The Science Museum of Minnesota is developing, producing, and distributing a project on the geography of some of the most dynamic regions of the world. This is a joint venture between the Science Museum of Minnesota and the Fort Worth Museum of Science and History with additional support from the St. Louis Science Center. The core element of the project is a 40-minute Imax film the examines seven geographically diverse locations on earth: Madagascar Iguazu Falls The Amazon Greenland The Okavango Delta The Namib Desert The Tibetan Plateau Supporting material for the film will include: o Teacher Guide - 36 to 40 pages of hands-on science activities o Family Guide - to help parents share science and geography with children through simple, at-home activities; geography o Geography Museum Trunk - a steamer trunk filled with artifacts, specimens, activities, and resource materials available for rental to school, museums, and other groups o Greatest Places On-Line - A World Wide Web site with activities for youth and adults to explore the interrelationships of earth, air, water, and life in their local region and a "living atlas" as a forum for comparing and sharing observations with others around the world. o Summer Educator Institutes - where formal and informal educators will receive intensive training in utilizing all aspects of the project with multiple audiences. o Accessibility Guide - which outlines programs and options to provide no- or low-cost viewing for underrepresented audiences. The project will be guided by Geography for Life: The National Geography Standards and Expectations of Excellence: Curriculum Standards for Social Science. Dr. Mel Marcus, Professor of Geography at Arizona State University, will have primary responsibility for content. He will work closely with an advisory group of geographers, ecologists, and formal and informal educators. The PI and Executive Producer of the film will be Mike Day, Director and Executi ve Producer of the Science Museum of Minnesota Omnitheater and Executive Producer of seven previous Imax films.
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TEAM MEMBERS:
Mike DayNatalie RuskCharlie WatersMelvin MarcusBarbara Flagg
NACME will produce a three year public service advertising campaign designed to shape the educational choices children make in junior high and high school with respect to mathematics and science. The ads, featuring actor/director Spike Lee, will aim to increase the number of children in grades three through eight who understand the relevance and value of mathematics and science to life in the adult world. The campaign also will be directed towards parents with the goal of helping them recognize the importance of learning mathematics and science to their children's future. The components of the project will be: For each of the three years of the project, development and distribution of one 60, one 30, and one 10 second television spot; For each of the three years of the project, development and distribution of three 60, three 30, and three 10 second radio spots; Annual development of print ads and marketing materials to be delivered to selected consumer magazines, educator's publications, in-school magazines, newspaper "kid pages," comic book companies, and bus shelter and transit card carriers; Annual development and distribution of 100,000 full-color student brochures to reinforce the concepts outlined in the campaign; Annual development and distribution of 100,000 brochures for parents to engage them in their children's science and mathematics education; Establishment of a toll-free 800 number for students to call to request information. Each caller will be sent both the student and the parent brochure; Development of promotional materials including buttons, games, science experiments, math puzzles, T-shirts, etc.; Annual public relations campaigns including press conferences, media tours, in-school demonstrations, and personal appearances; Annual evaluation of the project including monthly reports of fulfillment of requests received via the 800 number. Development, production, and distribution of the campaign will be the responsibility of a task force consisting of: Ronni Denes, NACME's vice president for communications and public affairs; George Campbell Jr., President of NACME; Lea E. Williams, executive vice President of NACME and formerly served as vice president, educational services, of the United Negro College Fund; Catherine Morrison, director of research; and Ismael Diaz, director of precollege programs. The ad agency for the NACME/Ad Council campaign is Tracy-Locke. Rob Britton, manager of Advertising and Direct Marketing for American Airlines will serve as campaign director.
The Numbers Alive project will model the use of number sense and provide opportunities for its practice through the production of ten half-hour television programs for students, one program for parents and care-givers, and print materials in support of both types of programs. The targeted student audience is fifth and sixth graders. The print materials supplement the televised programs. The series emphasizes number concepts and problem solving strategies in support of the NCTM Standards.
This project creates and implements a national parent engagement and education campaign. It provides a framework for all parents to explore existing and alternative forms of assessment within the context of changes in current classroom math curriculum and practices. The campaign also provides a mechanism for enhancing communication between teachers, schools and parents in order to ensure support for math strategies and practices by all members of learning communities nationwide. Project products include: * A thirty-minute documentary on mathematics reform and assessment, to be broadcast by public television stations, that will also include a viewer's guide and local publicity materials. * A Community Education Kit containing a Leader's Guide, Parent's Handbook, and short videotapes. Project materials and activities are designed for parents of elementary-age children, with a specific emphasis for materials on grades 3-5.
To address a lack of informal science education opportunities and to increase community capacity to support STEM education for their children, Washington State University's Yakima Valley/Tri Cities MESA program, the Pacific Science Center, and KDNA Educational Radio have developed a set of informal science initiatives that offer complementary learning opportunities for rural Latino families. The goal of this four-year program is to create a sustainable informal science infrastructure in southeastern Washington State to serve families, increase parental awareness, support and involvement in science education and ultimately increase the numbers of rural Latino youth pursuing STEM-related under graduate studies. This program is presented in English and Spanish languages in all of its interconnected deliverables: Two mobile exhibits, beginning with one focused on agricultural and environmental science developed by The Pacific Science (PCS) Center; Curriculum and training in agriculture, life sciences and facilitating learning; Curriculum and training for community members to provide support to parents in encouraging the academic aspirations of their children developed by PSC and MESA; 420 Youth and parents from the MESA program trained to interpret exhibits and run workshops, community festivals, family science workshops and Saturday programs throughout the community; Four annual community festivals, quarterly Family Saturday events, and Family Science Workshops reaching 20,000 people over the four-year project; Take home activities, science assemblies, a website and CDs with music and science programming for community events; A large media initiative including monthly one hour call-in radio programs featuring science experts, teachers, professionals, students and parents, 60-second messages promoting science concepts and resources and a publicity campaign in print, radio and TV to promote community festivals. These venues reach 12,500-25,000 people each; A program manual that includes training, curriculum and collaborative strategies used by the project team. Overall Accesso la Ciencia connects parents and children through fun community activities to Pasco School District's current LASER science education reform effort. This project complements the school districts effort by providing a strong community support initiative in informal science education. Each activity done in the community combines topics of interest to rural Latinos (agriculture for instance) to concepts being taught in the schools, while also providing tools and support to parents that increases their awareness of opportunities for their children in STEM education.
