywardScience Museum of MinnesotaJolene Hart
Nanoscale science and engineering study and create materials and devices on the molecular scale. The Nanobiotechnology Center, a National Science Foundation supported Science and Technology Center, collaborated with Ithaca, New York's Sciencenter, a hands-on museum, and Painted Universe, Inc. an exhibition design-and-fabrication team, to create It's a NanoWorld, a 3,000 square-foot, hands-on traveling exhibition. Edu, Inc., an external evaluation group, led front-end research and formative evaluation to guide and refine development of the exhibition. Summative evaluation investigated visitors'
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TEAM MEMBERS:
Douglas SpencerCornell UniversityVictoria AngelottiSciencenter
This is a report from the supplemental summative evaluation of the exhibition, Genetics: Decoding Life at the Museum of Science and Industry, Chicago. The evaluation was designed to measure visitors' attention to the main messages of the exhibition, visitors' thinking and attitudes about genetics, and whether visitors made connection among their genes, themselves, and their families. The evaluation was designed to establish findings that complemented and built upon a previous summative evaluation. Two types of exit interviews were used to gather qualitative and quantitative data. A total of
The John G. Shedd Aquarium opened an exhibition entitled Wild Reef: Sharks at Shedd in April 2003. Wild Reef immerses visitors in an Indo-Pacific ecosystem where they experience firsthand the connections among animals, habitats and people. This 2,800 square-foot exhibition spans nine rooms and contains one of the largest and most diverse collections of sharks in North America, along with the Midwest's largest public display of live corals. The primary message of Wild Reef is: Philippine coral reefs support an amazing abundance of life and anchor a delicate network of dependencies between
A three-pronged summative evaluation of the San Francisco Zoo's new African Savanna exhibit shows it to be very well received by visitors and successful at meeting key affective and cognitive goals. Visitors to this exhibit, especially those who attend a giraffe feeding, enthusiastically demonstrate admiration and wonder towards wildlife, emotional connections to the animals, and excitement at close and unusual viewing opportunities. Visitors care deeply about the quality of life for these animals and readily state that they feel the animals have a good home in this exhibit. Respondents are
Goodman Research Group, Inc. (GRG), an evaluation research firm specializing in the evaluation of educational programs, services, and materials, is conducting an evaluation of PEEP and the Big Wide World (PEEP). The primary focus of the evaluation is to assess PEEP's appeal and the extent to which the various components of PEEP (e.g., television series, Web site, and educators' print guide) contribute to encouraging children ages 3-5 years to engage in hands-on science explorations of their everyday environments. GRG employed several data collection methods to assess PEEP, including a children
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TEAM MEMBERS:
Jennifer BeckWGBH-TV BostonJennie MurackIrene F Goodman
RK&A conducted 56 timing and tracking observations of visitors, 20 exit interviews with visitors, an interview with the Cell Lab Program Manager, and interviews with 13 Lab Crew in the summer and fall of 2003. The Cell Lab succeeded in engaging visitors in enjoyable and educational activities. It also excelled in providing Lab Crew teens with valuable employment and life experiences. The concept and design of the Cell Lab - its level of interactivity, staffing, and resource allocation - offers visitors a unique experience. In some ways, the SMM was taking a risk by offering in-depth
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Science Museum of Minnesota
In 2005, WGBH began production of a new television series for children called FETCH. FETCH is a competition-based game/reality show for 6-10 year-old children that includes both animation and live action footage. The show is hosted by a cartoon dog named Ruff Ruffman. FETCH is scheduled to begin airing on PBS in May of 2006. In December 2005, WGBH contracted Goodman Research Group, Inc. (GRG), a research firm specializing in the evaluation of educational programs, materials, and services, to conduct an early summative evaluation of the series. Because Season One was still in production, a
The Fresno Metropolitan Museum (FFM) contracted with Wendy Meluch of Visitor Studies Services to design and conduct an evaluation of its Inquiry Workshop (workshop) which took place in April of 2005. All workshop participants completed Pre- and Post-workshop Surveys (13 and 12 respectively). Nine teachers also participated in a follow-up focus group in June of 2005. By all measures, the Fresno Metropolitan Museum's Inquiry Workshop is resounding success for participating teachers. They become energized about teaching and credit the workshop with making them better teachers across the board
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TEAM MEMBERS:
Wendy MeluchFresno Metropolitan Museum
With support from the National Science Foundation and Best Buy, Twin Cities Public Television has produced a science series for children. Entitled "DragonflyTV," the series presents real kids engaged in real science to promote the process of science inquiry in viewers. This formative evaluation gathered feedback from 5th and 6th graders in response to three 28 minute videos, presented one per week. The following were the general research goals: To evaluate change in student ability to design an experiment To measure change in interest in doing one's own science investigation To determine
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TEAM MEMBERS:
Barbara FlaggTwin Cities Public Television
In the Spring of 2003, Rockman et al conducted an evaluation that was designed to explore children's viewing behavior, outcomes of viewing, the impact of the program's structural features, viewers' content preferences, and factors that motivate greater participation by viewers. Nearly six hundred children and twenty-five adults in three major U.S. cities participated in this study. Evaluation activities included: Five sets of student surveys: one administered prior to viewing episodes of DragonflyTV, one following each of the three programs viewed as part of the evaluation, and one
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TEAM MEMBERS:
Rockman, et. al.Twin Cities Public TelevisionJennifer Borland
This report presents the findings of a summative evaluation of The Search for Life conducted by Randi Korn & Associates, Inc. (RK&A), for The New York Hall of Science (NY Hall) in Queens, New York. The Search for Life was developed by NY Hall staff and funded by the National Science Foundation, NASA and NASA Astrobiology Institute, New York City Department of Cultural Affairs with funds from the Office of the Mayor, Institute for Library Services, Anonymous and Wyeth. Data collection took place in October 2005.
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TEAM MEMBERS:
Randi Korn & Associates, Inc.New York Hall of Science