Lisboa Associates, Inc. designing, producing, and evaluating a pilot unit for a thirteen-part, $3.5 to $4 million television series for pre-adolescent youth. What's On Your Mind? - The adventures of the Brain Gang will center on the adventures of three youth 'neuro-nauts' who, through special effects combined with animation, will use their skills of observation and detection to solve each "mystery" from inside the brain itself. Each episode will start with a question, e.g. What does the brain have to do with how people see, smell, taste, feel, and hear? Does what you eat affect your brain? Are girls' brains different from boys' brains? How does drug use affect the brain?. The Brain Gang, once they are inside the brain will encounter obstacles and experience conflicts that can only be overcome or solved by relying on scientific methods. The Brain Gang also will encounter animated characters, such as Neuro the Neuron and Endorpah the Endorphin, who will teach and explain important aspects of the brain to the young team of neuro-nauts. The television series would be supported by ancillary material including a student/teacher guide, a newsletter for youth, and a teach newsletter. The PI for the project will be Steven Kostant, an independent television producer and Creative Director for Broadcast and New Media at Lisboa Associates, Inc. The Executive Producer for the project will be Eileen Michaels, Senior Vice President at Lisboa Associates, Inc. responsible for the organizations outreach programs in areas such as neuroscience and environmental topics. The head writers will be Rich Albrecht and Casey Keller, formerly head writers for Beakman's World. There will be three principal neuroscience advisors: David Friedman, Associate Professor of Physiology and Pharmacology and Assistant Dean for Basic Sciences and Research Development, the Bowman Gray School of Medicine of Wake Forest University; Rochelle Schwarts, Associate Professor in the departments of Pharmacolo gy and Neurobiology at Duke University Medical Center; and Harold Goldman, Clinical Research Director, Neurology Unit of Harvard Community Health Plan and Instructor in Neurology at Harvard Medical School.
WGBH will develop, produce, and distribute Wonders of the Modern World, a project that examines the science and technology behind the building of five international landmarks -- the Golden Gate Bridge, the Aswan Dam, the Petronas Towers in Kuala Lumpur, the Toronto Skydome, and the English Channel Tunnel connecting Great Britain and France. Wonders of the Modern World is an integrated, synergistic project that combines a nationally-broadcast, prime time television series with print, interactive components, and on-line products for home and school. The goals of the project are to educate the public about concepts in physical science, technology, and engineering and to engage youth and adults in a diverse range of science and technology activities using various media ranging from on-line telecommunications to print. The specific components of the project include: o A prime time PBS television series consisting of five one-hour programs that will be hosted by David Macaulay, author of numerous popular books on technology such as How Things Work, Cathedral, Castle, and Pyramid, o A World Wide Web site where users can conduct interactive science and technology activities, o Print guides to help with on-line activities, o Family-oriented video vignettes with experiments in structural design, o Activity kits that include the materials needed for conducting family-based science experiments, o Curriculum-based school videos, o Student/teacher guides that will help interpret the series for classroom use, and o A CD-ROM. WGBH has formed alliances with four national organizations that will undertake a major effort to engage members of underserved and low-income communities in the series and the ancillary activities. These organizations are The Boys and Girls Clubs of America, The Community Technology Centers Network, The Public Library Association, and The American Architectural Foundation. The PI and Project Director will be Paula Apsell, Executive Producer for NOV A and Head of the WGBH Science Unit. Larry Klein, Head of Production Group, Inc., will be the Series Executive Producer and Co-PI. Beth Kirsch of WGBH will serve as Director of Educational Print and Outreach, and Mark Olshaker will be series editor and scriptwriter. Ted Sicker, Executive Producer for Interactive Projects/New Media at WGBH Educational Foundation will direct the development and deployment of the on-line components of the project. Barbara Flagg will conduct formative evaluation and Irene Goodman will conduct summative evaluation.
