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resource project Media and Technology
This materials development project is the result of a joint effort by Miami University and the National Science Teachers Association (NSTA). The project will combine the resources of the Univeristy and the publication department of NSTA, to work with schools to produce an innovative science journal for children in grades 3-6, a teacher support manual, a parent support manual, and a supporting computer network that will connect children with scientists and university science students in scientific inquiry. The journal will be the first national journal devoted to research scientists and children with an outlet for publication of scientific investigations conducted by children. Given the strong record of accomplishment of the PI and the publications division of the National Science Teachers Association, the panel feel it is likely that the Dragonfly, Dragonfly Companions. the Dragonfly Net will be a quality product and recommends funding this project at a high priority level. The Program Officer agrees with the panel and recommends funding this proposal.
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TEAM MEMBERS: Christopher Myers Phyllis Marcuccio R. Hays Cummins Chris Wolfe Carolyn Haynes
resource project Media and Technology
NEON, Inc. a not-for-propfit corporation, proposes a television series for children, initiallyu 30 programs, suitable for daily or weekly broadcast, for home viewing via PBSA (with appropriate availability elsewhere). Program length: 30 Minutes. The premise: Three Wufniks--creatures from the cartoom world--draw their way into our world and with the help of children, undertake the adventure of finding our what it's all about. Thesek characters (played by adult professional performers in structurally sophisticated fantasy/animal costumes), move from dthe uncertain world of animated film into a range of encounters with ourrock-solid environment, get to know children and adults, scientists and laypeople, and must continually reconstruct their naive theories and their image of life on earth. The concept, designed to appeal to five- to nine-olds, combines education with entertainment (and is inclusive of other age groups, such as parents, to enhance educational effect). School and other non-broadcast distribution of program elements is planned, plus ancillary materials including computer software and print. The educational approach is interdisciplinary, with emphasis both on content and the development of positive attitudes towards science and mathematics; sub-objectives geography and history. The Principal Investigators are a television producer experienced in science programming for children, and a scientist with extensive children's educational television background. Program appeal for girls and minorities is integarl to the design; project staff will also cover a broad spectrum. Encouragement of science-and math-related audience activities is a project objective. Planning includesds extensive outreach and promotion related to the show premise.
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TEAM MEMBERS: Al Hyslop Edward Atkins
resource project Media and Technology
Blackside, Inc. is producing a television series and an outreach component about minority scientists. The goals of the six-hour prime-time series, "Breakthrough: People of Color in Science," are to raise the consciousness of the general public that is largely unaware of the significant contribution of scientists of color and to provide role models that will encourage young people to consider science and engineering careers. The programs will feature the work of contemporary African-American, Latino and Native American scientists and engineers who are active in cell biology, astrophysics, applied mathematics and other fields of science. The stories of their scientific achievements will present both women and men, old and young, at different stages of their careers, and will explore the professional, educational and social worlds they live and work in. Viewers will have immediate access to a comprehensive follow-up effort that will connect them with local, regional and national opportunities in informal science education. Blackside will collect information from existing resources and institutions as well using source material from several extensively researched databases geared toward minority students. Using all of this information, Blackside will create a metadatabase that will connect teachers, parents, mentors, and students to a rich variety of educational programs: extracurricular classes, mentoring programs, national science contests, teacher training workshops, and a myriad of on-line services. To ensure immediate access and, where possible, to customize the information to viewers needs, Blackside will disseminate it through a variety of means: an 800-number with a direct fax-back capability, an on-line service, a CD-ROM, and a printed packet delivered by mail. A principal target audience is gatekeepers in students' lives: parents, teachers, and scientists interested in becoming mentors. The target audience also includes students from fourth th rough twelfth grades. Joseph Blatt will serve a PI for this project and co-executive producer for the television series. His previous experience include serving as executive producer of "Scientific American FRONTIERS" and as a producer/director for several NOVA programs. He also has been executive producer for three television series/college credit courses in mathematics. Henry Hampton will be the other co-executive producer. He was the creator and executive producer of the 14-hour, award winning series, "Eyes on the Prize," about America's civil rights movement. The principal educational consultant will be Ceasar McDowell, assistant professor of education at the Harvard Graduate School of Education. Michael Ambrosino, the original executive producer of NOVA, will be the principal science television consultant.
