The Science Museum of Minnesota will produce a 38- minute IMAX/OMNIMAX film on the topic of tropical rainforests. The objectives of the film include: To illustrate the key scientific concepts relating to rainforest ecology including biological diversity, biological change and human impact; To expose a wider audience to ecological thinking than might normally be exposed through traditional means of science education or science media; To communicate the complexity of conservation issues related to the rainforests. In addition, the film will portray science as an attractive career, particularly for minorities and women. The museum will create an integrated program of science enrichment materials that will accompany the film and will be used for both school groups and general audiences. Linking an education program to an IMAX/OMNIMAX film is a first for the industry and will extend the learning potential of the project. Tropical Rainforest will be distributed to IMAX/OMNIMAX theaters located in museums and science technology centers; it has the potential to be seen by more than 14 million people in its first four years of distribution.
WGBH will develop, produce, and distribute Wonders of the Modern World, a project that examines the science and technology behind the building of five international landmarks -- the Golden Gate Bridge, the Aswan Dam, the Petronas Towers in Kuala Lumpur, the Toronto Skydome, and the English Channel Tunnel connecting Great Britain and France. Wonders of the Modern World is an integrated, synergistic project that combines a nationally-broadcast, prime time television series with print, interactive components, and on-line products for home and school. The goals of the project are to educate the public about concepts in physical science, technology, and engineering and to engage youth and adults in a diverse range of science and technology activities using various media ranging from on-line telecommunications to print. The specific components of the project include: o A prime time PBS television series consisting of five one-hour programs that will be hosted by David Macaulay, author of numerous popular books on technology such as How Things Work, Cathedral, Castle, and Pyramid, o A World Wide Web site where users can conduct interactive science and technology activities, o Print guides to help with on-line activities, o Family-oriented video vignettes with experiments in structural design, o Activity kits that include the materials needed for conducting family-based science experiments, o Curriculum-based school videos, o Student/teacher guides that will help interpret the series for classroom use, and o A CD-ROM. WGBH has formed alliances with four national organizations that will undertake a major effort to engage members of underserved and low-income communities in the series and the ancillary activities. These organizations are The Boys and Girls Clubs of America, The Community Technology Centers Network, The Public Library Association, and The American Architectural Foundation. The PI and Project Director will be Paula Apsell, Executive Producer for NOV A and Head of the WGBH Science Unit. Larry Klein, Head of Production Group, Inc., will be the Series Executive Producer and Co-PI. Beth Kirsch of WGBH will serve as Director of Educational Print and Outreach, and Mark Olshaker will be series editor and scriptwriter. Ted Sicker, Executive Producer for Interactive Projects/New Media at WGBH Educational Foundation will direct the development and deployment of the on-line components of the project. Barbara Flagg will conduct formative evaluation and Irene Goodman will conduct summative evaluation.
The Exploratorium will develop "The Electronic Guidebook: Extending Museum Experience Using Networked Handheld Computers." Through this project, the Exploratorium and the Concord Consortium will investigate the use of new technologies to enhance the learning experience of science museum visitors. The exponentially increasing availability of portable personal computing devices provides an opportunity for science museums to develop new ways for visitors to experiment and interact with exhibits. The partners will design and prototype a museum-based "Electronic Guidebook" for visitors. Twenty-five Exploratorium exhibits will be connected to a museum network and handheld portable computers through infrared connections. The target audiences for this project are the general public (adults and families) and children in the K-12 age range. The primary disciplinary focus is physics, with a secondary focus on mathematics.
This project, WALKING ON WATER, chronicals the success of Jaime Escalante's nationally acclaimed mathematics program at Garfield High School in Los Angeles. Overcoming crime, poverty and a 50% drop-out rate, Mr. Escalante transformed Hispanic students with deficient scholastic backgrounds into the top calculus students in the country. As a result of this success, Garfield High School is now a magnet school for math and science in the Los Angeles School District. Mr. Escalante's story will be told in a 90 minute film docudrama which will air nationally on public television's American Playhouse series, the 14th most popular program on PBS reaching 1.2 million homes. The film is designed for general theatrical release, for educational distribution on cable, for videocassette release and will be dubbed into Spanish for airing in Spanish theaters. In addition, Eddie Olmas, the Emmy award winning star of Miami Vice who portrays Mr. Escalanate in the film, will use the film in personal appearances. Reviewers all agree that this story will inspire and motivate students and teachers alike. They also agreed that it is equally important to reach other significant audiences such as parents, school administrators and opinion leaders so that they will understand and support these types of education efforts.