WGBH is producing twenty, new, half-hour programs for the fourth season of "ZOOM." Uniquely for, by and about kids, "ZOOM" gives its viewers a chance to explore, experiment and share their creativity with the world. Targeted at children 8-11 years-old, "ZOOM" features a diverse cast of seven children who build bridges, solve puzzles, play games, respond to challenges and act out stories, as they bring to life contributions sent in by viewers from across the country. "ZOOM" currently is carried by 281 public broadcasting stations and is viewed by an average of 5.22 million children per week. The "ZOOM" website receives 18,000 - 20,000 visits per day with kids averaging 30 minutes per visit. The specific goals for Season IV are to: (1) connect science to kids' every day world and every day lives; (2) promote Habits of Mind and an understanding of the basic science and math within three content areas; (3) expand ZOOM's outreach activities, and (4) increase parental involvement in children's "ZOOM"-related activities. The themes for the new seasons will include "Your Biome," "Kitchen Chemistry," and "Structures." Outreach for the project will include printed materials for kids, families and educators; "ZOOM"-related activities at community-based organizations, shopping malls and science museums; and a 3000-page web site.
WGBH Educational Foundation is requesting $1,709,863 to produce 20 new shows and new outreach and Web activities for ZOOM. ZOOM is a daily half-hour PBS series targeted to kids ages 8 to 11. Uniquely by and for kids, ZOOM gives its viewers a chance to explore, experiment and share their creativity. The series, along with its far-reaching outreach, offers its audience an innovative curriculum that promotes the acquisition of basic math and science knowledge and the development of problem solving skills called "Habits of Mind." The goals for Season VII are to: (1) develop three new content areas-"Survivor Science," "Sleuth Science," and "Conservation Science"; (2) launch "ZOOM Into Action and Conserve," a new campaign designed to give kids conservation activities to fuel their volunteerism and help them understand the science behind their efforts; (3) create new science training materials for afterschool program leaders; and, (4) conduct summative evaluation to continue to gauge ZOOM's effectiveness at teaching math and science to targeted audiences. Outreach for the project will include print materials for kids, families and educators. ZOOM-related activities at community-based organizations include 1,450 ClubZOOM science afterschool programs and 23 ZOOMzone science museum exhibits. ZOOM currently is carried by 261 public broadcasting stations and is viewed by close to 5 million children per week. The 2,400-page interactive web site is updated weekly and attracts almost 43,000 visitors per day.
KCTS, the public broadcasting station in Seattle, WA, is producing and distributing15 new half-hour episodes for the children's television series, Bill Nye the Science Guy. Topics being considered for these programs include: Caves Jungles Animal Behavior Entropy Home Demo Lakes and Ponds Felines Convection Smell and Taste Life Cycles Minerals Adhesives Atoms and Molecules Organs Comets, Asteroids, and Meteors The project also will include outreach to viewers, teachers, and parents by providing the following materials: A teachers kit to be distributed to 150,000 fourth-grade teachers nationwide Fifty thousand free copies of a printed parents' guide and 15-minuted video distributed through an off-air off and community partner groups Meet a Way Cool Scientist national print contest in which children will be invited to write and illustrate a profile of a scientist in their community Nye Labs Online, a Web site with series information, science topics, hands-on experiments, and an e-mail connection to Bill Nye and the production team Conference Presentations and workshops about the project's approach to science education for PBS stations, teacher groups, and the three partnering organizations, Girls Incorporated, the National Urban League, and the National Conference of La Raza Rockman Et Al will conduct a summative evaluation to extend the understanding of the show's impact on children's attitudes toward and understanding of science. It also will examine the size and composition of the in-school audience, and will assess the use and value of the outreach materials.
