The NewsHour with Jim Lehrer received a three-year National Science Foundation grant from Fall 2003 to Spring 2006 to develop, produce and air science reports during the regularly televised news program. The Online NewsHour Web site extends the reach of the science reports by housing the broadcast transcripts of the science reports, as well as information, graphics, and links that enhance the televised segments. In addition, EXTRA, a feature within the Web site designed for teachers and students, provides lesson plans and resources to support the use of the science segments in the classroom
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Rockman et alMacNeil/Lehrer Productions
In 2008, Goodman Research Group, Inc. (GRG) conducted summative evaluation of Absolute Zero, a collaborative effort of the University of Oregon's Cryogenic Helium Turbulence Laboratory and Twin Cities Public Television. The films were produced by Meridian/Windfall Productions, Washington DC, and/Windfall Films in London, UK. Outreach was spearheaded by Devillier Communications, Inc. The Absolute Zero project was centered on a two-part documentary about low-temperature physics, which aired on PBS/NOVA in early January 2008, as well as an outreach campaign, which included approximately 20
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Irene GoodmanUniversity of OregonLaura HousemanMarianne McPherson
WGBHs third season of the PBS Design Squad reality series, designed to inspire a new generation of engineers, got teenagers to think smart, build fast, and contend with a wild array of engineering challenges for real-life clients. Targeted to 9- to 12-year-olds, and fun for people of all ages, this fast-paced TV series is the fuel behind a national, multimedia initiative to attract kids to engineering. The project expaned its reach into the middle school classroom to create the first online community where kids can share their real-world engineering projects and provide a richer video viewing experience with embedded "pop-up" commentary.
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the educational resources kit for Forgotten Genius, a program from the PBS television series Lives in Science. Forgotten Genius explored the life of the scientist Percy Julian, an African American chemist who persevered in the face of racism to become one of the great scientists and inventors of the 20th century. GRG's evaluation focused on how public librarians used and assessed the educational resources kit, as well as their suggestions for revising the kit and conducting future science-related library outreach. The
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Marianne McPhersonJennie MurackIrene F GoodmanWGBH
Goodman Research Group, Inc. (GRG), an evaluation research firm specializing in the evaluation of educational programs, services, and materials, is conducting an evaluation of PEEP and the Big Wide World (PEEP). The primary focus of the evaluation is to assess PEEP's appeal and the extent to which the various components of PEEP (e.g., television series, Web site, and educators' print guide) contribute to encouraging children ages 3-5 years to engage in hands-on science explorations of their everyday environments. GRG employed several data collection methods to assess PEEP, including a children
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Jennifer BeckWGBH-TV BostonJennie MurackIrene F Goodman
In the Spring of 2003, Rockman et al conducted an evaluation that was designed to explore children's viewing behavior, outcomes of viewing, the impact of the program's structural features, viewers' content preferences, and factors that motivate greater participation by viewers. Nearly six hundred children and twenty-five adults in three major U.S. cities participated in this study. Evaluation activities included: Five sets of student surveys: one administered prior to viewing episodes of DragonflyTV, one following each of the three programs viewed as part of the evaluation, and one
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Rockman, et. al.Twin Cities Public TelevisionJennifer Borland
The Project Jason Museum Network, comprising a group of some 10 science museums throughout the United States and represented in this proposal by the Franklin Institute, requests partial support of a major experiment in the use of electronic field trips organized by Dr. Robert Ballard and associates at the Woods Hole Oceanographic Institute. Over a two week period in May 1989, a series of satellite television transmissions will provide more than 150,000 students at some dozen museums with live, two way interactive TV coverage of a significant underwater archaeological expedition in the central Mediterranean Sea carried out by Dr. Ballard's group. The research expedition will be widely publicized, with public interest and attention similar to that obtained during his explorations of the Titanic. A variety of archaelological, oceanographic, and technological programs will be provided to museums through a Project Jason Satellite Network established for the purpose; participating schools, teachers and school children will already be familiar with the project and its methods through curriculum materials developed by NSTA with support from NSF's Instructional Materials Development program. An extensive evaluation program will accompany the first year's effort, and the Network plans to continue providing material from Project Jason for several additional years. In addition, other forms of distance learning will be investigated and developed using the infrastructure developed for Project Jason. Overall, more than a million individuals will view programs provided by the network in live presentations or later videotapes. Direct cost sharing by the Network Members is more than $3 million, with similar amounts contributed by Dr. Ballard's group at Woods Hole.
