Our project for the Seattle Aquarium was to complete an exploratory evaluation of the Harbor Seal Talks, an element of the Marine Mammal Talks programming. These talks are conducted by either staff biologists speaking from within the seal enclosure or by “dryside” interpretive staff speaking from the audience in dialogue with the biologists. This evaluation was requested by the Interpretation Department to ascertain what the general content of the talks is currently, whether specific conservation messages are being transmitted, and how engaged audiences are in the talks. Our study found that
DATE:
TEAM MEMBERS:
Lissa KramerColleen LenahanHal KramerSeattle Aquarium
In spring 2012, our team of Museology graduate students conducted a formative evaluation of Pacific Science Center’s (PSC) ongoing Live Science Shows. These shows, which happen daily and cover a range of science topics in an engaging and theatrical way, had never been formally evaluated before, so our evaluation was largely descriptive with some exploration of visitor experiences. Key Findings •Attendee response to the shows was overwhelmingly positive. •Most attendees were repeat visitors who were not members. •Most attendees came to the shows because they are something fun to do. •Most
DATE:
TEAM MEMBERS:
Erin BaileyAndrea MichelbachCarrie PlankPacific Science Center
The Washington Park Arboretum (WPA) in Seattle is a 230 acre expanse of land which abuts Lake Washington. Apart from the Japanese Garden, admission into the arboretum is free and access points into the park are numerous. As such, tracking visitorship is challenging. For this front-end study the focus was on visitors at the Graham Visitor Center entry point. This point-of-entry has the benefit of both a parking lot and an established facility, allowing for a large amount of visitor data to be collected in a relatively short amount of time. The goal of this study was to better understand who
The California Academy of Sciences will develop, evaluate and disseminate exhibits and programs designed to communicate to public audiences the results of research including a biotic inventory of the amphibians and reptiles of Myanmar. Using innovative trading cards for kids, updates to current research exhibits, a poster highlighting research, a pocket guide to venomous snakes of Myanmar and a posting of research -related materials on the CAS website, the project will inform the public about biotic inventory research and conservation in Myanmar. Designed specifically for target audiences of children and adults, the exhibits and programs will serve several hundred thousand CAS visitors annually.
This report presents the findings of audience research conducted by Randi Korn & Associates, Inc. (RK&A), for the Lower East Side Tenement Museum. The evaluation identifies and examines the successes and shortcomings of the Museum's three major public tours--Confino Living History, Getting By, and Piecing It Together--as well as the facilitated Kitchen Conversation program that follows some tours.
DATE:
TEAM MEMBERS:
Randi KornLower East Side Tenement Museum
Goodman Research Group, Inc. (GRG) conducted summative evaluation of the Journey to Planet Earth: The State of the Ocean's Animals project. GRG has served as external evaluator for Journey to Planet Earth since 1999. Journey to Planet Earth is a PBS series that explores the fragile relationship between people and the world they inhabit. The most recent evaluation included two components: 1) a viewer study of the Ocean's Animals episode in the series (hosted and narrated by Matt Damon), and 2) an evaluation of the outreach initiative that complemented the series. The broad goal of the
DATE:
TEAM MEMBERS:
Marianne McPhersonElizabeth BachrachIrene F GoodmanScreenscope, Inc.American Association for the Advancement of Science
Goodman Research Group, Inc. (GRG) conducted summative evaluation of Origins of the Universe, the 4-part NOVA miniseries. The Origins series chronicled the history of the earth's formation, how the universe evolved to permit the emergence of life on earth, the likelihood that there is life beyond earth, and the tools and techniques scientists use to study the universe. In June 2007, Thomas Levenson, MIT professor and Executive Producer of the series, won the inaugural Walter P. Kistler Science Documentary Film Award for his work on Origins. An extensive outreach campaign accompanied the series
DATE:
TEAM MEMBERS:
Jennifer BeckJennie MurackUnicorn Projects, Inc.Irene F Goodman
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the second season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. (GRG also served as the external evaluator for NOVA scienceNOW during Season One). In addition to the television series, WGBH-TV developed a companion website, a series of high school classroom activities, and a Science Cafe outreach initiative, designed to discuss, in non-academic environments, the latest developments in science. The Season Two evaluation included: 1) a viewer study
Goodman Research Group, Inc. (GRG) conducted a summative evaluation of the first season of NOVA scienceNOW, the PBS series that explores cutting-edge scientific and technological innovation in real time. The evaluation included two primary components: 1) an evaluation of the television series, and 2) an evaluation of the outreach, which consisted of a companion website and a series of Science Cafes hosted around the country. GRG's evaluation was designed to assess the project's effectiveness in meeting its overall goal of engaging a variety of audiences more deeply with scientific research in
This report is the third annual report summarizing data collected about the overall impact of the Saint Louis Science Center's educational programs on participants.
The Sharing the Universe (STU) project was funded by NSF in 2007 to develop and make available resources and supports to deepen and broaden the education and public outreach (EPO) of amateur astronomy clubs who are members of the Night Sky Network. To achieve this goal, the project funded a development group: the Astronomical Society of the Pacific, and a research group: Institute for Learning Innovation. These two groups were to work as partners, both to study the barriers and challenges that existed for amateur astronomy clubs to educational outreach, and to apply what was learned from those