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resource evaluation Websites, Mobile Apps, and Online Media
Summary brief describing summative evaluation associated with the MarcellusByDesign component of Marcellus Matters: EASE. Marcellus Matters: Engaging Adults in Science and Energy (EASE) was a program of Penn State University’s Marcellus Center for Outreach and Research (MCOR), in collaboration with other experts across the university. The first year of program activities took place in 2012, and the project continued through September 2016. EASE was a multidisciplinary initiative that provided adults in rural Pennsylvania with opportunities to increase their knowledge of science and energy
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TEAM MEMBERS: Joe E Heimlich Donnelley (Dolly) Hayde Rebecca Nall
resource project Media and Technology
Video has become a key tool for scientific communication because it increases the outreach and impact of projects, furthers scientific research within and across fields of study, and offers an accessible medium to engage the public in the understanding of science. This project supports the expansion of an interactive, online STEM Videohall where hundreds of NSF-funded researchers share their work through brief video narratives and interactive discussion. While the Videohall is accessible year-round, periodic annual Showcase events are used to drive visitors to the site where they can engage with one another, the project investigators and trained facilitators. The Videohall is a multiplier of NSF's investments in individual projects because it allows STEM education researchers to become aware of, and learn from, related work that is funded across NSF programs and directorates, and other federal agencies. In 3-minute video narratives, investigators share ideas, resources, data, evidence of impact, strategies and challenges. The Videohall platform supports open access and is designed to foster communication in ways that scale beyond traditional formats such as academic conferences. Moreover, because the online STEM Videohall is open to the public, it allows STEM investigators to share their work with multiple stakeholder communities including K-12 educators and school leaders, informal educators and community organizations, the STEM industry, education policy makers and families. Finally, because each video narrative is accompanied by a facilitated online discussion thread, investigators have a unique and valuable mechanism for receiving feedback from these various stakeholder communities. The STEM Videohall project is funded by the Discovery Research K-12 program (DRK-12), which seeks to significantly enhance the learning and teaching of science, technology, engineering and mathematics (STEM) by preK-12 students and teachers, through research and development of innovative resources, models and tools. Projects in the DRK-12 program build on fundamental research in STEM education and prior research and development efforts that provide theoretical and empirical justification for proposed projects.

This project brings together seven NSF-funded resource centers who work with their respective communities to encourage Principal Investigators to share video narratives of their work through annual NSF STEM Showcase events. Each annual Showcase event presents videos created by 150-230 projects; many of the projects are affiliated with one of the seven resource centers, but others are from projects across NSF directorates and beyond. During a one-week period, Principal Investigators, their project staff, as well as the public at large, are invited to engage in interactive discourse, providing queries, comments, and feedback. Participants also vote for favorite presentations through "Presenters' Choice," "Public Choice," and "Facilitators' Choice," processes. This participant voting system serves to increase engagement and enhances outreach of the event through social media. After the one-week Showcase event concludes, all of the videos along with the related discourse remain available to the public online, who continue to access the Showcase throughout the year. Based on prior pilot work, it is estimated that over the course of a year, over 30,000 visitors, from over 150 countries, will engage with each annual Showcase. Videos from annual showcase events will be shared, reused, and repurposed to create new products with new constituencies. The project includes technical development efforts to iteratively improve its interactive platform, outreach efforts before each annual Showcase event, facilitation of the week-long event, and intensive dissemination efforts. A research component examines the extent of participation on various constituencies, the benefit of participation to projects, and the success of the events in terms of dissemination nationally and internationally.
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resource evaluation Media and Technology
This report details the formative evaluation study conducted through collaboration with the National Science Teachers Association (NSTA) and the Association of Science-Technology Centers (ASTC) to inform the iterative development and piloting of the Connected Science Learning: Connecting In-School and Out-of-School STEM Learning journal. The journal was the result of an Early Concept Grant for Exploratory Research (EAGER) project funded by the National Science Foundation (NSF) to develop, disseminate and evaluate a new resource for connecting STEM education practitioners across settings and to
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TEAM MEMBERS: Kelly Riedinger
resource research Media and Technology
Written in response to a previous article by Weingart and Guenther [2016] in JCOM, this letter aims to open up some critical issues concerning the ‘new ecology of communication’. It is argued that this evolving ecology needs to be openly explored without looking back to a previous idyll of ‘un-tainted’ science.
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TEAM MEMBERS: Alan Irwin Maja Horst
resource research Media and Technology
In response to Weingart and Guenther [2016], this essay explores the issue of trust in science communication by situating it in a wider communications culture and a longer historical period. It argues that the popular scientific culture is a necessary context not only for professional science, but also for the innovation economy. Given that the neutrality of science is a myth, and that science communication is much like any other form of communication, we should not be surprised if, in an innovation economy, science communication has come to resemble public relations, both for science and for
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TEAM MEMBERS: Jane Gregory
resource research Media and Technology
This study of the science communication views and practices of African researchers ― academics at the National University of Science and Technology (NUST) in Zimbabwe ― reveals a bleak picture of the low status of public science engagement in the developing world. Researchers prioritise peer communication and pay little attention to the public, policy makers and popular media. Most scientists believe the public is largely not scientifically literate or interested in research. An unstable funding environment, a lack of communication incentives and censoring of politically sensitive findings
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TEAM MEMBERS: Heather Ndlovu Marina Joubert Nelius Boshoff
resource research Media and Technology
Social media is increasingly being used by science communicators, journalists and government agencies to engage in discourse with a range of publics. Despite a growing body of literature on Twitter use, the communication of science via Twitter is comparatively under explored. This paper examines the prominence of scientific issues in political debate occurring on Twitter during the 2013 and 2016 Australian federal election campaigns. Hashtracking of the umbrella political hashtag auspol was used to capture tweets during the two campaign periods. The 2013 campaign was particularly relevant as a
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TEAM MEMBERS: Merryn McKinnon David Semmens Brenda Moon Inoka Amaraseka Lea Bolliet
resource project Media and Technology
This award supports a conference that will inform the design of "backbone" organizations for the NSF INCLUDES (Inclusion across the Nation of Communities of Learners of Underrepresented Discoverers in Engineering and Science) program. NORC at the University of Chicago (an independent research institution that delivers reliable data and rigorous analyses to guide programmatic and policy decisions) and TERC (a nonprofit education research and development organization based in Cambridge, MA, dedicated to improving STEM learning for all) collaborate on Envisioning Impact, a two-part in-person and virtual event that will inform the design of INCLUDES Alliance and National Network backbone organizations.