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TEAM MEMBERS: Joseph Blatt
resource project Media and Technology
Wisconsin Public Broadcast will incorporate a science strand in "Get Real!," their television series for children 8-12 year olds in Wisconsin. The series presents positive images of children involved in, and succeeding at, a variety of areas. The Wisconsin-based stories are field-produced; and kids are involved on-screen and off as hosts, reporters, subjects of stories, as interns during production, and as sources of story ideas. The series is broadcast on both public and commercial stations in Wisconsin and receives multiple repeats. The science and technology strand: . connects science concepts to children's known experiences and activities and tells stories about kids involved in science-related activities; . models and reinforces positive attitudes towards, and involvement in science and technology and affirms the value of children's ideas, and the importance of asking why?; and . reinforces viewers' active connection to the science content by making suggestions for projects to get involved with, and by encouraging children to discuss and question their knowledge of science and the world around them. The series is an important element integrated into both informal and formal education throughout Wisconsin. It is supported by teacher materials and science video segments that are sent to every elementary school in Wisconsin. In season two, material also will be created for parents and children to use at home. A "Get Real!" kids club helps kids feel ownership of the series. Members receive a newsletter that includes suggested at-home science activities, book lists related to the series, features about the show, places for families to visit, and behind-the-scenes articles about kids in the series. Every elementary school library and public library in the state also received "Get Real!" materials including a poster and display items. James Steinback, the creator, original producer, and executive producer of "Newton's Apple," will be the co-PI with overall responsibility for the project. Kathy Bissen will be executive producer of "Get Real!" and David Wallach will be series producer. The series is produced in the three Wisconsin Public Television studios -- in Madison, Green Bay, and Menomonie -- and, therefore, can find and produce statewide stories.
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TEAM MEMBERS: Owen Hoitomt James Steinbach
resource project Media and Technology
The Self Reliance Foundation is requesting a $50,000 grant to plan a nationally broadcast Spanish language outreach program for science and environmental education in cooperation with the Hispanic Radio Network (HRN). HRN currently produce and distribute two Spanish language radio programs. Their plan is to incorporate into these programs information about ways parents and other adults can help children improve their math and science skills; about educational resources, scholarships, and career opportunities in the sciences; about the importance of science in everyday lives; and other information on current topics in science and the environment. Special attention will be paid to information relevant to Hispanic migrant workers. The PI for the planning grant will be Jeff Kline, General Manager of HRN. Key HRN staff to be involved in the planning include Consuelo Luz, producer of "Buscando la Belleze," and Enrique Gil, co-producer of "Salvemos Nuestro Planeta. Vincente Llamas, Principal Investigator for the Comprehensive Regional Center for Minorities in Las Vegas will be a principal consultant.
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TEAM MEMBERS: Jeff Kline
resource project Media and Technology
National Public Radio is seeking to expand its coverage of scientific issues in two ways: through the creation of a new Environmental Reporting Unit, and through the introduction of SCIENCE FRIDAY, a two hour call-in talk show dedicated to scientific issues. Each of these projects will be supported by an extensive outreach effort targeted at local schools, community groups, science museums, and nature centers. Through the Environmental Reporting Unit, NPR plans to produce eight to ten half hour documentary reports per year on critical environmental issues. Each of these reports will be available to listeners on cassette and will be accompanied by supporting documentation. The SCIENCE FRIDAY team will engage NPR's audience in a lively debate on questions ranging from nuclear physics to archaeology. In addition, SCIENCE FRIDAY will travel to high schools and museums across the country and engage in question and answer sessions with students, teachers, parents and school administrators. These "on the road" segments will be supplemented by live broadcasts from annual meetings of the National Association for Science (NAS) and the American Association for the Advancement of Science (AAAS). Through these efforts, NPR will be able to draw listener attention to the need for improved science and mathematics education, while helping listeners make informed evaluations of current public policy in these areas.
