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Evaluation of Cyberchase Do the Math Online Videos - FULL STUDY

May 4, 2009 | Media and Technology
As part of a National Science Foundation grant, Thirteen/WNET produced and posted online ten short-form motivational animated videos. To evaluate the impact of Cyberchase Do the Math videos, Multimedia Research implemented a pre-post same-sample evaluation with the following goals: (1) to determine the extent to which viewing ten short math videos online motivates further online and offline math-related activities; (2) to evaluate whether viewing ten videos changes interest and confidence in figuring out math-related problem activities; (3) to assess change in math knowledge related to viewing of four of the ten math videos; and (4) to explore appeal of the ten videos and their three different genres. Cyberchase is the Emmy Award-winning mathematics series and website on PBS KIDS GO! using broadcast, web, new media and educational outreach to impact millions nationwide. Designed for children ages 8 to 11 and packed with mystery, humor, and action, Cyberchase's mission is to improve kids' problem-solving and math skills, and inspire them with confidence and enthusiasm toward math. The TV series airs daily on PBS KIDS GO! across the country, and the website (pbskidsgo.org/cyberchase) offers over 100 math games and activities for kids, video streaming of full episodes and clips, and a Parents & Teachers site with lesson plans, activities and tips for adults. Cyberchase reaches across platforms with apps for the SMART Board and iPhone. The traveling bilingual museum exhibit, Cyberchase: The Chase Is On!, continues to tour the country and is permanently installed at the Children's Museum of Houston.

TEAM MEMBERS

  • 2013 06 04 B Flagg Photo
    Evaluator
    Multimedia Research
  • Thirteen/WNET
    Contributor
  • Citation

    Funders

    NSF
    Funding Program: AISL
    Award Number: 0741683
    Funding Amount: 1496400
    Resource Type: Summative
    Discipline: Education and learning science | Mathematics
    Audience: Families | Elementary School Children (6-10) | Middle School Children (11-13) | Museum/ISE Professionals | Evaluators
    Environment Type: Broadcast Media | Websites, Mobile Apps, and Online Media

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