This report presents findings from the evaluation of the Baseball Stories user generated content (UGC) project. The Baseball Stories project was created by the Information and Interactive Technology Department to allow people to share stories about their experiences with baseball for display in the Baseball As America traveling exhibition. As a part of the project, a website was created where people could create and post their stories and view other stories, and an exhibition kiosk was created where people could view their or others' stories or send an email to remind themselves to create a
Exploring Life's Origins is a project funded by the National Science Foundation through the Discovery Corps Postdoctoral Fellowship. Janet Iwasa was the recipient of this grant, and her goals were to help the public understand research on the origins of life conducted in the labs of Dr. Jack Szostak from Harvard University/Massachusetts General Hospital and the Center for Origins Research by creating molecular visualizations based on the research and communicating to the public scientific research concepts related to the origins of life. The science communication portion of this project was
Starting in the summer of 2008, the DMNS enactor program began to be implemented throughout DMNS' diorama halls. Aligned with the 100th anniversary of the Museum, the enactor team began to portray turn-of-the-century characters to engage and educate visitors in the dioramas and permanent galleries.The Visitor Programs Department, who manage the enactor program, outlined several goals for the program in the diorama halls prior to the study: 1. To bring attention to the richness of the dioramas and to the individual objects/specimens within them. 2. To connect the visitors to those dioramas and
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TEAM MEMBERS:
Kathleen TinworthDenver Museum of Nature & Science
KQED's QUEST is a multi-year, multiple-media project seeking to influence the Bay Area's discussions about and activities related to science, the environment, and nature, with a particularly local focus. Rockman et al (REA), a San Francisco-based research and evaluation organization, conducted an evaluation of QUEST programming and activities over the course of several years. The evaluation examined general QUEST audiences, formal and informal educators' use of QUEST, and KQED's development and maintenance of a partnership among a number of Bay Area science and environmental organizations. The
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Elizabeth BandyMonnette FungKQED Northern California Public Media
Radiolab is a public radio series of hour-long interdisciplinary shows, co-hosted by Robert Krulwich and Jad Abumrad, and produced by WNYC. To help guide the future development of shows, this evaluation, sponsored by the National Science Foundation, gathered feedback from listeners via online and mailed questionnaires in response to a season 4 show entitled Choice. The general goals for the evaluation process are: (1) To explore what attributes of the format engage and interest listeners; (2) To examine influences on awareness and comprehension of content; and (3) To assess impact on post
The Wildlife Conservation Society (WCS) contracted Randi Korn & Associates, Inc. (RK&A) to evaluate its new exhibition, Madagascar!, located at the Bronx Zoo. Madagascar! showcases the wildlife and landscapes of the world's fourth largest island. Built in the historic Lion House, the exhibit transformed the interior, while preserving the historic building's Beaux-Arts beauty. The exhibit offers opportunities to see the island through the eyes of a conservationist at various interactive stations. RK&A worked with WCS to clarify its goals and objectives for Madagascar!. and to identify criteria
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Randi Korn & Associates, Inc.Wildlife Conservation Society
ConCiencia News was the first Spanish-language news service in the United States focused exclusively on health, science and environmental news, providing free of cost news stories to a diverse array of Hispanic media including 100+ newspapers and magazines, top Hispanic web portals, and almost 150 Spanish-language radio stations. Each news story features original content developed by SRF journalists, and Hispanic researchers are often features to serve as role models for the public. The summative evaluation focused on two primary audiences for the Spanish-language stories: 1) the professional
EDX Exhibits approached Randi Korn & Associates, Inc. (RK&A) to test prototypes for exhibits being developed for a new welcome center at the Big Cypress National Preserve. The formative evaluation, which took place during the summer, followed a front-end evaluation conducted during the spring. All data was collected at the Oasis Visitor Center at the Big Cypress National Preserve in south Florida. Having conducted a front-end evaluation that explored Big Cypress visitors' perceptions of and familiarity with ideas that would be explored in the exhibits, RK&A identified concepts that were most
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Randi Korn & Associates, Inc.EDX ExhibitsBig Cypress National Preserve Visitor Center
The purpose of this study was to assess visitors' use and perceptions of several dimensions of visitors' reactions to the Water' exhibition as an informal science experience. Visitors were asked about their overall opinions, the highlights, the messages learned and perceptions about recognizing presentations of scientific data, environmental issues and visually memorable exhibits. SMM staff conducted 399 interviews with visitors as they exited the Water exhibition. In addition, 50 visitors were intercepted at each of four specific exhibits (Rain Table, Science On a Sphere, Three tubes and Geo
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Jeff HaywardBrian WernerScience Museum of MinnesotaGary WoodardPaul Morin
Communicating Climate Change (C3) is a National Science Foundation (NSF) funded project to foster innovative partnerships between research centers, the media, and science centers. David Heil & Associates, Inc. (DHA) is providing front-end, formative, and summative evaluation for the project. This report summarizes findings from Year 1 audience research that explored visitor attitudes towards climate change and interest in climate change-related programs and activities.
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Kasey McCrackenAssociation of Science Technology Centers
The exhibit Coffee The World in Your Cup was designed by and installed at the Burke Museum of Natural History and Culture running from January 24, 2009 through September 7. The exhibit presents the story of one of the world's most widely traded commodities and how it has affected cultures, economies, and environments across the globe. Coffee explores the environmental and social impacts of the coffee industry and recommends ways for consumers to make socially and environmentally responsible coffee purchases at the grocery store or in a coffee shop. The exhibit space is approximately 2,000
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Nick VisscherUniversity of WashingtonSarah MartinezErin Wilcox
The summative evaluation of Yuungnaqpiallerput used two evaluation strategies--tracking and timing (T&T) and an open-ended questionnaire (CQ)--to discover how visitors used the exhibition and what they could immediately recall about it. The combined data from these methods produced a well-rounded set of evidence for the degree of success achieved by the exhibition. Yuungnaqpiallerput was designed to be engaging to both an Alaska Native American audience and non-natives. Of the 61 people in the CQ sample, 69% said that they were first-time visitors to the Anchorage Museum, and 75% had no