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TEAM MEMBERS: William Buzenberg Barbara Flagg
resource project Media and Technology
The Educational Film Center (EFC) is developing a science, engineering, and technology careers exhibit for distribution to science museums and technology centers. The core of the exhibit kiosk, with related career graphics surrounds, is SET/QUEST, an interactive multimedia program for both Macintosh and PC/Windows using CD-Rom as the full motion video source. Teens and preteens will enter an interactive exploration of thirty careers with first person video profiles of people in science and engineering; animated/reality video simulations of a work experience in these fields, decision screens, and a database of over 200 more science and math-based professions. The documentary profiles, database, and a personal interest career match component will also be developed in alternative media formats (video, audio, print) for broad distribution to community and youth education networks, schools, and libraries. Specific emphasis in this project is being placed on reaching and attracting female, minority, and disabled youth. A parent outreach component has been developed and will be implemented by the Directorate of Education & Human Resources Programs of AAAS. The concept of the parent effort is to work directly with and through the national offices of four major national organizations with different institutional community roots -- Science Museums, Public Libraries, Schools, and Community Based Organizations -- to involve parents and families with SET Project materials and to provide them with information with which they can foster their children's pursuit of science and math education and careers in these fields. Initial efforts will be conducted in 18 cities. The project is a collaborative endeavor among three organizations: The Educationa l Film Center which will be responsible for management and development/production of the software and documentary video profiles; The New York Hall of Science which will be responsible for the exhibit kiosk and graphics, will design and develop the student workbook and user installation print, will serve as the principal test site for the exhibit, and will advise on software, interactive multimedia design, and installation options; and COMAP which will be responsible for direct involvement of the Advisory Board, for selecting and hiring content consultants, for assuring the accuracy of the science and math content, for formative and summative evaluation, and for developing and preparing community leader and school users guides for publication. Stephen Rabin, President of EFC, will serve as PI for the project.
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TEAM MEMBERS: Stephen Rabin Barbara Flagg
resource project Media and Technology
BACKYARD SAFARI (Working Title) is an engaging series of 26 half hour programs designed to introduce topics in Natural Science to children ages four to six. The series will be shot on-location and hosted by an appealing young women of color, who will serve as a role model to female and minority children who are normally disenfranchised from participation in science. A variety of settings and topics will be used that appeal to all preschoolers -- from urban/inner cities to surburbia to Appalachia. A special feature of the series will be an animated gnome - like character called Crinkleroot. Using the rotoscope technique similar to that in the "Who Framed Roger Rabbit?", Crinklroot will interact in screen with the host and special, acquired footage. Thus, Crinkleroot is able to do things the host can't do -- for example, interacting with time-lapse photography as a flower blooms, or as a spider climbs its web. Outreach to parents and childcare providers will be an important part of BACKYARD SAFARI. It is imperative to communicate that all children, regardless of race, sex, or disability are "science material." Activities will be developed that engage adults and children in hands-on, physical science activities using materials commonly found in any home or school.
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TEAM MEMBERS: Twila Liggett Cecily Truett Laurence Lancit Barbara Flagg
resource project Media and Technology
KCTS has received support for the production and outreach for the second season of 'Bill Nye the Science Guy.' Each program in the 39 program series will focus on a single science theme developed around two or three learning outcomes and is presented with a fast and colorful pace and style suited for today's generation of nine and ten year old viewers. The host, Bill Nye, joins viewers and guests as they explore science topics in his laboratories and in field locations. Children also will perform on-camera experiments in a home setting. In most shows, guest scientists and celebrities, selected to ensure a diverse representation, will be featured. Segments in the programs include: 'Check it Out' a small experiment performed in the lab or at home by child actors. 'Try This at Home' an experiment viewers may attempt at home after receiving instructions on the air. 'Way Cool Scientist' a scientist demonstrating his or her work as it relates to the topic of the program. 'Music Video Parody' video tailored to popular music genres such as rap or 'grunge' or pop music. 'Consider the Following' Bill presents a concept to the viewer in a one on one segment. 'Big Demonstration' Bill, in the laboratory, uses equipment to demonstrate an element of the theme. 'Celebrity Cameos' featuring both teen and adult celebrities with a high recognition factor. 'Fake commercials' like the music videos, humor ous parodies of advertising. Outreach for the second season will include a quarterly newsletter to be mailed to viewers homes. This eight page newsletter will include regular columns such as 'Ask Bill' and 'Try this at Home.' It will be designed to appeal to children ages 8 to 12 and will contain a column for parents. During the second season, at-home science kits will again be available to viewers. These free kits will enable children and their families to perform scientific experiments together at home. The video series will be produced by McKenna/Gottlieb Producers Inc. and KCTS Television and will be syndicated for broadcast by Buena Vista Television (the syndication division of Disney Productions). The second season also will be broadcast daily on PBS. This will give the series a presence on both public broadcasting and on commercial television in many markets. Buena Vista Television will provide $3,000,000 toward the production budget and PBS will provide $2,000,000 for production. KCTS is seeking a corporate underwriter to provide $1,000,000 for additional outreach and promotion. Elizabeth Brock of KCTS will be Executive in Charge of the project. Bill Nye is the principal science writer for the series as well as host of the series. The series producers will be Erren Gottlieb and James E. McKenna. These four people will serve as Co-PI's of the project. The advisory committee consists of scientists, science educators, evaluators, and curriculum developers. Members include: H. Prentice Baptiste, Arthur B. Ellis, Caroline Herzenberg, Gilbert S. Omenn, Senta A. Raizen, Matthew H. Schneps, Paul H. Williams, Carole Ann Kubota, and Sally Luttrell-Montes.