The objectives of the conference are to: (1) facilitate a shared vision of impact for INCLUDES broadening participation projects and program; (2) stimulate discourse on key elements of a shared measurement system for continuous improvement and outcome assessment; and (3) inform decisions on the infrastructure and priority services INCLUDES backbone organizations will provide to assist grantees (and others) in assessing progress towards collective impact. The conference will bring members of three communities together: PIs and evaluators of INCLUDES Design and Development Launch Pilots; investigators and evaluators of other NSF-supported broadening participation alliances, extension projects, and other collective efforts to support inclusion and diversity in STEM; and members of prior and extant NSF-supported knowledge-networking, collaboratory, and resource network initiatives. Members of these communities will collaborate in two separate events: an in-person, 1.5 day conference, and a follow-on virtual Video Hall that will allow a larger number of participants to engage, over a one week period, in facilitated community discourse around short video narratives produced by each project.
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TEAM MEMBERS: Kevin Brown Sarah-Kathryn McDonald Joni Falk
resource project Media and Technology
One common barrier to STEM engagement by underserved and underrepresented communities is a feeling of disconnection from mainstream science. This project will involve citizen scientists in the collection, mapping, and interpretation of data from their local area with an eye to increasing STEM engagement in underrepresented communities. The idea behind this is that science needs to start at home, and be both accessible and inclusive. To facilitate this increased participation, the project will develop a network of stakeholders with interests in the science of coastal environments. Stakeholders will include members of coastal communities, academic and agency scientists, and citizen science groups, who will collectively and collaboratively create a web-based system to collect and view the collected and analyzed environmental information. Broader impacts include addressing the STEM barriers to those who reside in the coastal environment but who are underrepresented in STEM education, vocations and policy-making. These include tribal communities (racial and ethnic inclusion), fishery communities (inclusion of communities of practice), and rural communities without direct access to colleges or universities. This project will create a physical, a social, and a virtual, environment where all participants have an equal footing in the processes of "doing science" - the Coastal Almanac. The Almanac is simultaneously a network of individuals and organizations, and a web-based repository of coastal data collected through the auspices of the network. During the testing phase, the researchers will implement the "rules of engagement" through multiple interaction pathways in the growing Coastal Almanac network: increases in rigorous citizen science, development of specific community-scientist partnerships to collect and/or use Almanac data, development of K-12 programs to collect and/or use Almanac data. The proposed work will significantly scale up citizen science and community-based science programs on the West Coast, broadening participation by targeting members of coastal communities with limited access to mainstream science, including participants from non-STEM vocations, and Native Americans. The innovation of the Coastal Almanac is in allowing the process of deepening involvement in science, and through that process increasing agency of community members to be bona fide members of the science team, to evolve organically, in the manner dictated by community members and the situation, rather than a priori by the project team and mainstream science. The project has the potential in the long-term to increase participation in marine science education, workforce, and policy-making by underrepresented groups resident in the coastal environment. Contributions by project citizen scientists will also provide valuable data to mainstream science and to resource management efforts.
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TEAM MEMBERS: Julia Parrish Marco Hatch Selina Heppell
resource research Media and Technology
Science communication, whether internally or to the general public depends on trust, both trust in the source and trust in the medium of communication. With the new 'ecology of communication' this trust is endangered. On the one hand the very term of science communication has been captured by many different actors (e.g., governments, PR experts, universities and research institutions, science journalists, and bloggers) apart from scientists themselves to whom science communication means different things and whose communication is tainted by special interests. Some of these actors are probably
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TEAM MEMBERS: Peter Weingart Lars Guenther
resource evaluation Media and Technology
InformalScience.org is an online collection of resources designed to serve a broad community of professionals whose work relates to informal education in science, technology, engineering, and math (STEM). Funded by the National Science Foundation and managed by the Center for Advancement of Informal Science Education (CAISE), InformalScience hosts a variety of usercontributed resources, including a wiki of evidence-based information on the impacts of informal STEM and a database of over 7,000 reports, articles, project descriptions, and other items uploaded by CAISE and website members. The
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resource evaluation Media and Technology
This infographic presents a visual summary of a user study of the InformalScience.org website, which was conducted in 2016. The study used online surveys, task-based interviews, and web analytics to explore the following questions: (1) Who are the site's users and what content do they value? (2) Does the site clearly convey its purpose to visitors? and (3) Are users able to navigate the site and use search tools effectively?
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TEAM MEMBERS: Claire Quimby