The proposed project, which will build upon a successful NSF EAGER grant, will help arctic researchers explain the significance of their research widely to the general public which, in today's technologically connected world means not only in the U.S., but worldwide- and to reflect the diversity of the scientific enterprise Alaska. As proposed, the current Frontier Scientist's schedule of science reporting will be enhanced by a broadcast TV series titled Frontier Scientists to engage a larger viewing audience. A 'Do It Yourself' (DIY) component will help scientists to create their, professional-caliber media that will sustain the publics' interest and feedback in their research. An evaluation regime will insure appropriate quality and depth of communication, throughout the lifecycle of each science story.
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TEAM MEMBERS:
Liz OConnellRobert McCoyGregory Newby
A partnership between Carthage College and the Appalachian Mountain Club has delivered a successful public education and outreach program that merges natural environment topics and astronomy. Over the four years of activity, over 25,000 people have received programming. The effort has trained nature educators, permanent and seasonal AMC staff, and undergraduate physics and astronomy students to integrate diverse topical material and deliver high quality programming to the lay public. Unique to the program is the holistic nature of the material delivered - an 'atypical' astronomy program. Linking observable characteristics of the natural world with astronomical history and phenomena, and emphasizing the unique sequence of events that have led to human life on Earth, the program has changed attitudes and behaviors among the public participants. Successful interventions have included hands-on observing programs (day and night) that link nature content to the observed objects; table-talk presentations on nature/astronomy topics; dark skies preservation workshops; and hands-on activities developed for younger audiences, including schools, camps, and family groups. An extensive evaluation and assessment effort managed by a leading sociologist has demonstrated the effectiveness of the approach, and contributed to continuous improvement in the program content and methods.
This Connecting Researchers to Public Audiences project plans to create a multimedia website, Into the Rift, a virtual journey to Lake Tanganyika in East Africa, along with teaching resources and a dissemination campaign. The content will focus on the high freshwater diversity of the 2nd largest lake in the world; the diverse array of cichlid fish in the lake; and the effects of overharvesting and global warming on the lake's ecosystem. The project's intended learning outcomes are that viewers will have enhanced awareness and understanding of: 1) the ecosystem-scale processes that support life in lakes; 2) the importance of intact natural ecosystems for the well-being of human societies; 3) the techniques that scientists use to learn more about the ecosystem-scale movement of matter and energy; and 4) potential career paths in STEM fields. These learning outcomes correlate to the current and proposed science standards, which provide a structure for content development and outcomes assessment. The project will be designed by the collaboration of an ecologist (the PI Dr. Yvonne Vadeboncoeur), education specialist (co-PI Dr. Lisa Kenyon), communication specialist (co-PI Dr. Elliot Gaines) all from Wright State University, and a media lab (Habitat Seven), and informed by formative evaluation conducted by Edu, Inc. The website, hosted by a guide from East Africa along with the PI, will be presented in three languages (Spanish, French, and Swahili) in addition to English. Edu, Inc. will also conduct a summative evaluation of all the components of the project with respect to the four intended learning outcomes and their related concepts as well as analyze the outcomes of the dissemination strategies. This CRPA uses internet technologies to make abstract scientific concepts and a largely inaccessible research location available to a wide audience. The project intends to inform and engage the audience with an aggressive use of social media in addition to the website. Into the Rift will provide material for both the lay audience and classrooms, including access to authentic scientific data to compare the Lake Tanganyika data to environmental data collected from the U.S. Great Lakes. Additional collaborations with established organizations, including Crossing Boundaries, Conservation Bridge and Community Bridges, will expand the reach and impact of the project to diverse audiences. The multi-lingual approach extends the reach to potentially an even greater audience both within and outside the U.S.
This CRPA project is about research on climate change impacts in the Amazonian rain forest and about motivating youth to consider science as a career objective. The project is an exhibit in Biosphere 2 in Arizona wherein a rain forest is maintained and will be used to augment the exhibit of large photos of scientists doing research. Particular attention will be paid to female scientists to motivate young girls. Biosphere 2 and the Girl Scout Council of Southern Arizona will collaborate to attract girls through free admission days to Biosphere 2. These large photos will be equipped with sound and video so that as a visitor approaches the photo, the sounds of the forest as well as the researcher(s) will be heard. At this point the researcher, in the photograph, will begin a monologue with the visitor explaining what scientists are investigating and who the other workers are. In this monologue, the researcher will explain what they are doing specifically, why they are investigating this subject, and what they plan to derive as a scientific result. The exhibit will consist of fifty very large photographs (3x5 feet) with sound access via smart phones and headsets. In addition, there will be hands on equipment and docents for questions and discussion. The venue receives about 100,000 visitors per year consisting mainly of families, tourists, and clubs. Through this exhibit, the researchers intend to motivate youth to develop interests in STEM topics. Girls are the main target audience. For families and tourists, the exhibit communicates the message of how science is being used to determine the effect of climate change on rain forests and how that would affect other aspects of weather and the global environment.
