This paper provides an overview of the Audience Research Consortium of Toronto, comprised of the Art Gallery of Ontario, the Metropolitan Toronto Zoo, the Ontario Science Center and the Royal Ontario Museum. These groups have a shared vision of attracting a larger and more diverse audience-one that includes nontraditional and multicultural groups. This paper outlines how this group developed, acquired funding, hired a consulting group, and created a proposal and research plan. Preliminary findings are also briefly summarized.
DATE:
TEAM MEMBERS:
Art Gallery of OntarioRoyal Ontario MuseumOntario Science CentreMetropolitan Toronto ZooWoods Gordon Management Consultants
The Project Jason Museum Network, comprising a group of some 10 science museums throughout the United States and represented in this proposal by the Franklin Institute, requests partial support of a major experiment in the use of electronic field trips organized by Dr. Robert Ballard and associates at the Woods Hole Oceanographic Institute. Over a two week period in May 1989, a series of satellite television transmissions will provide more than 150,000 students at some dozen museums with live, two way interactive TV coverage of a significant underwater archaeological expedition in the central Mediterranean Sea carried out by Dr. Ballard's group. The research expedition will be widely publicized, with public interest and attention similar to that obtained during his explorations of the Titanic. A variety of archaelological, oceanographic, and technological programs will be provided to museums through a Project Jason Satellite Network established for the purpose; participating schools, teachers and school children will already be familiar with the project and its methods through curriculum materials developed by NSTA with support from NSF's Instructional Materials Development program. An extensive evaluation program will accompany the first year's effort, and the Network plans to continue providing material from Project Jason for several additional years. In addition, other forms of distance learning will be investigated and developed using the infrastructure developed for Project Jason. Overall, more than a million individuals will view programs provided by the network in live presentations or later videotapes. Direct cost sharing by the Network Members is more than $3 million, with similar amounts contributed by Dr. Ballard's group at Woods Hole.
Chemistry in the Community (ChemCom) was designed to provide an attractive, open access route for all high school students to the realm of relevant and useful chemical phenomena. What began as a dream a few years ago is now a well-developed high school program brought about by the concerted efforts of high school teachers, college and university professors, and industrial chemists and financed by the National Science Foundation and the American Chemical Society. This three-year project is designed as a partnership to support the dissemination of the Chemcom curriculum. Specially selected teachers will be educated so that they can become resource teachers who will conduct ChemCom inservice workshops throughout the country. These resource teachers are expected to represent as many as 150 school systems and will reach as many as 2,000 teachers with their inservice programs. The project also includes a series of networking activities entitled "An Evening with ChemCom, the establishment of a computer network, and the production of a newsletter. The evaluation will focus on the effectiveness of this particular model for implementing curriculum change. The total cost sharing (ACS, Publisher, School Systems) is expected to be almost five times the NSF request.
DATE:
-
TEAM MEMBERS:
Sylvia WareI. Dwaine Eubanks
resourceprojectProfessional Development, Conferences, and Networks
The American Association of Museums will conduct during 1989 and 1990 a comprehensive survey and data collection program on the status of American museums, establishing a baseline of data that will allow future comparisons on a consistent basis. Nearly every aspect of museums' organization, finances, and activities will be examined by this survey, guided by peer advice from each of the museum types, a national Steering Committee, and by consultants with substantials survey experience. The final products will include a public database, a summary report and accompanying technical reports, and a press release on the findings. The survey will encompass the universe of American museums, including a wide variety of science and technology related institutions and will complement the NSF-funded AS-TC science technology center survey of 1987-8. Independent scholars will be asked to carry out secondary analyses of the data, and in future years the survey will be updated with examinations of specific topics for further investigation. NSF support will amount to less than 10% of the total cost.
DATE:
-
TEAM MEMBERS:
Patricia Williams
resourceprojectProfessional Development, Conferences, and Networks
This exploratory study is designed to determine attributes of large urban school districts which would maximize the probability of success for implementing and sustaining major educational reforms. The study will include personal interviews with key change agents in a number of such school districts where changes have been attempted and will identify attributes which lead to failure as well as those which lead to success. The project will culminate with a draft document of an "Urban School District Systemic Reform Initiative in Science and Mathematics" which incorporates findings, in NSF solicitation format.
The Interactive Video Science Consortium is a non-profit group of fifteen science centers and museums that proposes to develop interactive video exhibits about Earth and Planetary sciences with two purposes in mind. One, the video exhibits on the two subject areas will serve as educational vehicles for four million visitors, representing the combined audiences of the fifteen participating museums. Two, through extensive testing and visitor research during the development process the consortium members will enlarge understanding of the appropriate and effective uses of the interactive video medium in science museums. Consortium members will fund the costs of conducting research on the subject matter and producing the first two discs. The request to the National Science Foundation is for the systematic analysis of the effectiveness of this type of program and of the educational impact of the medium in science museums.