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resource project Public Programs
The Association of Science-Technology Centers (ASTC), in collaboration with the Yale Project on Climate Change and the Cornell Laboratory of Ornithology, is conducting a three-year project whose goal is to build the capacity of twelve science centers as well as of twelve NSF-funded Long-term Ecological Research Centers (LTER) for the purpose of engaging the public in climate change science. The twelve sites span the USA from the east coast to Hawaii. The goal of these simultaneous projects is to illustrate local indicators of global change. Additional partners include ScienCentral, Inc. (TV media producers), the University Corporation for Atmospheric Research, the American Geophysical Union, NOAA, Natural History magazine, and a national board of advisors. Deliverables include: (1) twelve local demonstration projects with launch programs, exhibits/programs, TV spots, citizen science activities, and an interactive map illustrating the work of the twelve sites, (2) professional development for informal STEM education professionals and LTER research faculty, (3) a national survey to assess the USA population's climate literacy, and (4) a culminating workshop for the ISE field, a permanent resource database, and a final publication. Evaluation processes are being conducted by David Heil & Associates.
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TEAM MEMBERS: Walter Staveloz Rick Bonney Anthony Leiserowitz
resource project Media and Technology
The University of Central Florida Media Convergence Laboratory, New York Hall of Science, and the Queens Museum of Art are developing a 3-D, multi-user virtual environment (MUVE) of the 1964/65 New York World's Fair. Virtual fairgoers of all ages will be immersed in an accurately modeled historical world with more than 140 pavilions on science, technology, engineering, and mathematics (STEM) disciplines and an array arts and humanities exhibits. The virtual world can be freely explored through self-designed avatars, and avatar-led guided tours. Discovery Points throughout the virtual environment will afford opportunities for in-depth engagement in STEM topics that will empower participants to explore the broader consequences of technological innovations. The centerpiece of user-generated content is FutureFair, an area where online users can create and share their personal visions of the future. Interconnections reaches beyond its virtual component through its partnership with the New York Hall of Science and the Queens Museum of Art, which are both situated in the heart of Queens in Flushing Meadows Corona Park, a 1255 acre urban park that hosted the 1939/1940 and 1964/65 Fairs. The New York Hall of Science will provide face-to-face youth workshops that employ problem-based learning. Single and multi-session programs will connect adolescents to STEM content presented at the Fair through the virtual world environment. Participants will create multimedia content for inclusion in the project's website. Multi-touch interactive stations at the Queens Museum of Art will enhance their NY World's Fair Exhibit Hall by empowering visitors to individually or collectively explore various STEM topics and the symbiotic relationships between STEM and the humanities, and by serving as an attractor for visitors to the online Fair exploration. The project will be completed in time for the 50th Anniversary celebration of the 1964 World's Fair. Building upon prior research on learning in virtual worlds, the project team will investigate how STEM concepts are advanced in a simulated multi-user virtual environment and studying the effectiveness of using Virtual Docents as enhancements to the informal learning process. The research and development deliverables have strong potential to advance the state of informal science education, research on modeling and simulation in virtual world development, and education research. Michigan Technological University will conduct the project formative and summative evaluations.
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TEAM MEMBERS: Lori Walters Michael Moshell Charles Hughes Eileen Smith
resource project Public Programs
Through programs (including small group conversations, citizen conferences, and public forums) an interactive exhibition, and two research studies that address issues that are fundamental to establishing museums as places of public dialogue and deliberation, this project engages the general public, policymakers, and caregivers in deliberations around the latest early childhood development (ECD) research. It also builds on an increased understanding of the importance of ECD to expand civic engagement around this urgent social issue. The overall goal of the project is to help audiences understand child development, how environment and experiences impact development, and what we as a society can do to support our youngest citizens. Specifically, audiences explore: How the brain develops from birth until kindergarten (or age five); how a child's environment and experiences sculpt the brain, with some experiences enhancing the child's self-control and learning, and other experiences that actually impede development; and what the project audiences can do to ensure that all children have a strong foundation to learn and thrive.