"Roman City," fourth in a series of PBS specials based on the acclaimed books of David Macaulay, is an hour-long film that traces the planning, engineering, building and habitation of an ancient Roman city at the height of empire. The program continues the unique Macaulay presentation format of a cinemaquality animated dramatic story juxtaposed with live- action documentary segments, hosted by Mr. Macaulay and filmed at actual sites portrayed in the story. Each film roots its dominant structures and technology firmly within the thought and culture of its historical period. The dual presentation style has enabled the previous Macaulay specials to capture a wide range of viewers from young children all the way up to older adults. "Roman City," as well as the previous award-winning Macaulay specials--"Castle," "Cathedral" and "Pyramid"--is specifically aimed at enhancing the scientific, technical and humanistic understanding of both young people and adults outside of the formal educational environment. All indication from the previous programs suggests that this goal has been widely achieved. There is a natural curiosity about other cultures, about things technical and how they interrelate with human needs and aspirations, and we believe our unique format satisfies that curiosity in an entertaining, informative and educational manner. The ancient Romans achieved breakthroughs in planning and the delivery of those elements deemed necessary for the functioning of an increasingly world. Aqueducts, sewers, roads, bridges, amphitheaters and public buildings, even public lavatories, all speak to the technical mastery of the ancient Romans. And if their social aims were not always as "advanced" as their scientific and technological sophistication, then that, too, provides a modern object lesson on the critical and mutually dependent interrelationship of science and civilization.
Rosemarie Reed is producing a one-hour documentary film about the life and accomplishment of Lise Meitner, the Austrian born physicist whose pioneering work in nuclear physics contributed to the discovery of nuclear fission, which led to the creation of the atomic bomb. Rosemarie Reed Productions, Ltd., is requesting a planning grant of $50,000 to conduct research, secure visuals, develop a treatment, and do preliminary formative evaluation of the treatment for this film. An examination of Meitner's life and work will help correct the inaccuracies and injustices that have distorted the legacy of one of the founders of the modern nuclear age and address the need for the recognition of women in science. The film will also offer stufents insight into the social, political and scientific events of the first half of the twentieth century and will introduce audiences to the work and thought of such key figures as Albert Einstein, Enrico Fermi, Niels Bohr, Max Planck and Otto Hahn. The project will be informed by an advisory board comprised of leading experts in Meitner studies and theoretical physics; formative evaluation will be conducted by Georgia Institute for Technology.
MacGillivray Freeman Films, in collaboration with Texas A&M University's Marine Mammal Research Program, Mote Marine Laboratory, Woods Hole Oceanographic Institute, ASPIRA Association, Inc, and Media Education Consultants, is producing a 40 minute, large format film on wild dolphins. The film will feature the research being done by two scientists: Dr. Kathleen Dudzinski, a young marine scientist investigating dolphin communication and social systems, and Alejandro Acevedo-Gutierrez, a young Hispanic Ph.D. researching dolphin behavior and ecology. The film will inform the audiences about the methods, tools and significance of dolphin research and immerse them in on-going scientific investigations of wild dolphins in their natural habitat. The film will be supported by teacher's guides, a Science Career Exploration Unit for Hispanic youth distributed through ASPIRA, a School Trip Package for distribution to 11,000 teachers, and a Museum Educator Kit. The project also will provide theaters with 2,000 free passes for minority and low-income outreach programs. Greg MacGillivray, President of MacGillivray Freeman Films will be Executive Producer/Co-Producer/Co-Director/Co-Director of Photography. The other Co-Producer will be Alec Lorimore, Vice President for Film Production and Development at MacGillivray Freeman Films. The Co-Director/Co-Director of Photography will be Bob Talbot, an independent marine photographer. Dr. Bernd Wursig, Professor of Marine Mammalogy, Director of the Marine Mammal research Program, and Co-Director of the Institute of Marine Life Science at Texas A&M University will serve as the chief content advisor. Other science advisors include Alejandro Acevedo-Gutierrez, Kathleen Dudzinski, Randy Wells, Peter Tyack, and the staff scientists from the Mote Marine Laboratory. Informal science education and outreach advisors include Raylene Decatur, David Ellis, Freda Nicholson, Simone Bloom-Nathan, and Hilda Crespo. Project evaluation will be conducted by Barbara Flagg.
The Get Real! science strand will model and reinforce positive attitudes towards,and involve in, science and technology. It will seek to affirm for children the value of their ideas, and the importance of asking Why? It will tell stories about kids involved in science-related activities (such as science camps, inventors' fairs and wildlife rehabilitation programs), and connect science concepts to children's known experiences and activities. These ideas are basic to constructivism-that people grow based on what they already understand, adding levels of knowledge-and are central to Get Real! It will enforce viewers' active connection to the science content by making suggestions for projects to get involved with, and by encouraging children to discuss and question their knowledge of science and the world around them. We will also direct students to appropriate informal science education organizations (such as science centers and zoos) and to their teachers, for further discussion and information. (Teachers guides will be developed as part of this project.)
Over a period of three years, Wisconsin Public Television is producing the science strand in the television series, Get Real!. This series, which is broadcast on all public television stations and many commercial stations in Wisconsin, presents children involved in and succeeding at a variety of activities. The youth hosts introduce kids as heroes, problem-solvers, thinkers, learners, and helpers. These stories present role models to help enhance self-image and the sense of worth. The science strand runs through each of the programs, delivering science as an integral ingredient of the wide-ranging vignettes which are directly relevant to the audiences' world and interests. The series is designed for at-home viewing. However, to ensure that the science strand works within the context of the science curriculum used in Wisconsin public schools, the project has developed partnerships with The Wisconsin Academy of Sciences, Arts, and Letters through its Center for the Advancement of Science, Mathematics and Technology Education (CASE) and the Wisconsin Elementary and Middles Level Science Teachers (WEST) association. This request is support continued production of the science strand, expand outreach, and to extend carriage into neighboring states. Wisconsin Public Television has made a commitment to include the science strand as a regular part of the series and is developing a business plan to develop a steady source of revenue to support its production. Therefore, this request is for declining support over the three years of the grant.