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TEAM MEMBERS:
Elizabeth BrockJames McKennaErren GottliebWilliam Nye
This project, WALKING ON WATER, chronicals the success of Jaime Escalante's nationally acclaimed mathematics program at Garfield High School in Los Angeles. Overcoming crime, poverty and a 50% drop-out rate, Mr. Escalante transformed Hispanic students with deficient scholastic backgrounds into the top calculus students in the country. As a result of this success, Garfield High School is now a magnet school for math and science in the Los Angeles School District. Mr. Escalante's story will be told in a 90 minute film docudrama which will air nationally on public television's American Playhouse series, the 14th most popular program on PBS reaching 1.2 million homes. The film is designed for general theatrical release, for educational distribution on cable, for videocassette release and will be dubbed into Spanish for airing in Spanish theaters. In addition, Eddie Olmas, the Emmy award winning star of Miami Vice who portrays Mr. Escalanate in the film, will use the film in personal appearances. Reviewers all agree that this story will inspire and motivate students and teachers alike. They also agreed that it is equally important to reach other significant audiences such as parents, school administrators and opinion leaders so that they will understand and support these types of education efforts.
The Get Real! science strand will model and reinforce positive attitudes towards,and involve in, science and technology. It will seek to affirm for children the value of their ideas, and the importance of asking Why? It will tell stories about kids involved in science-related activities (such as science camps, inventors' fairs and wildlife rehabilitation programs), and connect science concepts to children's known experiences and activities. These ideas are basic to constructivism-that people grow based on what they already understand, adding levels of knowledge-and are central to Get Real! It will enforce viewers' active connection to the science content by making suggestions for projects to get involved with, and by encouraging children to discuss and question their knowledge of science and the world around them. We will also direct students to appropriate informal science education organizations (such as science centers and zoos) and to their teachers, for further discussion and information. (Teachers guides will be developed as part of this project.)
Children's Television Workshop is producing the second season of "CRO," an animated television series designed to bring informal science education to Saturday morning commercial television's large, demographically diverse audience of children. Each of eight new programs to be broadcast on ABC has the goals of: 1) entertaining six- to eleven-year-old viewers while increasing their familiarity with and interest in basic science and technology principles, 2) stimulating viewers' interest in science and technology by showing that they are not abstractions, but integral parts of daily life, and 3) convincing youth that discovering the workings of science and technology can be fun. In addition to the television series, CTW will develop and distribute a range of supporting materials. These include a twelve-page activity book; a four-color, four-page user's guide for informal science education leaders; two four- color, sixteen-page comic books that include puzzles, brain teasers, and simple experiments; an eight-panel activity poster; and inclusion of "CRO" material in 3-2-1 Contact magazine. Part of the distribution of these materials will be through CTW's partnerships with youth-serving organizations such as YMCA's , 4-H Youth Development Education, and Boys and Girls Clubs. The series also will be released on home video and CTW is considering development of an interactive product based on the series. Key staffing for season two will include Franklin Getchell who will continue from season one as co-principal investigator and Joel Schneider, who will replace Ed Atkins as the other co-principal investigator. Schneider will be responsible for content development of both the television series and of the ancillary materials. Jeffrey Nelson, formerly Executive Producer o f Square One TV, will join "CRO" as Executive Producer.
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TEAM MEMBERS:
Joel SchneiderFranklin GetchellMarjorie KalinsJeffrey Nelson
The ZOOM children's television series, which reaches over 5.4 million children each week, teaches viewers the scientific processes as well as delivering science and mathematics content. The outreach materials and activities provide viewers with opportunities to explore, experiment and share their creativity. WGBH is requesting $1,303,776 of a total budget of $3,977,936 to produce 20 new shows for the ZOOM series. There also will be a new ZOOM campaign, the ZOOMsci Club, which will provide a unique way for kids to deepen their science and math knowledge while engaged in ZOOM's hands-on activities. The campaign includes: the new television programs, new print materials and outreach activities, and a new area of the ZOOM website that includes an on-line forum for kids to share results of their experimentation. ZOOM has been chosen by PBS as the first children's "local/national" show. This PBS initiative capitalizes on the strength of local public television stations and provides the opportunity for stations to customize ZOOM to serve the needs of their local markets. The stations can produce and insert segments that honor local kids for their volunteer activities and feature local kids answering questions. Stations also can localize outreach activities, producing their own local ZOOM websites and launching ZOOM Into Action campaigns to motivate kids to volunteer.