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TEAM MEMBERS: Laurie Fink Sara Benning Kirsten Ellenbogen Karen Cadigan Amy Susman-Stillman Sara Langworthy
resource project Media and Technology
The Louisiana State Museum and Tulane University/Xavier University Center for Bioenvironmental Research and the University of Rhode Island Graduate School of Oceanography, along with several other research collaborators, designers, evaluators, and the Times-Picayune newspaper are partnering to develop a multi-pronged approach on educating the general public, school children, teachers and public officials on the STEM-related aspects of Hurricane Katrina and its implications for the future of New Orleans and other parts of the country. The major products will be an 8,500 square-foot semi-permanent exhibit, smaller exhibits for Louisiana regional libraries, a comprehensive Web site on hurricanes, a set of studies on informal learning, a case study for public officials about the relevance of science research to policy and planning, teacher workshops, and a workshop for interested exhibit designers from around the country. This project advances the field of informal science education by exploring how museums, universities, and their communities can work together to provide meaningful learning experiences on STEM topics that are critical to solving important community and national issues.
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TEAM MEMBERS: Gail Scowcroft Isaac Ginis
resource project Media and Technology
The California Environmental Legacy Project is a new kind of educational media project. Through an integrated package of programs and media resources, it seeks to build public understanding about about environmental change and the deep and inextricable connections we have with the natural world. The Project has three interwoven media programs: "Becoming California," is a two-hour public television documentary that takes a fresh look at our past, present and future relationship with California's changing environment. Produced for a national public television audience, the target for broadcast is summer 2014. The Changing Places Initiative is a package of regional films created for selected state and national parks in California. Produced as standalone and companion programs to the broadcast program, the films are planned for release in park visitor centers beginning in summer 2014. A companion website aims to increase public understanding of environmental change by integrating the project's video program into an engaging and interactive user interface that offers streaming video, educational resources and social networking tools. Audience Research is a key element of the project that guides development of its media and provides feedback on its overall effectiveness. Project partners include California State Parks, the National Park Service and U.S. Geological Survey. KQED-TV in San Francisco is serving as its presenting station for PBS broadcast. The Project is led by team of distinguished scientists, leading educators and award-winning media professionals.
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TEAM MEMBERS: James Baxter Kit Tyler Jeffrey White David Scheerer
resource project Media and Technology
The purpose of this integrated cross media project is to build public knowledge and curiosity about energy science and policy, to encourage audience confidence in its abilities to understand energy related science, and to stimulate exchange between community-based experts. The deliverables include five hour-long radio programs focusing on the interconnected nature of waterways, climate systems, and energy sources; a digital journalism and social network site focusing on energy topics; partner-driven outreach with universities and local public radio stations; and a training workshop for ethnic media partners. The project targets public radio listeners, ethnic media readers, local urban and rural communities, and Internet users. Partner organizations include New American Media, a consortium of ethnic media producers, the University of Texas at Austin (which will provide content expertise as well as outreach assistance), local public radio stations, and scientific organizations. Intended impacts on the general audience include building their knowledge and interest in energy science and policy, and influencing their confidence in understanding energy science, technology and engineering, as well as empowering them to voice their opinions in energy policy discussions and to make changes in their lives that will support a sustainable energy future. It is estimated that five million people will access the radio programs and web content over the sustained life of the project. Professional audience impacts include building science journalism capacity and reciprocal relationships between general and ethnic news media, as well as stimulating exchange between subject experts (e.g., water engineers and geoscientists) and community experts (e.g., community organizers and backyard gardeners) who can inform energy reporting and open new areas of discussion in the energy debate. The evaluation plan uses both quantitative and qualitative data collection and quasi-experimental designs to examine the impact of this project on both public and professional audiences.
