Goodman Research Group, Inc. (GRG) served as the external evaluator of the three-year NSF-funded Science Festival Alliance (SFA), a collaborative started by the University of California San Diego, the MIT Museum (Cambridge, MA), the University of California San Francisco, and The Franklin Institute (Philadelphia, PA). The focus of the SFA over its first three years was helping establish and sustain science festivals in each of these four cities. The Alliance’s long-term goal is to facilitate the creation of a growing network of festivals and a community of science festival practitioners. To
In August 2011, nine months prior to the theatrical premiere of Otter 501, Sea Studios Foundation launched the Otter 501 Facebook page in an effort to reach and engage audiences through social media. Initially, Sea Studios organized for Katie Pofahl, the film’s human star and narrator, to author posts and respond to visitor comments about the forthcoming film and related topics. Subsequently, with the theatrical premiere of Otter 501 in May 2012, viewers of the film then had an opportunity to watch the character Katie post updates and respond to comments on her “virtual” Facebook page
This research was commissioned to explore visitors’ experiences in When the Dinosaurs Were Gone (later titled "When Crocodiles Ruled", a temporary exhibition at the Science Museum of Minnesota. As a summative evaluation, the research sought to address several issues and objectives: 1. overall impressions of the exhibition — visitors’ ratings of enjoyment, interest in the information, what they liked most, and what changes they would suggest (or not want) for a traveling version of this exhibit; 2. extent of use of the exhibition — amount of time spent in the exhibition and the extent to which
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TEAM MEMBERS:
People Places & Design ResearchScience Museum of MinnesotaJolene Hart
The goals of this Pathways Project will be to: 1) learn how to better recruit and sustain deep relationships with seniors and youth; 2)facilitate the roles that these two audiences can play as collaborators in field research and conservation science; 3) study ways that seniors and young people as well as scientists and lay people might interact most effectively while in training and in the field, and 4) study cognitive and affective impacts of such collaborations upon both citizens and professionals.
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TEAM MEMBERS:
PEER AssociatesNational Audubon Society
Goodman Research Group, Inc., (GRG), Cambridge, MA, conducted the formative evaluation of The Music Instinct project. The NSF-funded project aims to bring to PBS viewers the strong evidence of the connections between music and science, as well as to facilitate a deeper understanding of both fields. The Music Instinct project, presented by WNET/Thirteen, in collaboration with Mannes Productions, includes a two-hour television program, a website, and ancillary educational materials. The purpose of the formative evaluation is to obtain timely information to support and guide the producers as they
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TEAM MEMBERS:
Rucha LondheMiriam KochmanNivedita RanadeIrene F GoodmanWNET/ThirteenMannes Productions Inc.
This summative evaluation of the exhibition Robots & Us was designed to investigate how visitor audiences used and experienced this exhibition in relation to the project’s objectives and challenges. Visitors’ expectations and perceptions in relation to the project’s content goals prompted the summative evaluation to focus on specific challenges including: attitudes and perceptions about technology, connections between robots and people, appeal to a broad audience, and reactions to specific exhibits.
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TEAM MEMBERS:
Jeff HaywardJolene HartScience Museum of Minnesota
Formative evaluation of one of four pieces of the Marcellus Matters: EASE project. This study examined the effectiveness of an eight-week adult/community education program about topics related to natural gas development.
Formative evaluation of one of four pieces of the Marcellus Matters: EASE project. This study examined the effectiveness of two "Community Conversations" theater and dialogue/discussion events at a) communicating natural gas development-related science content and community issues, and b) promoting audience members' openness to dialogue about natural gas development-related issues.
The Huntington asked Randi Korn & Associates, Inc. (RK&A) to conduct a summative evaluation to study the impact of Plants are up to Something, a National Science Foundation (NSF)-funded exhibition in the Rose Hills Foundation Conservatory for Botanical Science. The study was specifically designed to examine visitors’ behavior in the exhibition, including engagement with science; understanding of the overall exhibition message; and understanding of and attitudes toward plants. RK&A conducted the first summative evaluation of Plants are up to Something in 2006 and it revealed findings worthy of
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TEAM MEMBERS:
Randi Korn & Associates, Inc.Huntington Library, Art Collections, and Botanical Gardens
Genetics was developed by The Tech staff in collaboration with Stanford University and was funded by the National Institutes of Health Science Education Partnership Award (SEPA) program. The evaluation documents the impact and effectiveness of the exhibition using timing and tracking observations and exit interviews. It also examines the partnership between The Tech and Stanford University through interviews with graduate students, who conduct programs in the exhibition, and their supervisor (results are not included in this summary).
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TEAM MEMBERS:
Randi KornThe Tech Museum of Innovation
Our project for the Seattle Aquarium was to complete an exploratory evaluation of the Harbor Seal Talks, an element of the Marine Mammal Talks programming. These talks are conducted by either staff biologists speaking from within the seal enclosure or by “dryside” interpretive staff speaking from the audience in dialogue with the biologists. This evaluation was requested by the Interpretation Department to ascertain what the general content of the talks is currently, whether specific conservation messages are being transmitted, and how engaged audiences are in the talks. Our study found that
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TEAM MEMBERS:
Lissa KramerColleen LenahanHal KramerSeattle Aquarium
This front-end evaluation is part of an initiative for the Henry Art Gallery to develop an understanding of the demographic range of visitors, their inspirations for visiting the museum, and what visitor expectations are. Key findings are summarized below. Overall, these findings have three major implications. Wednesday, Thursdays and Fridays have the highest rate of visitation. Most visitors are not aware of The Reed Collection Center and the Digital Interactive Galleries (DIG) that are resources provided by the Henry for members, visitors, students, researchers and University of Washington