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TEAM MEMBERS:
Scott SaleskaBruce JohnsonJoost van HarenJennifer Fields
In Defense of Food (IDOF) is a media and outreach project based on Michael Pollan's best-selling book of the same title. Through the lens of food science, IDOF is designed to engage diverse audiences in learning about: (1) how science research is conducted, (2) how research findings are used in media, marketing, and public policy, and (3) how to apply food science research in everyday life. IDOF will be created by Kikim Media, an independent production company, broadcast and distributed by PBS and supported by an extensive outreach campaign and interactive website. The project's educational materials will be developed, in part, by the Teacher's College at Columbia University's Center for Food and Nutrition, with dissemination supported by the Coalition for Science After School and by Tufts University's Healthy Kids Out of School initiative, which involves nine of the leading out of school time (OST) organizations, such as Girl Scouts USA, and the National Urban League. The project advisory committee includes highly respected researchers in food, nutrition, and health. IDOF will use an integrated strategy of learning resources, combining a television documentary with online/social media, community outreach, and youth activities. Knight Williams Research Communications will conduct formative and summative evaluation of all major components of the project. The results will advance the informal science community's understanding of how the combination of a documentary with outreach, website/social media, and afterschool activities impacts motivation and learning. The evaluation study will pay special attention to the degree to which participation in the community events, social media/website, and afterschool activities motivates deeper or extended engagement with the subject. Project evaluation results and educational resources will be widely disseminated to the informal science community. IDOF includes a two-hour documentary film that will be produced in both English and Spanish; a community-level outreach campaign focused on reaching underserved audiences who may not watch public television; a set of activities for use in afterschool programs, youth programs and schools; and an interactive and content-rich website with tightly integrated social media tools. IDOF will be nationally broadcast by PBS; the Spanish-language version of IDOF will be broadcast by Vme Television. The ambitious IDOF educational materials and outreach campaign, combined with interactive web and social media, will reach large and diverse audiences. The intended impacts on audiences include increased knowledge and understanding of the scientific process by learning what food scientists do, what techniques they use, and how scientists arrive at their conclusions; the development of critical thinking skills audiences can use when evaluating messages about food and nutrition in media and advertising and when making decisions about what food to buy and eat; and becoming active learners and consumers regarding food. Evaluation results will be widely disseminated to science media producers and the informal science community via professional publications and presentations at conferences. The ultimate value of the In Defense of Food documentary and learning initiative will be to enhance public understanding of the crucial importance of science in people's everyday lives and in shaping dozens of daily decisions.
This poster was presented at the 2014 AISL PI Meeting in Washington DC. It describes the CLUES project that provides STEM education opportunities to families.
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TEAM MEMBERS:
New Jersey Academy for Aquatic SciencesBarbara Kelly
This report summarizes the evaluation results from the NSF funded Eight-Legged Encounters family event that uses arachnids as a hook to draw public interests towards science. The event involves informative and hands-on activities that bridge the gap between academia and the public, extending knowledge about arachnids to children and their parents. The Bureau of Sociological Research (BOSR) at UNL was contracted to evaluate Eight-Legged Encounters. The data collection for this report involves five events and three audiences: adults, children, and the volunteers of the event. Two events were
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TEAM MEMBERS:
University of Nebraska LincolnEileen Hebets
This poster was presented at the 2014 AISL PI Meeting in Washington, DC. The project seeks to develop and study a model that would integrate the science research on urban systems into science museum exhibits and programs, starting in this phase in a new "City Science" exhibit space at the EcoTarium. The goal is to learn how to assist citizens in decision-making and shaping a sustainable future for their communities.
This poster was presented at the 2014 AISL PI Meeting in Washington, DC. It describes a project that engages underserved Native and non-native youth and adults in environmental science content and awareness through innovative exhibitions and hands-on activities. Traditional ecological knowledge (TEK) and western science are communicated and promoted within culturally relevant contexts as valuable, complementary ways of knowing, understanding, and caring for the world. OMSI, partner institutions, Native scientists, tribal museum partners, exhibit developers, advisors, and members of Native
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TEAM MEMBERS:
Oregon Museum of Science and IndustryVictoria Coats
This poster from 2014 AISL PI Meeting describes a project that studies how 3-D visualizations can most effectively be used to improve public understanding of freshwater lake ecosystems and earth science processes.
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TEAM MEMBERS:
University of California, DavisGeoff Schladow
This poster was presented at the 2014 AISL PI Meeting. It describes a project that uses location-based augmented reality games on smartphones to engage youth in activities developed by informal science institutions.
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TEAM MEMBERS:
Missouri Botanical GardenBob Coulter
This poster was presented at the 2014 AISL PI Meeting. Led by Washington University, Making Natural Connections: An Authentic Field Research Collaboration (DRL-0739874), is a series of two field-based informal science education programs in environmental biology targeting St. Louis area teenagers. The project aims for engagement of science research institutions and career scientists in the execution of informal science education programming, bringing real and dynamic context to the science content and allowing for deep and transparent career exploration by teenage participants. Project goals
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TEAM MEMBERS:
Washington University in St. LouisSusan FlowersKim MedleyKatherine Beyer