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TEAM MEMBERS: Barinetta Scott
resource project Media and Technology
The importance of Ice Stories derives from its creative use of the latest communications media to convey the latest polar research. By teaching scientists to communicate, by establishing a Web site devoted to polar research, Ice Stories humanizes science and brings it to a broad, diverse audience with unprecedented immediacy, thanks to the growth of digital media. This project comes when the stakes—posed by planetary warming— have never been higher, when the techniques of media production have never been more accessible, and when the potential audience—fueled by public concern and IPY activity—has never been larger. The Exploratorium will train scientists as correspondents, shape and channel their work, and create the Web site that will be a major international hub showcasing the range of IPY research and commentary. The training and production phases of the project were field-tested with polar scientists in 2006, and the museum is an experienced producer of Web and live programs from the poles. Ice Stories conceptualizes a new model of communication with great implications for informal science education. Scientists can now bring their research directly to the public, instead of having it filtered through traditional journalistic media. Ice Stories achieves this new model by organizing three innovative components: intensive media training for polar researchers; a museum-based production unit; and the project’s informal-education Web 2.0 portal. Scientist-produced video, audio, photo-essays and blogs will be accessed free via the Web site and such technology platforms as downloadable podcasts, vodcasts, RSS feeds and by posting on popular Web sites and by dissemination through journalistic media. Deliverables include (1.) Correspondent Training—week-long workshops in media for a minimum of 20 scientists in spring and fall 2008. (2.) Productions—STEM content from correspondents, each spending 5-10 hours a week producing from the field. (3.) Media Assets Database—fully accessible correspondent productions plus material from other polar projects and collaborating institutions. (4.) Exhibits—IPY Production Studio at the Exploratorium and project material used internationally in IPY exhibitions. The project design benefits from the museum’s 30 years of making science accessible to visitors, its 22 years of creating professional development courses for educators, and its use of scientists as research guides in previous Webcast projects. Project leaders have polar experience and have collaborative relationships with researchers. Instructors for media workshops include top professionals, and project partnerships encompass major projects at both poles.
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TEAM MEMBERS: Mary Miller Robyn Higdon Mark Andrews
resource project Media and Technology
The Minnesota Zoo and Eduweb will design and develop "WolfQuest," an online, 3-D, multiplayer videogame based upon the behavior, biology and social structure of the gray wolf. This dynamic interactive experience will allow learners to become a virtual wolf (avatar) to explore gray wolves within an authentic virtual replication of wolf habitat and social structure. The scientifically accurate graphic representations of the virtual environment will afford rich and robust learning of wolf behavior, biology and habitat ecology. Participants are intended to emerge from the learning experience with a clear understanding of wolf conservation issues in the real world. "WolfQuest" is supported by a website that will function as a self-sustaining community of learners who will participate in discussion forums with wolf experts, and receive ongoing gameplay information and interaction with other participants. Additionally, the project website will provide educational guides for parents and teachers, interpretive materials, incentives to reward participants' achievements acquired through "WolfQuest" gameplay and provide a link to informal environmental organizations throughout the country. The national informal education network will afford regional customization of "WolfQuest," as well as provide social interaction among participants and organizations. The national participant network will disseminate and promote the "WolfQuest" game and wolf-related science programs. Two kiosk installations will be deployed at the Minnesota Zoo and the International Wolf Center for extended learning opportunities at those sites. Project assessment will aggregate data on learners' content acquisition, attitudinal change, game engagement and will yield guidelines for the field on effective practices in development of science education games, along with appropriate methodologies for evaluating game-based learning.
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TEAM MEMBERS: Grant Spickelmier David Schaller Kate Haley Goldman
resource project Professional Development, Conferences, and Networks
The "Playful Invention and Exploration (PIE) Institute" is a three-year project to increase the capacity of museum educators and exhibitors to design and implement technology-integrated inquiry activities for the public. The collaborators include the Exploratorium, MIT Media Lab, Science Museum of Minnesota, Fort Worth Museum of Science and History, Explora Science Center and the Children's Museum of Albuquerque. The deliverables include a portfolio of technology-rich activities, professional development institutes, online educator resources and a handbook of pedagogical design principles for museum educators. This project builds upon prior NSF supported work that developed the PIE Network, which among other things developed the "cricket," an inexpensive computer that makes informal learning inquiry activities more compelling. This project has the potential to impact both the theory and practice of informal science education in museums. It will implement new theories and tools that represent a new approach to engaging and supporting visitors' learning experiences using play and experimentation that mirrors the processes of laboratory investigation. It also provides an innovative model of collaboration that develops and implements a major complex project by bringing together science centers with unique and complementary expertise.
