This paper discusses the underutilization of security personnel in visitor studies. Observations from guards at the Milwaukee Public Museum offer insight into their unique perspective on various visitor trends including ethnic group attendance, exhibit hall traffic patterns, and learning. Based on this study, the author offers three steps to using security guard observations that can enhance communication, increase attendance of target audiences, and aid in program/exhibit policy.
Document
TEAM MEMBERS
Marion Davison
Author
Milwaukee Public Museum
Citation
ISSN
:
1064-5578
Publication Name:
Visitor Studies
Volume:
2
Number:
1
Page Number:
101
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