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TEAM MEMBERS:
James PrattD. Janae' LandisDonald LynchMichael Trevisan
Soundprint Media Center is producing a series of 13 public radio documentaries entitled Exploring Space Science. The series will target a range of audiences: public radio listeners; listeners to radio reading services; visitors to planetariums, public libraries, and museums; teachers seeking additional information for core science subjects; and the parents and students who visit space science education centers. The programs will survey scientific inquiry into and from space. The series will include the architectures of the universe, the origins of the planets, global climate and atmospheric changes, and microgravity's effect on the human biomedical systems. A range of science will be covered including astrophysics, astronomy, planetary science, space policy, climatology and earth science, biomedical science, and the history of science.
Geoff Haines-Stiles Productions is producing and distributing a project that will follow the upcoming NASA 2003 Mars Exploration Rover project. To Mars with MER consists of three prime-time PBS programs scheduled to be broadcast to coincide with key events in the MER project: the day before the launch, the day before landing and after the 90 day surface mission. These programs will examine such mission milestones as key engineering tests and selecting where to land based on the scientific questions we have about Mars. The prime time specials will be edited and, along with additional live and taped video, distributed to science centers, planetariums, educational cable networks and schools with satellite or high-bandwidth Internet connections. Passport to Knowledge, a partner in the project, will adapt NASA's public domain materials and its own Live from Mars resources (teacher's guide, websites, etc.) to provide customized resources for teachers and students and for the parents and families who will be watching coverage of the mission on broadcast and cable. All materials will be made available online.
This project for six (6) months' duration will bring advisors and designers together to plan an environment of interactive touch-screen displays to draw high-school students and their parents into thoughtful consideration of careers in science, mathematics, and technology. Housed at Kennedy Space Center's Visitor Center and in keeping with the theme of space exploration, the visitor will become a crewmember on a future voyage and solve problems encountered on the journey via computer simulations. Veteran astronauts will narrate the scenarios, since they have actually encountered unexpected problems in space. The proposed final exhibit will have six (6) stations, each featuring a different episode and levels of complexity of a common storyline. After solving the problem using math, science, technology and critical thinking skills, a registration mechanism will enable the student to request information on spedific careers and information about post-secondary schools that offer such training.
Sesame Workshop, in collaboration with the Adler Planetarium & Astronomy Museum and the Beijing Planetarium, is planning a planetarium show and complementary materials for preschool-age children and their families, teachers and other caregivers. The planetarium show will be designed for use in the United States and China and will have the following goals: -- promoting positive attitudes among young children towards science; -- providing age-appropriate information about astronomy in an engaging, entertaining format; and -- fostering am understanding of one another among children in the two countries. During the planning phase, there will be three face-to-face meetings among the principals: at the Beijing Planetarium, at Sesame Workshop in New York, and at the Adler Planetarium in Chicago. The purpose of these meetings will be to determine: -- What is the appropriate educational content for the show and complementary materials and what does research with children say about it? -- How does this type of project best reach preschool audiences? -- Is there a need or opportunity for producing alternative language or dialect versions of either the English or Mandarin versions of the show and complementary materials? -- What issues or problems affect the design of the show and complementary materials? -- What are the implementation issues? Particular attention will be given to exploring how the project might include cross-cultural information in the show and complementary materials, and how the cross-over characters (Da Naio appearing in the English version; Big Bird in the Mandarin version) might be included in the design.
SciGirls is a national outreach program of DragonflyTV supported by a grant from the National Science Foundation's Program for Gender Equity. SciGirls empowers PBS outreach professionals and science museum educators, often partnering with local youth organizations, educators and parents, to deliver hands-on science encouragement and career guidance to girls in their communities. SciGirls is based on existing standards-based DragonflyTV outreach resources, which teach scientific inquiry.
Sesame Workshop created a new planetarium show and outreach activities for children ages 5 and 6 and their families, teachers and other caregivers. The Adler Planetarium & Astronomy Museum, the Beijing Planetarium and the Liberty Science Center also collaborated on the "sharing the sky" themed show to help Chinese and American children identify differences and similarities in their respective associations to astronomy.
The University of Texas at Austin requests $399,341 to expand the current Universo translations of StarDate into Spanish to more culturally relevant programs for a growing Hispanic audience. Plans include creation of longer programs with a different format for Hispanic Heritage Month for 1998-2000 and creation of complimentary collateral materials for distribution to 200 Spanish- language radio stations. Programs will also be distributed to 1,650 classrooms. A teacher's guide for using Universo in the classroom will be developed in English with activities available in both English and Spanish. A parent's guide to Universo/StarDate will also be produced to encourage parents to get involved in skywatching activities.