This final report summarizes the findings from three summative evaluation activities conducted by Serrell & Associates and the Oakland Museum of California with visitors to the newly renovated, reinstalled, and reinterpreted Gallery of California Natural Sciences in April and July 2014: the stay-time study, the cued questionnaire study, and the personal connections study.
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TEAM MEMBERS:
Serrell & AssociatesBeverly SerrellMary T. Faria
The Gallery of California Natural Sciences hosted four preview events before officially opening all sections. The target audiences for the evaluation of developing exhibits were Members and the general public with a focus on families. Researchers collected qualitative data in response to prototypes and developing exhibits for the Introduction and Oakland Sections, as well as for the developing Now and Then and Coastal Issues Lounges, and for the prototyping of live gallery animations. An exit survey was also administered to capture narrative, qualitative responses to visitors’ experience of
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TEAM MEMBERS:
Oakland Museum of CaliforniaMary T. Faria
This report summarizes findings from an evaluation of the NSF-funded project: Two Eyes, 3D. Through collaborations with two museums, the project sought to develop and test learning outcomes for stereoscopic (3D) resources. More specifically, the external evaluation—conducted by Rockman Et Al—sought to determine the perceived value of using stereoscopic technology within museums and planetariums, uncover best practices for implementation of stereoscopic resources, and further explore best practices for research partnerships within museum settings.
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TEAM MEMBERS:
American Association of Variable Star ObservrsJennifer Borland
Produced by National Geographic Television and funded in part by the National Science Foundation (NSF), Alien Deep is a multi-platform media project designed to increase public literacy about: the fundamental principles and concepts underlying ocean systems and functions, the importance and challenges of oceanographic research and exploration, and the impact of the ocean on humanity and humanity’s impact on the ocean. The centerpiece of the project is a five-part mini-series that premiered on the National Geographic Channel in 2012. In addition to the five episodes, which were also made
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TEAM MEMBERS:
Knight Williams Inc.Valerie Knight-WilliamsDivan WilliamsRachel TeelEric AndersonGabriel Simmons
This report summarizes findings from a three-year study of the Time Team America: Science of Archeology project, funded by the National Science Foundation. The project included a series of archaeology field schools for youth, four broadcast episodes and a redesigned website with a variety of information and instructional resources. The evaluation included both formative and summative components and a mix of qualitative and quantitative methods including surveys, interviews, and focus groups. Includes interview protocol and survey.
This report was completed by the Program Evaluation Research Group at Endicott College in October 2013. It describes the outcomes and impacts of a four-year, NSF-funded project called Go Botany: Integrated Tools to Advance Botanical Learning (grant number 0840186). Go Botany focuses on fostering increased interest in and knowledge of botany among youth and adults in New England. This was being done through the creation of an online flora for the region, along with the development of related tools, including PlantShare, and a user-friendly interface for ‘smartphones’. In January 2012, the PI
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TEAM MEMBERS:
Judah LeblangNew England Wild Flower Society
This study of American adults’ attitudes towards children’s experiences in nature was based on survey data from 2,138 people who participated in an independently commissioned, online consumer survey in February 2010. The Encouraging Children’s Nature Experiences Scale (EC-NES) was created to assess adult attitudes and beliefs surrounding encouragement of children’s nature experiences. While a great deal of empirical research has already been undertaken to demonstrate the value and impact of these experiences, not all of the research has been adopted by the public. The EC-NES scale was designed
Rockman et al (REA), a San Francisco-based research and evaluation firm, conducted the summative evaluation of the Sea Change website. Through funding from the National Science Foundation, Dan Grossman Media developed this website as part of Dr. Maureen Raymo's research. Her research looks at the Pliocene era (thought to be the most recent time in geologic history with a concentration of CO2 in the atmosphere with levels as high as today). The aim of the Sea Change website is to raise awareness about global-warming-induced sea level rise and how scientists study it. This report follows a
This paper describes findings from a Ph.D. study of visitors, particularly non-museum visitors, at two university art museums in Hong Kong. This study contributes to the literature on museum education in Hong Kong, which is a relatively new area of study in Asia. This study is also the first museum visitor survey done on a university population in Hong Kong. It includes the questionnaire mailed to participants in the study.
This is the summative evaluation of Statistics for Action (SfA). The mixed-methods evaluation included both process (project implementation) and impact (project effectiveness) assessments. It was posited a cascade-like impact of SfA, in which new materials would be developed by TERC staff; a host of environmental organizations would be trained to utilize them with grass roots community groups; and these groups would then incorporate SfA into their ongoing environmental campaigns. Ultimately, it was theorized, the public messaging around environmental issues would be strengthened by SfA’s
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TEAM MEMBERS:
Arbor Consulting PartnersMargaret ConnorsMindy FriedMadeleine Taylor
Roto, an exhibition design and production firm, contracted Randi Korn & Associates, Inc. (RK&A) to conduct a front-end evaluation of Speed, an exhibition being developed for The Science Museum of Virginia (SMV) in Richmond, Virginia. RK&A explored visitors’ thoughts, perceptions, and understandings of exhibition concepts related to speed, defined as change over time. How did we approach this study? RK&A worked closely with Roto to identify the goals and objectives for the Speed exhibition. Findings from the front-end evaluation were designed to help Roto and SMV find common ground between
In 2009, The HistoryMakers was awarded a four-year grant from The National Science Foundation (DRL-0917612) to create ScienceMakers: African Americans and Scientific Innovation (ScienceMakers). ScienceMakers builds upon The HistoryMakers’ extant oral history archives by allowing for new interviews with 180 of the nation’s top African American scientists and facilitating dissemination of the information. The overall goal of this endeavor is to increase awareness in the general public of the contributions of African American scientists (i.e., short-term outcomes), thereby ultimately leading to