PEEP and the Big Wide World, produced by WGBH, is an award-winning daily half-hour math and science television series for 3-5 year old children, complemented by an outreach campaign designed to encourage greater family involvement in children's math and science exploration. PEEP's three intended impacts are to: (1) empower families to feel more equipped, more confident, and more inclined to facilitate science and math exploration with their preschoolers; (2) engage preschoolers in science explorations that promote positive attitudes and inquiry skills; and (3) provide project partners with appropriate educational resources for both the English- and Spanish-speaking families they serve. The project's deliverables include: - Ten new animated PEEP stories in Spanish and English, which will introduce a new bilingual character to bring to life PEEP's science and math-based curriculum for Spanish speakers; - Ten new live-action segments in Spanish and English, which will show children, their siblings, parents, and grandparents actively engaging in "Anywhere Math and Science"; - Collaborations with the project's long-standing partners (National Head Start Association, National Education Association, and National Association of Child Care Resource and Referral Agencies) and with new groups that specialize in delivering science content and messaging directly to Latino families (Self-Reliance Foundation, National Latino Children's Institute, and Hispanic Communications Network).
KCTS is producing Sci-Squad, a national weekly science education television series for children ages 8 to 10. The thirteen half-hour programs in the series will show a team of kids, the Sci-Squad, who use inquire and collaboration to seek the solution to a science problem. The team is led by Howzit, a young woman computer whiz. Working cooperatively the team investigates each scientific subject through a combination of first-hand experimentation, Internet surfing, field research, and visits to real-world scientists. Each of the characters models a different mode of science inquiry in search to a question the team receives at the beginning of each program. Youth who view the programs will be encouraged to follow along with the Sci-Squad and will be challenged to observe, measure, think critically, analyze results, and devise further experiments. Outreach materials to support science activities by viewers include an Explorer's Guide for youth, a Parents Guide, and a Guide for Teachers. There also will be collaborations with science and youth serving organizations such as Boys & Girls Club of America, Family Math, GEMS, Science Linkages in the Community, the National Science Teachers Association, the National PTA, and, for the Hispanic population, ASPIRA and the National Council of La Raza. Bill Jersey, President of Quest Productions, will be the Senior Producer, Director, and Co-Project Director. The creator of the project and Co-Project Director is Pierre Valette, a producer and writer of documentaries for Quest Productions and previously an Associate Producer in Children's Programming at WGBH. Elizabeth Brock will be the Executive-in-Charge of Production for KCTS. The Senior Science Consultant is Ted Ansbacher who previously was Director of Exhibits at the New York Hall of Science and Director of Education/Senior Scientist at The Chicago Museum of Science.
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TEAM MEMBERS:
Bill JerseyPierre ValetteElizabeth BrockJeff GentesBarbara Flagg
Twin Cities Public TV is producing 13 half-hour programs of a new science show for children to be on public television. The show would be based on the children's magazine, "Dragonfly," and would present children doing science experiments that they developed and planned themselves. From time to time, the children would be joined by adult scientists who tell of their own research, their discoveries, and their love of science. The goals of the project are to foster in children a greater interest in science and the process of scientific inquiry; demonstrate the parallels between children's scientific explorations and the research conducted by professional scientists; and feature and promote science projects involving under-represented communities, particularly ethnic minorities and girls. Outreach for the project will include a monthly "Young Investigator's Field Book," a Dragonfly TV teachers' companion multi-page insert that will be integrated into the NSTA grade school and middle school journals for teachers, and a Dragonfly TV website. The project also will establish community outreach partnerships with the Boys and Girls Clubs of America and the 4-H National Science and Technology Network.