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Formative

Formative Evaluation of Ironbound Films Informal Science Education Project: The Anthropologist

October 20, 2016 | Media and Technology
From October 2015 to July 2016, Smart Start Evaluation & Research conducted a formative evaluation of a full-length film festival cut of the film The Anthropologist in order to provide feedback that improves decision-making capacity for the film’s final edit, production design, and distribution strategies in line with the project’s goals (see p. 5). SmartStart conducted focus group interviews with participants to 1) measure their initial impressions of the film and its content, and 2) provide feedback on content, edits, target audience, website, and ideas for distribution. SmartStart then analyzed the focus group participant responses to identify themes, commonalities and differences across the groups.

TEAM MEMBERS

  • REVISE logo
    Principal Investigator
    Ironbound Films, Inc.
  • Lisa Kohne
    Evaluator
    SmartStart Evaluation & Research
  • Joshua Penman
    Evaluator
    SmartStart Evaluation & Research
  • REVISE logo
    Evaluator
    SmartStart Evaluation & Research
  • Dayo Majekodunmi
    Evaluator
    SmartStart Evaluation & Research
  • Citation

    Funders

    NSF
    Funding Program: ARCTIC SOCIAL SCIENCES, AISL
    Award Number: 1114686
    Funding Amount: $818,760
    Resource Type: Evaluation Reports
    Discipline: Climate | Nature of science | Social science and psychology
    Audience: Youth/Teen (up to 17) | General Public | Museum/ISE Professionals
    Environment Type: Media and Technology | Broadcast Media
    Access and Inclusion: Ethnic/Racial | Indigenous and Tribal Communities | Pacific Islander Communities

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