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resource research Exhibitions
Florence's La Specola Museum stirs up strong emotions. Among its collections, the valuable anatomical wax models created between the end of 17th and the beginning of 18th century stand out owing to their marvellous and provocative nature. The aim of this essay is to analyse the communication models epitomised by some of these works by means of historical semiotics, to nourish the widespread, but often underestimated assumption that science and the means used to spread it have always been influenced by intellectual suppositions and constantly interact with contemporary culture.
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TEAM MEMBERS: Francesco Paola de Ceglia
resource research Public Programs
A feature of the management of natural resources in the coastal zone is that it involves multiple stakeholders. It has been suggested that the effectiveness of coastal management relies on the cooperation of this multitude of stakeholders in decision-making. This study reports on the findings of an investigation into the modes of interaction used by coastal researchers to communicate with stakeholders. A qualitative research methodology was used through both telephone and in-depth face-toface interviews to elucidate the mechanisms of interaction and, in turn, produce a typology of interaction
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TEAM MEMBERS: Jessica Milligan Jeremy Hills Tim Smith Martin Le Tissier
resource research Media and Technology
The problem of accessing data is as old as science itself. Complete popularisation of scientific data (of a theoretical model), and even more so of the methods and materials used during an experimental process and of the empirical data amassed, has always been considered an essential part of the process of authentication, duplication and filing of scientific knowledge. It is also true, however, that this theory has always been a complex riddle with no simple solution. Strangely enough, in today's era of instant communication, the challenge of information access seems to be facing new, daunting
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TEAM MEMBERS: Yurij Castelfranchi
resource research Media and Technology
Over the last few years the media ­ and especially television ­ have focussed on presumed health emergencies such as mad-cow disease, genetically modified organisms (GMOs), the Di Bella cancer-cure case and the Lipobay case. Topics such as these have a strong emotional impact on public opinion and subscribe to the dictates of the ratings rather than following the more or less prescriptive rules of scientific communication. In a highly competitive environment, if the ratings prevail against information, it is obvious that news follows the rules of fiction, health reports become mere
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TEAM MEMBERS: Enrico Esposto
resource research Media and Technology
No field of western society has remained untouched by the events of September 11. Lastly, science and science communication are also bearing the consequences. During the annual meeting of the American Association for the Advancement of Science in Denver, Colorado, on February 15, 2003, the major international scientific magazines, faced with the bioterrorism alarm and the fear of seeing important information fall in the wrong hands, announced their intention to resort to an unprecedented security measure: preventive self-governance. They consider the Statement on Scientific Publication and
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TEAM MEMBERS: Giancarlo Sturloni
resource research Media and Technology
Terms such as gmo, genetic tests and pharmacogenomics, which were once used only by experts, belong today to everyday language. The new vocabulary of molecular biology shows an increase in the interest of society in scientific problems, and in particular the recent cultural supremacy of molecular biology. For all of us, the gene symbolizes progress and power, the hope of fighting incurable diseases, and the fear of terrifying genetic manipulations. These aspects become real events and characters in the Human Genome Project. But this great international project has also shown that the relation
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TEAM MEMBERS: Tullia Costa
resource research Media and Technology
Communicating modern biotechnologies is certainly no easy task. To tackle such a complex and future-oriented assignment, help may arrive, paradoxically, from the past, from ancient rhetorical tradition, and in particular from Aristotle, the most renowned rhetoric teacher of all time. In his Rhetoric, Aristotle suggested that to be persuasive speakers should make use of widely accepted opinions (endoxa), i.e. the common sense shared by all. Common sense is expressed in common truths and value-laden maxims. Common sense, however, is not flat but dialectical, in that it includes contrasting
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TEAM MEMBERS: Eugenio Borrelli
resource evaluation Media and Technology
Supported in major part by the National Science Foundation, The Human Spark (THS) project includes a three-part national PBS television series hosted by Alan Alda and a multifaceted outreach initiative to engage public television stations and their partner science museums nationwide in order to extend the utilization and impact of the project. As an independent evaluator, Multimedia Research was contracted by Thirteen to capture how the collaboration between television station and science museum outreach grantees and their respective outreach activities meet the stated goals of the outreach
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TEAM MEMBERS: Barbara Flagg
resource evaluation Media and Technology
In the previous three years, 72 90-second Earth & Sky radio shows have been produced under sponsorship of the National Oceanic and Atmospheric Administration. The impact of these shows was explored with a posttest-only experimental design comparing a treatment group that listened to nine daily NOAA shows focused on the topic of whales and a control group that listened to nine daily non-NOAA shows about Antarctica. Participants were randomly assigned to groups, which did not differ on the variables of gender, age, ethnicity, education, frequency of hearing Earth & Sky, and interest in hearing
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TEAM MEMBERS: Barbara Flagg
resource evaluation Media and Technology
In the previous three years, 144 90-second Earth & Sky radio shows have been produced under sponsorship of the National Aeronautics and Space Administration. The impact of these shows was explored with a posttest-only experimental design comparing a treatment group that listened to nine daily NASA shows focused on the topic of Antarctica and a control group that listened to nine daily non-NASA shows about whales. Participants were randomly assigned to groups, which did not differ on the variables of gender, age, ethnicity, education, frequency of hearing Earth & Sky, and interest in hearing
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TEAM MEMBERS: Barbara Flagg
resource project Media and Technology
The “Impressions from a Lost World” website and related public programs will tell the story of the 19th century discovery of dinosaur tracks along the Connecticut River Valley in Massachusetts and Connecticut. The significance of these fossils extended far beyond the emerging scientific community, as they exerted a profound effect upon American arts, religion, and culture that reverberates down to the present day. The website will use stories of real people to engage visitors to think about relationships between science and religion, amateur vs. professional scientific pursuits and the role of specialization, participation of women in science, and the impact of new scientific ideas on American culture. Website visitors will draw connections of these important humanities themes to current issues. Accompanying public programs will attract diverse audiences and build interest in the website.
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TEAM MEMBERS: Timothy Neumann
resource project Media and Technology
This will be a unique video game based on the writings the American author Henry David Thoreau at Walden Pond. Designed and directed by game designer Tracy Fullerton, Walden, a game, will simulate the experiment in living made by Thoreau at Walden Pond in 1845-47, allowing players to walk in his virtual footsteps, attend to the tasks of living a self-reliant existence, discover in the beauty of a virtual landscape the ideas and writings of this unique philosopher, and cultivate through the game play their own thoughts and responses to the concepts discovered there. The humanities content of the game will focus on an interactive translation of Thoreau’s writings and will also include references to the historical context of those writings. The game takes place in the environment of 1845 New England, when new technologies such as the railroad, the telegraph were first being seen and were part of the changes to pace of life that Thoreau so articulately resisted in critiques of society.
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TEAM MEMBERS: Tracy Fullerton