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TEAM MEMBERS: Mike Petrich Collen Blair Karen Wilkinson Kristen Murray Keith Braafladt Robert Lindsey Samuel Dean
resource project Media and Technology
Independent Production Fund is producing a three-part public television series focusing on the latest research in the science of music. The programs will explore how cutting-edge science is revealing new connections between music and the human mind and body, the natural world and the cosmos. The series will follow researchers from a variety of fields including physiology, neuroscience, psychology, biology, physics and education, as they use groundbreaking techniques and technologies to unravel age-old mysteries about music\'s persistence, universality and emotional power. It will show how these researchers are shedding valuable new light on the way brains work. The impact of the programs will be extended through a content-rich companion web site and innovative formal and informal educational-outreach materials to both middle and high school age students, as well as a complementary radio component. Mannes Productions will produce the series; Goodman Research Group will conduct formative evaluation and Rockman et al will conduct summative evaluation.
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TEAM MEMBERS: Elena Mannes
resource project Media and Technology
WGBH is producing the fifth and sixth seasons of NOVA scienceNOW, a multimedia project that addresses a wide array of science, technology, engineering, and mathematics subjects via multiple platforms. They include national PBS broadcast, the PBS web site, and innovative outreach activities such as an expanded Science Café initiative. Hosted by astrophysicist Dr. Neil deGrasse Tyson, Season Five will air in 2010; Season Six in 2011. The focus is "stories of transformative research," e.g., nanotechnology, stem cells, quantum computing, as well as clean energy, and climate change. Project goals are to "produce a lasting impact on Americans' appreciation for and understanding of current scientific research," and to encourage an interest in STEM careers among younger viewers. Building upon solid prior work, the proposed project is finding new ways to interweave the television show, web materials, and Science Cafés to provide multiple entry points and pathways for the audience. For example, they will produce 32 web-only scientist profiles supported by a blog and social media tools, and then train these scientists as presenters for the Science Cafés. NOVA is planning a new strategy to maximize carriage and increase audience for the six new programs per year; the programs will run consecutively in the NOVA Wednesday evening primetime slot during the summer. During Season Three, over 2.7 million television viewers per week tuned in NOVA scienceNow, with 62,000 unique visitors to the web site per month and 75 active Science Cafés across the country. The expanded Science Café initiative is designed to become self-sustaining beyond the grant period through new partnerships with groups such as the Astronomical Society of the Pacific, the American Chemical Society, and the Coalition for the Public Understanding of Science. The project will also collaborate with the Association of Science-Technology Centers and science centers around the country to host Science Cafés featuring scientists profiled on the web. Goodman Research Group will assess the reach and effectiveness of Seasons Five and Six. The focal/primary evaluation activity is a viewing and engagement study on the influence of viewing the series along with accessing and participating actively with the increased web and outreach offerings. This study will comprise web-based surveys with adaptive branching patterns, which will include data collection from a variety of participants and will focus on participants? use of the series, website, and outreach. The summative evaluation will measure how the project is reaching these audience segments, while also meeting the overall goals of increasing public understanding of science and engagement in science-related activities.
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TEAM MEMBERS: Paula Apsell
resource project Media and Technology
This project will produce 90-second science news stories for commercial local newscasts and science center exhibits, and determine how they change engagement with and interest in science by general audiences. Each video news story will reach approximately 2.1 million viewers that tune in to a local ABC or NBC affiliate newscast. The evaluation will study the cumulative impact of repeated exposure to these broadcast news segments. In addition ScienCentral will partner with the Maryland Science Center to investigate the use of the videos in exhibits using hand-held devices and showing them on large screens. The project deliverables include two hundred and twenty 90-second video news stories over 3 years aired by ABC and NBC affiliates; complimentary web stories with links to additional resources; evaluations of both the broadcast videos and their use in a science center. The project will also evaluate the partnership between ScienCentral and the Maryland Science Center to guide future expansion of video programming.
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TEAM MEMBERS: James O'Leary Barbara Flagg