The Koshland Youth Research Lab (Research Lab) began as an eight-month pilot program funded by the DEK Family Fund at the San Francisco Foundation. The project (initially implemented in 2011) used frontend and formative evaluation to develop the program in line with the needs and interests of its target audience of Hispanic youth. The summative evaluation took place in the last month of the program (December 2011). Researchers from UXR Consulting, Inc. were engaged to conduct all phases of the evaluation. This report includes the interview protocol and surveys used in the study.
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Jes A. KoepflerKoshland Science Museum
WNET is producing "The Human Spark," a multimedia project that includes a four-part television series (4 x 60 min) for national primetime broadcast on PBS, innovative outreach partnerships with museums, an extensive Web site and outreach activities, including a Spanish-language version and companion book. Hosted by Alan Alda, "The Human Spark" will explore the intriguing questions: What makes us human? Can the human spark be found in the differences between us and our closest genetic relative -- the great apes? Is there some place or process unique to the human brain where the human spark resides? And if we can identify it, could we transfer it to machines? The programs will explore these questions through presenting cutting-edge research in a number of scientific disciplines including evolution, genetics, cognitive neuroscience, behavioral science, anthropology, linguistics, AI, robotics and computing. The series will highlight opposing views within each field, and the interdisciplinary nature of science, including its intersection with the humanities. The series will develop a new innovative format, the "muse concept", which involves pairing the host with a different scientific expert throughout each program. The outreach plan is being developed with a consortium of four leading science museums, American Museum of Natural History in New York, Museum of Science in Boston, The Exploratorium in San Francisco, and the Fort Worth Museum of Science and History, paired with their respective local public television stations. An additional six museums and local broadcasters will be chosen through an RFP process to develop local initiatives around the series. Multimedia Research and Leflein Associates will conduct formative as well as summative evaluations of the series and web.
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TEAM MEMBERS:
William GrantJared LipworthGraham CheddBarbara Flagg
This full-scale development project would use a multi-platform approach (TV, Field School, and Web site) to engage public audiences and underserved youth in archaeology research and discovery. The project will advance knowledge and practice in the field of ISE by establishing the utility of archaeology as an entry point to multiple STEM fields showing how it answers important questions about human origins-culture, history, and the natural environment. The target audience includes a broad demographic of viewers who will watch the PBS broadcasts. The other key audience is underserved youth who will participate in the archeology digs and be featured in the national broadcast. They will engage other underserved youth who will have the opportunity to participate in the interactive online virtual field school. Primary organizational partners include the Crow Canyon Archaeology Center in Colorado and other archeology organizations at the 4 field sites. Deliverables include four hours of PBS programming filmed at four archaeological sites telling the stories of diverse cultures (Native American, African American, Hispanic); field schools designed for underrepresented youth both onsite and online; blogs, online discussions, and user-generated videos. The evaluation will determine the impact of the television series, online content, and the on-site Field School on audiences' understanding of, interest in, and interactions around STEM topics within the context of archaeology. Formative evaluation will provide input and help refine the television programs, web site, and field school. The summative evaluation will use a variety of methods and artifacts to determine the degree to which the process of the TV series, web site, and Field School was successful. The television programs are expected to reach 13 million viewers via broadcast, 300,000 via streaming video and 50,000 unique web site visitors. The lessons learned from this project will be disseminated to other media and ISE organizations.
The Austin Children's Museum will develop Sixteen Candles: Growing Up from 0 - 16. a 1500 sq. ft. interactive traveling exhibition the topic of human development. Visitors will be given the opportunity to learn about the physical, intellectual, and social/emotional changes that are connected with human growth and the branches of science that study human development. Guided by the museum's maxim of exhibit and program development that experience should "build on the familiar and be personally meaningful to varied audiences" this exhibit will have components and activities that highlight similarities and differences between families and children of different cultural and economic backgrounds and family life styles. The exhibit text material will be bilingual, Spanish and English. Complementary educational material will include teacher orientation materials, educator's guide book with pre-and post-visit activities, and various parent -child activities. Museum staff will cooperate with a PBS affiliate and various other community organizations in the development of this exhibit. The exhibit will travel to an additional eight to twelve sites around the country during a three-year period. It will open at the Austin Children's Museum in the spring of 1999.
Children's Discovery Museum of San Jose seeks National Science Foundation grant support in the amount of $381,000 (55% of a total project cost of $693,188) to develop over a 24-month period a series of interactive exhibits exploring the subject of rhythm, including both obvious and lesser known manifestations within the natural and physical worlds. Drawing upon the scientific disciplines of mathematics, biology, physics and psychology, RHYTHM takes as its construct the idea of time, the articulation of which means for apprehending and understanding rhythm. Working with outside advisors in science education and specific content areas, Co-PI Michael Oppenheimer will develop and build 20 exhibits, which will be semi- permanently installed at Children's Discovery Museum and accessible to our annual visitor population of 350,000; exhibits will also be profiled on "Kids" Clubhouse," a television program developed jointly by the Museum and our local PBS affiliate, KTEH/54, viewed by 55,000 weekly. Matching funds are also being requested to support curricular materials and a traveling version of RHYTHM. Over a 2-year, 8-site tour the Association of Science and Technology Centers projects that the series will reach a national audience of more than 1,000,000 children and adults. As a comprehensive project, RHYTHM provides a compelling model for addressing imperatives articulated in Science for All Americans, the landmark report issued by Project 2061 of the American Association for the Advancement of Science. Located in San Jose, California, the Museum serves an expanding urban area characterized by extraordinary ethnic diversity: Santa Clara County's 1.5 million residents are 42% non-Anglo, while San Jose is 50.8% Hispanic, Asian and Black.
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TEAM MEMBERS:
Sally OsbergKoen LiemTom NielsenMichael Oppenheimer
The New York Hall of Science is overseeing a complex, four-year applied research and traveling exhibit development project on "precursor concepts" to the theory of evolution. These concepts pertain to key ideas about life -- variation, inheritance, selection, and time (VIST) -- and are organized around the principle that living things change over time. The central research question is: Can informal, museum-based interventions prepare young children (5 -12) to understand the scientific basis of evolution by targeting their intuitive pre-evolutionary concepts? The work involves many collaborators -- museum personnel around the country, university researchers, exhibit designers and evaluators, web designers, the Association of Science-Technology Centers and a number of advisors in the biological sciences, psychology and in informal and formal education. The products include applied research studies that will add to the conceptual change knowledge base in cognitive psychology, a 1,000 square-foot exhibit plus discovery boxes, a section on the UC-Berkeley Understanding Evolution web site, extensive on site and online staff training opportunities for participating museums and others, several dissemination activities including two research symposia, and bilingual (English and Spanish) exhibit materials and family guides. The project is positioned as a new model in informal science education for integrating research, development and evaluation, with applicability beyond the life sciences to other STEM fields.