This project brings together polar researchers, science centers and broadcast media reporters to tell the story of four polar research expeditions to the general public, teachers and students. The four expeditions to the Arctic and Antarctic were chosen based on their relevance to the three primary IPY research emphasis areas defined by NSF. A science writer and a professional photographer/oceanographer reporting on each expedition will do daily webcasts on the "Polar Discovery web site (http://polardiscovery.whoi.edu)" as well as several scheduled real-time phone patches to audiences at the Museum of Science, Boston, the Smithsonian Natural History Museum, The Field Museum (Chicago), the Houston Museum of Natural Science, the Pacific Science Center (Seattle), the Birch Aquarium (San Diego), National Public Radio stations, CBS News and to student "reporters" writing for Scholastic Online. Programs will also be broadcast on University of California TV. A museum exhibit at the WHOI Exhibit Center will highlight polar research. Components of it will either travel to partner museums or be replicated in the partnering museums. Photo archives of the expeditionary material will also be created and made available to interested users.
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Christopher LinderFrederic HeideJames Kent
Norbert Wu and collaborators will create an extensive library of visual media documenting polar marine ecosystems in Antarctica. The PI will partner with the BBC to film and photograph images of marine life in Antarctica at McMurdo and the PI will also film at Palmer. Some of the video footage will contribute to the BBC Natural History Unit production, Life, to be released in 2010. The video and still imagery will also be used to extend the Underwater Field Guide to McMurdo Sound maintained by Scripps. The series of podcasts will profile women researchers at both McMurdo and Palmer. The Ocean Institute will use material as part of their polar science education curricula, "Girls in Ocean Science." Archived materials will be made available to both scientists and the public, and other interested publishing and broadcasting entities, including a number of existing IPY projects. The visual media produced during this project are designed for national and international distribution to enhance the legacy of the International Polar Year.
The National Action Council for Minorities in Engineering (NACME) is implementing a new, 41-month phase and augmentation of a national public service advertising campaign that was launched in 1995. The Math is Power campaign was developed by NACME in partnership with The Advertising Council toward the goal of creating an increase in the number of students who graduate from high school with prerequisite courses to enroll in any rigorous, math- or science-based undergraduate program. The current project is designed to reach all students but is especially targeted to groups currently underrepresented in math and science and will be anchored by highly directed television, radio, print, and outdoor advertising. The new phase will introduce a Math is Power interactive web site. The website will allow NACME to add direct services to the information packets that are sent to students and parents who respond to the public service advertising. It will include: content relevant, age appropriate math challenges, games, problems, and contests; a national registry of math opportunities where students, parents, and teachers can find mathematics resources; an on-line special events chat room; and a best practices bulletin board. NACME will coordinate their outreach efforts with services such as the Community Technology Center Network (CTCnet) in order to facilitate web access for youth and parents in disadvantaged neighborhoods. They also will work directly with 25 cities with the greatest numbers of citizens who fall in the target population. Math and Science education services in these cities will be able to localize much of the material through such means as placing a local tag on the television ads. In addition, the NACME production and distribution capabilities will be substantially expanded to meet the tremendous demand for Math Is Power materials.
Dr. Lenore Blum and associates at Mills College plan to explore the use of an interactive videodisc environment for elementary education in mathematics using existing materials from SQUARE ONE TV. The project will use a prototype interactive computer learning system that uses icons embedded within an exploratory environment to allow learners to select their own activities. The system allows videodisc materials to be easily combined within an interactive computer environment and includes browsing, lesson selection, open exploration, practice problems, and extended activities keyed to the SQUARE ONE TV material. They will produce a videodisc with source materials provided by Children's Television Workshop, design the interactive environment, and evaluate its effectiveness with trial groups of teachers, students, and others in formal and informal settings. This modest proposal will extend the range of utilization of SQUARE ONE TV and provide valuable information on its potential use in non-broadcast settings.
Glaciers: A Chronology of Climate Change is a CRPA project that seeks to explain the historical cycling of glaciers in the context of climate change. By using chemical isotopes (Beryllium 10), the age of rocks that have been covered with glacier ice and exposed to sunlight later can be determined fairly accurately. Through this method, the glaciation cycles have been determined for the last 70,000 years. In collaboration between the Lamont-Doherty Earth Observatory at Columbia University and the American Museum of Natural History (AMNH), this project is designed to impact adult audiences, youth in grades 6th-12th, and teachers writ large. The research results shall be expressed via an eight-minute high definition film for large screen viewing in the \"Science Bulletins\" section of the AMNH and the affiliated museums. A rigorous front-end evaluation will be used to inform the presentation and assess audience impact. Subsequent formative evaluations are designed to measure the learning impact of the film and the retention of longer term concepts. It is anticipated that more than 700,000 individuals will have access to current, scientifically accurate data and related information on glaciation cycles and climate change through the educational film and website. Materials will be easily accessible to teachers and the film will be closed captioned in both English and Spanish.
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TEAM MEMBERS:
Joerg SchaeferGeorge DentonMichael Kaplan