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TEAM MEMBERS: Elizabeth Brock William Nye James McKenna Erren Gottlieb
resource project Media and Technology
Community Television of Southern California (KCET/Los Angeles) proposes to create a national television series supported by outreach activities designed to motivate parents to participate in and support children's learning and enjoyment of mathematics. This proposal requests National Science Foundation funding of $1 million towards a total twenty-two month project costing approximately $1.7 million. The proposed television series Math Smart (working title) will include 5 lively half-hour programs designed specifically to aid parents and other adult family members of children in first through third grade. The series will be offered for broadcast nationally on the Public Broadcasting System (PBS). Videocassettes of the series and an accompanying Resource Guide will also be made available for home use. National promotional and outreach activities will complement the PBS broadcast, including presentations of national educational conferences and one-day orientation workshops for parents and teachers at selected sites. Over the course of the project, process and outcome evaluation will be conducted to ensure the effectiveness of the MATH SMART materials and activities. The primary goal of the MATH SMART Project is to empower parents to participate in and reinforce the learning of mathematics and a vital par t of everyday life. It is from parents that children develop the foundation for their educational success. Unfortunately, many parents do not possess the mathematical skills or confidence needed to help their children. By providing examples of hands-on learning activities which families can do together at home, MATh SMART offers parents the tools to help excite young children about mathematics. While special emphasis will be given to encouraging minority participation, this project seeks to help all parents and other primary caretakers prepare children for the 21st century.
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TEAM MEMBERS: David Crippens
resource project Media and Technology
Reading Rainbow is an eighty (80) part PBS children's series (15 of which are science programs) that entices children five to eight years old to read good books, thus addressing the national tragedy of more and more young Americans reading less and less. The Emmy award winning series employs television to sell the joy of science and reading to young viewers. This proposal seeks funding for five additional Reading Rainbow programs which will focus on scientific themes. These programs will be added to the previously funded science programs (22) to become part of the on-going series in demonstrating to children how science is integrated into all aspects of our lives. The Reading Rainbow series premiered in the summer of l983 to phenomenal critical and popular acclaim. In the fall of 1990, Reading Rainbow expanded ta a year round, daily schedule-- after having spent seven years as a summer series. According to formal studies, the science shows are of great interest to children and pique children's interest in related science topics and books. The series is no in its tenth season and its popularity has grown among young viewers as well as with parents.
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TEAM MEMBERS: Twila Liggett Lee Rockwell
resource project Media and Technology
BILL NYE THE SCIENCE GUY is a half-hour, weekly children's science education series produced in Seattle, Washington by McKenna/Gottlieb Producers Inc. and KCTS Television in association with Rabbit Ears Production. The series is designed to make science assessable and interesting to children in the of forth and fifth grades by relating science at the interests and everyday activities of children and presenting basic concepts from elementary science curricula in a humorous and exciting format. Programs are set in a variety of studio and field locations and utilize special effects and the creative techniques of host Bill Nye, a popular television entertainer and science aficionado. In each program, studio demonstrations/experiments and field segments feature Nye and a diverse cast of children, scientists and celebrity guests. Experiments and demonstrations use inexpensive, safe household items to enable viewers to follow along at home or in the classroom. As part of the promotion and outreach for the series, ancillary materials such as a teacher's guide, parent's guide, activity packages and newsletters will be developed and made available to schools as well as in the home and such informal setting as community centers, libraries, and clubs.
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TEAM MEMBERS: Elizabeth Brock William Nye James McKenna Erren Gottlieb