The long-running and highly successful National Public Radio series "Science Friday" is venturing in new directions. Given that basic research underlies all of the technological advances influencing our world and that tax dollars pay for that research, the public needs to be informed about the basics of research. To address this need for public education, "Science Friday" will examine the importance of research as a theme underlying all science and technology changes by: Finding the research roots at the bottom of each story; Exploring the cooperation among corporations, private institutions, and research foundations and illuminating how each plays a role in the research process; Following the research "bumps" along the road to illustrate that research success depends upon failures -- not all research produces positive results; Illuminating the barriers to successful research; Helping listeners understand the thought process of researchers; Scaling the "ivory tower" by enabling listeners to question and talk directly with researchers; and Helping listeners understand the role of basic research in policy-making. Ira Flatow, the host, will take "Science Friday" on the road and produce programs in Oklahoma, Iowa, Michigan, Massachusetts, Arizona and other locations. He also will visit schools and universities and will speak at public events. NPR also will reactivate the "Science Friday Kids Connection" which will take each week's program and its guest scientists directly into classrooms across the country.
The Great Lakes Science Center plans to enhance an existing facility by adding the Great Lakes Situation Room. This addition makes innovative use of live theater techniques to provide interactive programming for the visiting audience. The Great Lakes Science Center is a relatively new addition to the Informal Science arena but the visitation has double the expected projections. The programs for the situation room are: Science and Information Technology Show; Great Lakes Data Quest; My Own House Data Quest; and Mathematics All Around Us. These new programs, linked to the Great Lakes Environment and exhibitions throughout the facility will further enable the visitor to actually learn about science, environment, and technology using a unique format and "state of the arts" tools made available by informational technology. This project will impact a large, diverse audience in the Great Lake's area and beyond. It has the potential for replication in other museums and science centers. The goals of this project are to enhance the visitor's experiences and learning while at the science center. The themes for the programs will explore some popular topics among the visiting audience. This is a three-year project that will quintuple the programming capacity of the theater, enhance its role in providing Informal Science Education, provide new active learning experiences and expand the center's capacity for accommodating larger audiences of families and school students. The cost sharing for this award is 66.5% of the projected total budget.
The objective of this award is to inform the public about the science and engineering research that is being conducted to determine the scope and impact of the Gulf oil spill. In response to the this environmental disaster facing the U.S., NSF has funded numerous RAPID awards to send scientists and engineers to the Gulf to research the impact of the spill. MacNeil Lehrer Productions, producer of the PBS NewsHour, will report on this research that is ongoing as a result of the unanticipated and disastrous oil spill in the Gulf of Mexico. The PBS NewsHour team of experienced producers and correspondents will produce at least nine segments for broadcast, along with extensive material for online. All the stories will revolve around scientists and engineers and the work they are doing in the Gulf in response to the spill. The online material will include blogs and additional web-only video reports that will deliver content to augment broadcast coverage. The NewsHour will encourage user engagement through regular posting of stores on social media outlets, including Facebook, Twitter, YouTube, UStream and Disqus, to help the reporting on the oil spill go viral. The online/on-air correspondent Hari Sreenivasan will conduct web-exclusive interviews with scientists on the forefront of the Gulf research. The NewsHour Extra, the website that reaches 200,000 educators per month, will post the science coverage on the Daily Video Clip Tool, which provides educators resources and lesson plans to help initiate discussions with students about the science, environmental and engineering issues raised by the rapidly-changing story. The new Student Reporting Lab project will locate classrooms in Louisiana to contribute original, youth-focused reporting on the oil spill when school opens in August. The NewsHour will coordinate efforts with PBS stations located in the Gulf to create a synergy and extend the usefulness and life of these efforts. The reach of the PBS NewsHour is significant. The national daily broadcast delivers an audience of approximately 1.1 million viewers. The NewsHour public radio broadcasts reach an average of 63,000 listeners daily across the nation. Outside the U.S., the PBS NewsHour television broadcast is available on the American Forces Television to more than 800,000 military and State department personnel around the world. In addition, audiences across Canada, Australia, Japan and Europe, Asia, Africa, and Latin America tune into the service via various channels and satellite services. The Online NewsHour visitor numbers exploded in May 2010 to 5+ million monthly pageviews and 1.5+ million unique visitors. The NewsHour Extra website, which targets educators, will provide resources for classroom teachers to discuss the science, environmental and engineering issues raised by the spill. The proposed Student Reporting Lab promises an innovative new addition to the outreach efforts to engage young people in directly reporting on the oil spill and the impact on their communities. The deliverables produced under this award will be consolidated on the NewsHour website (www.pbs.org/newshour) where they will create a permanent record of this critical research for the general public.